Microsoft Visio vs Whimsical:Which is more popular?
In September 2026, Whimsical had more branded searches than Microsoft Visio among diagramming tools in New Zealand. Whimsical had about 2,920 branded searches, while Microsoft Visio had 1,920. Whimsical made up 13.4% of all diagramming tool searches we track, and Microsoft Visio accounted for 8.8%. When we asked ChatGPT and Google AI Overviews about diagramming tools, Microsoft Visio appeared in all five answers and Whimsical in none.
Who do people search for more?
Whimsical, about 52% more searches than Microsoft Visio
Who does AI mention more?
Microsoft Visio, mentioned in every answer we collected
Who does AI recommend more?
Microsoft Visio, the only one of the two named
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Top diagramming tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Microsoft Visio appeared in all five answers. Whimsical did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
draw.io1st
Lucidchart1st- Microsoft Visio3rd
Miro4th- Whimsical–
Creately–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Miro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- draw.io5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lucidchart5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Microsoft Visio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Whimsical0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Creately0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about diagramming tools
5 answers
Asked ChatGPT
“Which diagramming tool should I use in New Zealand?”
Asked ChatGPT
“What are the best diagramming tools in New Zealand?”
Asked ChatGPT
“What's the best diagramming tool in New Zealand for flowcharts?”
Searched Google, AI Overview
“diagramming tools”
Searched Google, AI Overview
“flowchart software”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Microsoft Visio or Whimsical more popular in search?
This chart shows how often people search Google for Microsoft Visio and Whimsical by name. Each line represents a brand's share of searches for all six diagramming tools we track, month by month, from searches in New Zealand.
Share of searches by month for Whimsical, Microsoft Visio. The figures are in the table below the chart.
View monthly share of searches table
| Month | Miro | Whimsical | draw.io | Lucidchart | Microsoft Visio | Creately |
|---|---|---|---|---|---|---|
| Oct 2025 | 59% | 9.6% | 14.3% | 7.6% | 9.1% | 0.36% |
| Nov 2025 | 59.2% | 11.8% | 11.7% | 7.9% | 9.1% | 0.24% |
| Dec 2025 | 64.6% | 12.5% | 8.5% | 5.7% | 8.4% | 0.26% |
| Jan 2026 | 61.3% | 15% | 8% | 6.3% | 9.2% | 0.25% |
| Feb 2026 | 58.1% | 11.6% | 11.5% | 7.7% | 10.9% | 0.29% |
| Mar 2026 | 59.6% | 9.6% | 11.8% | 9.6% | 9.2% | 0.29% |
| Apr 2026 | 55.6% | 13.4% | 13.3% | 8.7% | 8.8% | 0.27% |
| May 2026 | 50.4% | 11.9% | 17.9% | 9.9% | 9.6% | 0.29% |
| Jun 2026 | 57.1% | 13.3% | 13.3% | 7.5% | 8.6% | 0.18% |
| Jul 2026 | 56.5% | 13.4% | 13.3% | 7.7% | 8.9% | 0.18% |
| Aug 2026 | 56.4% | 11% | 13.6% | 9.4% | 9.4% | 0.26% |
| Sep 2026 | 55.6% | 13.4% | 13.3% | 8.8% | 8.8% | 0.09% |
How has the Microsoft Visio and Whimsical comparison changed over the last 12 months?
3 findings
- Whimsical was ahead of Microsoft Visio in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Microsoft Visio’s share of searches among diagramming tools in New Zealand moved from 9.1% to 8.8%, and its estimated monthly branded searches moved from 2.3K to 1.9K.
- Across the 12 months ending September 2026, Whimsical’s share of searches among diagramming tools in New Zealand moved from 9.6% to 13.4%, and its estimated monthly branded searches moved from 2.4K to 2.9K.
How did search popularity change for New Zealand diagramming tools in September 2026?
2 changes
In September 2026, Whimsical overtook draw.io to rank 2nd among diagramming tools in New Zealand, with 13.4% of the searches.
In September 2026, Microsoft Visio lost share of searches among diagramming tools in New Zealand, from 9.4% to 8.8%.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Microsoft Visio’s and Whimsical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Microsoft Visio
8 branded search terms
- microsoft visio
- microsoft visio diagram
- microsoft visio flowchart
- microsoftvisio
- ms visio
- visio
- visio dl
- visio viewer
Whimsical
3 branded search terms
- whimsical
- whimsical diagram
- whimsical flowchart
Other head-to-heads among diagramming tools
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