Brandwave

Dunedin mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, Mortgage Link was the most searched among dunedin mortgage advisers in New Zealand, with an estimated 600 branded searches and 32.6% estimated Share of Search within this set.

Share of Search, August 2026
  1. Mortgage Link32.6%
  2. Custom Mortgages26.1%
  3. Total Mortgages23.9%
  4. Mortgage Me17.4%

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Share of SearchLeaderboard

Compare Dunedin mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among dunedin mortgage advisers in New Zealand, by month

Share of Search by month for Mortgage Link, Custom Mortgages, Total Mortgages, Mortgage Me. The figures are in the table below the chart.

View monthly share of search table
MonthMortgage LinkCustom MortgagesTotal MortgagesMortgage Me
Oct 202540.4%9.9%32.4%17.4%
Nov 202536.8%11.4%30.8%21.1%
Dec 202538.1%11.6%31.3%19%
Jan 202631.3%27.5%24%17.2%
Feb 202638.8%15%26.7%19.4%
Mar 202635.2%23%23%18.9%
Apr 202631.4%28.8%20.1%19.7%
May 202637.7%20.2%25.6%16.6%
Jun 202631.8%26.8%23%18.4%
Jul 202635.6%18.3%26.1%20%
Aug 202632.6%26.1%23.9%17.4%
Sep 2026————

This month’s ranking, August 2026

  1. held 1st · 600 estimated branded searches · -6.3% vs prior month · -2.9 points

  2. moved from 4th to 2nd · 480 estimated branded searches · +45.5% vs prior month · +7.8 points

  3. moved from 2nd to 3rd · 440 estimated branded searches · -6.4% vs prior month · -2.2 points

  4. moved from 3rd to 4th · 320 estimated branded searches · -11.1% vs prior month · -2.6 points

Compare search popularity between leading brands

Which brand is most popular in search among dunedin mortgage advisers in New Zealand?

In August 2026, Mortgage Link was the most searched among dunedin mortgage advisers in New Zealand, with an estimated 600 branded searches and 32.6% estimated Share of Search within this set. Custom Mortgages is in 2nd place, 6.5 percentage points behind at 26.1% Share of Search.

New Zealand dunedin mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Mortgage Link40.4% → 32.6%40.4%Oct 202531.3%Jan 20261st
Custom Mortgages9.9% → 26.1%28.8%Apr 20269.9%Oct 20254th → 2nd
Total Mortgages32.4% → 23.9%32.4%Oct 202520.1%Apr 20262nd → 3rd
Mortgage Me17.4%21.1%Nov 202516.6%May 20263rd → 4th

Each finding as a sentence

  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among dunedin mortgage advisers in New Zealand decreased from 40.4% to 32.6%.
  • Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand increased from 9.9% to 26.1%.
  • Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand decreased from 32.4% to 23.9%.
  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 40.4% in October 2025 and was lowest at 31.3% in January 2026.
  • Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 28.8% in April 2026 and was lowest at 9.9% in October 2025.
  • Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 32.4% in October 2025 and was lowest at 20.1% in April 2026.
  • Across the 11 months ending August 2026, Mortgage Me’s estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 21.1% in November 2025 and was lowest at 16.6% in May 2026.
  • Across the 11 months ending August 2026, Custom Mortgages rose from 4th to 2nd among dunedin mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Total Mortgages fell from 2nd to 3rd among dunedin mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Mortgage Me fell from 3rd to 4th among dunedin mortgage advisers in New Zealand.

How did search popularity change for New Zealand dunedin mortgage advisers in August 2026?

  1. In August 2026, Custom Mortgages overtook Mortgage Me to rank 2nd among dunedin mortgage advisers in New Zealand, at 26.1%.

  2. In August 2026, Mortgage Link lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 35.6% to 32.6%.

  3. In August 2026, Mortgage Me lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 20% to 17.4%.

  4. In August 2026, Total Mortgages lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 26.1% to 23.9%.

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