Settlers Boutique Motel vs The St James Hanmer Springs:Which is more popular by branded search in New Zealand?
In August 2026, Settlers Boutique Motel had more branded searches than The St James Hanmer Springs among hanmer springs hotels and accommodation in New Zealand. Settlers Boutique Motel was estimated to have 870 branded searches compared to The St James Hanmer Springs’ 650, and held an 18.8% Share of Search versus The St James Hanmer Springs’ 14.1%.
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Which is more popular in search, Settlers Boutique Motel or The St James Hanmer Springs?
Compare hotels and serviced accommodation travellers can book for a stay in Hanmer Springs, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Settlers Boutique Motel, The St James Hanmer Springs. The figures are in the table below the chart.
View monthly share of search table
| Month | Braemar Lodge & Spa | Settlers Boutique Motel | The St James Hanmer Springs |
|---|---|---|---|
| Oct 2025 | 71.4% | 17% | 11.7% |
| Nov 2025 | 69.9% | 19.6% | 10.4% |
| Dec 2025 | 77.1% | 15.1% | 7.7% |
| Jan 2026 | 69.8% | 18.3% | 12% |
| Feb 2026 | 67.4% | 20.9% | 11.8% |
| Mar 2026 | 69.1% | 18.7% | 12.2% |
| Apr 2026 | 67.3% | 21.8% | 10.9% |
| May 2026 | 66.4% | 20.8% | 12.8% |
| Jun 2026 | 75.9% | 13.1% | 11% |
| Jul 2026 | 70% | 17.9% | 12.1% |
| Aug 2026 | 67.1% | 18.8% | 14.1% |
| Sep 2026 | — | — | — |
How has the Settlers Boutique Motel and The St James Hanmer Springs comparison changed over the last 12 months?
3 findings
- Settlers Boutique Motel was ahead of The St James Hanmer Springs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Settlers Boutique Motel’s estimated Share of Search among hanmer springs hotels and accommodation in New Zealand moved from 17% to 18.8%, and its estimated monthly branded searches moved from 700 to 870.
- Across the 11 months ending August 2026, The St James Hanmer Springs’ estimated Share of Search among hanmer springs hotels and accommodation in New Zealand moved from 11.7% to 14.1%, and its estimated monthly branded searches moved from 480 to 650.
How did search popularity change for New Zealand hanmer springs hotels and accommodation in August 2026?
2 changes

In August 2026, The St James Hanmer Springs gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 12.1% to 14.1%.

In August 2026, Settlers Boutique Motel gained estimated Share of Search among hanmer springs hotels and accommodation in New Zealand, from 17.9% to 18.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Settlers Boutique Motel’s and The St James Hanmer Springs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Settlers Boutique Motel
7 branded search terms
- settlers boutique motel
- settlers boutique motel hanmer springs
- settlers hanmer springs
- settlers motel hanmer
- settlers motel hanmer springs reviews
- settlers motel hanmer springs tripadvisor
- the settlers motel hanmer springs
The St James Hanmer Springs
3 branded search terms
- st james hanmer
- st james motel hanmer springs
- the st james hanmer

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