Dunedin mortgage advisers in New Zealand:Which brands are most popular in search?
In August 2026, Mortgage Link was the most searched among dunedin mortgage advisers in New Zealand, with an estimated 600 branded searches and 32.6% estimated Share of Search within this set.
Mortgage Link32.6%
Custom Mortgages26.1%
Total Mortgages23.9%
Mortgage Me17.4%
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Share of SearchLeaderboard
Compare Dunedin mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mortgage Link, Custom Mortgages, Total Mortgages, Mortgage Me. The figures are in the table below the chart.
View monthly share of search table
| Month | Mortgage Link | Custom Mortgages | Total Mortgages | Mortgage Me |
|---|---|---|---|---|
| Oct 2025 | 40.4% | 9.9% | 32.4% | 17.4% |
| Nov 2025 | 36.8% | 11.4% | 30.8% | 21.1% |
| Dec 2025 | 38.1% | 11.6% | 31.3% | 19% |
| Jan 2026 | 31.3% | 27.5% | 24% | 17.2% |
| Feb 2026 | 38.8% | 15% | 26.7% | 19.4% |
| Mar 2026 | 35.2% | 23% | 23% | 18.9% |
| Apr 2026 | 31.4% | 28.8% | 20.1% | 19.7% |
| May 2026 | 37.7% | 20.2% | 25.6% | 16.6% |
| Jun 2026 | 31.8% | 26.8% | 23% | 18.4% |
| Jul 2026 | 35.6% | 18.3% | 26.1% | 20% |
| Aug 2026 | 32.6% | 26.1% | 23.9% | 17.4% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.6% | 600 | -6.3% | -2.9 points | |
| 2, moved from 4th to 2nd | 26.1% | 480 | +45.5% | +7.8 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 23.9% | 440 | -6.4% | -2.2 pointsmoved from 2nd to 3rd | |
| 4, moved from 3rd to 4th | 17.4% | 320 | -11.1% | -2.6 pointsmoved from 3rd to 4th |
32.6%
held 1st · 600 estimated branded searches · -6.3% vs prior month · -2.9 points
26.1%
moved from 4th to 2nd · 480 estimated branded searches · +45.5% vs prior month · +7.8 points
23.9%
moved from 2nd to 3rd · 440 estimated branded searches · -6.4% vs prior month · -2.2 points
17.4%
moved from 3rd to 4th · 320 estimated branded searches · -11.1% vs prior month · -2.6 points
Compare search popularity between leading brands
Mortgage Link vs Custom Mortgages: compare search popularity
Mortgage Link vs Total Mortgages: compare search popularity
Mortgage Link vs Mortgage Me: compare search popularity
Custom Mortgages vs Total Mortgages: compare search popularity
Custom Mortgages vs Mortgage Me: compare search popularity
Total Mortgages vs Mortgage Me: compare search popularity- Compare any of these brands
Which brand is most popular in search among dunedin mortgage advisers in New Zealand?
4 brands
In August 2026, Mortgage Link was the most searched among dunedin mortgage advisers in New Zealand, with an estimated 600 branded searches and 32.6% estimated Share of Search within this set. Custom Mortgages is in 2nd place, 6.5 percentage points behind at 26.1% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 40.4% → 32.6% | 40.4%Oct 2025 | 31.3%Jan 2026 | 1st | |
| 9.9% → 26.1% | 28.8%Apr 2026 | 9.9%Oct 2025 | 4th → 2nd | |
| 32.4% → 23.9% | 32.4%Oct 2025 | 20.1%Apr 2026 | 2nd → 3rd | |
| 17.4% | 21.1%Nov 2025 | 16.6%May 2026 | 3rd → 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among dunedin mortgage advisers in New Zealand decreased from 40.4% to 32.6%.
- Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand increased from 9.9% to 26.1%.
- Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand decreased from 32.4% to 23.9%.
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 40.4% in October 2025 and was lowest at 31.3% in January 2026.
- Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 28.8% in April 2026 and was lowest at 9.9% in October 2025.
- Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 32.4% in October 2025 and was lowest at 20.1% in April 2026.
- Across the 11 months ending August 2026, Mortgage Me’s estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 21.1% in November 2025 and was lowest at 16.6% in May 2026.
- Across the 11 months ending August 2026, Custom Mortgages rose from 4th to 2nd among dunedin mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Total Mortgages fell from 2nd to 3rd among dunedin mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Mortgage Me fell from 3rd to 4th among dunedin mortgage advisers in New Zealand.
How did search popularity change for New Zealand dunedin mortgage advisers in August 2026?
4 changes

In August 2026, Custom Mortgages overtook Mortgage Me to rank 2nd among dunedin mortgage advisers in New Zealand, at 26.1%.
In August 2026, Mortgage Link lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 35.6% to 32.6%.

In August 2026, Mortgage Me lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 20% to 17.4%.

In August 2026, Total Mortgages lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 26.1% to 23.9%.

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