How popular isMortgage Me in search?
In August 2026, there were an estimated 320 branded searches for Mortgage Me in New Zealand which is down 13.5% over the last 11 months. Mortgage Me holds 17.4% estimated Share of Search among New Zealand dunedin mortgage advisers and is ranked 4th of 4 competitors for search popularity.
Mortgage Link32.6%
Custom Mortgages26.1%
Total Mortgages23.9%
Mortgage Me17.4%
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Which dunedin mortgage advisers compete with Mortgage Me?
Share of Search by month for Mortgage Link, Custom Mortgages, Total Mortgages, Mortgage Me. The figures are in the table below the chart.
View monthly share of search table
| Month | Mortgage Link | Custom Mortgages | Total Mortgages | Mortgage Me |
|---|---|---|---|---|
| Oct 2025 | 40.4% | 9.9% | 32.4% | 17.4% |
| Nov 2025 | 36.8% | 11.4% | 30.8% | 21.1% |
| Dec 2025 | 38.1% | 11.6% | 31.3% | 19% |
| Jan 2026 | 31.3% | 27.5% | 24% | 17.2% |
| Feb 2026 | 38.8% | 15% | 26.7% | 19.4% |
| Mar 2026 | 35.2% | 23% | 23% | 18.9% |
| Apr 2026 | 31.4% | 28.8% | 20.1% | 19.7% |
| May 2026 | 37.7% | 20.2% | 25.6% | 16.6% |
| Jun 2026 | 31.8% | 26.8% | 23% | 18.4% |
| Jul 2026 | 35.6% | 18.3% | 26.1% | 20% |
| Aug 2026 | 32.6% | 26.1% | 23.9% | 17.4% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.6% | 600 | -6.3% | -2.9 points | |
| 2, moved from 4th to 2nd | 26.1% | 480 | +45.5% | +7.8 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 23.9% | 440 | -6.4% | -2.2 pointsmoved from 2nd to 3rd | |
| 4, moved from 3rd to 4th | 17.4% | 320 | -11.1% | -2.6 pointsmoved from 3rd to 4th |
32.6%
held 1st · 600 estimated branded searches · -6.3% vs prior month · -2.9 points
26.1%
moved from 4th to 2nd · 480 estimated branded searches · +45.5% vs prior month · +7.8 points
23.9%
moved from 2nd to 3rd · 440 estimated branded searches · -6.4% vs prior month · -2.2 points
17.4%
moved from 3rd to 4th · 320 estimated branded searches · -11.1% vs prior month · -2.6 points
Compare search popularity between Mortgage Me and its closest rivals
How has branded search demand for Mortgage Me changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Mortgage Me in New Zealand fell from 370 to 320.
- Across the 11 months ending August 2026, Mortgage Me’s estimated Share of Search among dunedin mortgage advisers in New Zealand peaked at 21.1% in November 2025 and was lowest at 16.6% in May 2026.
- Across the 11 months ending August 2026, Mortgage Me fell from 3rd to 4th among dunedin mortgage advisers in New Zealand.
How did search popularity change for New Zealand dunedin mortgage advisers in August 2026?
4 changes
In August 2026, Custom Mortgages overtook Mortgage Me to rank 2nd among dunedin mortgage advisers in New Zealand, at 26.1%.
In August 2026, Mortgage Link lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 35.6% to 32.6%.
In August 2026, Mortgage Me lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 20% to 17.4%.
In August 2026, Total Mortgages lost estimated Share of Search among dunedin mortgage advisers in New Zealand, from 26.1% to 23.9%.
How is Mortgage Me measured?
Brandwave collects information about searches that people make online using Mortgage Me’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- mortgage me
- mortgage me dunedin
- mortgageme
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Is Mortgage Me your brand?
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