Brandwave

Customer success platforms in New Zealand:Which brands are most popular in search?

In August 2026, Vitally was the most searched among customer success platforms in New Zealand, with an estimated 80 branded searches and 42.1% estimated Share of Search within this set.

Share of Search, August 2026
  1. Vitally42.1%
  2. Gainsight21.1%
  3. ChurnZero15.8%
  4. Planhat15.8%
  5. Odie5.3%

Follow customer success platforms and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare customer success platforms New Zealand account teams can use to manage customer relationships. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among customer success platforms in New Zealand, by month

Share of Search by month for Vitally, Gainsight, ChurnZero, Planhat, Odie. The figures are in the table below the chart.

View monthly share of search table
MonthVitallyGainsightChurnZeroPlanhatOdie
Oct 202530.8%38.5%15.4%7.7%7.7%
Nov 202524%48%8%12%8%
Dec 202528.6%38.1%14.3%14.3%4.8%
Jan 202622.2%38.9%16.7%11.1%11.1%
Feb 202612.5%43.8%18.8%12.5%12.5%
Mar 202631.3%25%18.8%18.8%6.3%
Apr 202635.7%35.7%14.3%7.1%7.1%
May 202630.8%30.8%15.4%15.4%7.7%
Jun 202640%20%20%13.3%6.7%
Jul 202635.7%21.4%21.4%7.1%14.3%
Aug 202642.1%21.1%15.8%15.8%5.3%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Vitally

    42.1%

    held 1st · 80 estimated branded searches · +60% vs prior month · +6.4 points

  2. 2.Gainsight

    21.1%

    moved from 3rd to 2nd · 40 estimated branded searches · +33.3% vs prior month · -0.4 points

  3. 3.ChurnZero

    15.8%

    moved from 2nd to 3rd · 30 estimated branded searches · 0% vs prior month · -5.6 points

  4. 4.Planhat

    15.8%

    moved from 5th to 4th · 30 estimated branded searches · +200% vs prior month · +8.6 points

  5. 5.Odie

    5.3%

    moved from 4th to 5th · 10 estimated branded searches · -50% vs prior month · -9 points

Compare search popularity between leading brands

Which brand is most popular in search among customer success platforms in New Zealand?

In August 2026, Vitally was the most searched among customer success platforms in New Zealand, with an estimated 80 branded searches and 42.1% estimated Share of Search within this set. Gainsight is in 2nd place, 21.1 percentage points behind at 21.1% Share of Search.

New Zealand customer success platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Vitally30.8% → 42.1%42.1%Aug 202612.5%Feb 20262nd → 1st
Gainsight38.5% → 21.1%48%Nov 202520%Jun 20261st → 2nd
ChurnZero15.4% → 15.8%21.4%Jul 20268%Nov 20253rd
Planhat7.7% → 15.8%18.8%Mar 20267.1%Apr 20265th → 4th
Odie7.7% → 5.3%14.3%Jul 20264.8%Dec 20254th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, Vitally’s estimated Share of Search among customer success platforms in New Zealand increased from 30.8% to 42.1%.
  • Across the 11 months ending August 2026, Gainsight’s estimated Share of Search among customer success platforms in New Zealand decreased from 38.5% to 21.1%.
  • Across the 11 months ending August 2026, Planhat’s estimated Share of Search among customer success platforms in New Zealand increased from 7.7% to 15.8%.
  • Across the 11 months ending August 2026, Odie’s estimated Share of Search among customer success platforms in New Zealand decreased from 7.7% to 5.3%.
  • Across the 11 months ending August 2026, Vitally’s estimated Share of Search among customer success platforms in New Zealand peaked at 42.1% in August 2026 and was lowest at 12.5% in February 2026.
  • Across the 11 months ending August 2026, Gainsight’s estimated Share of Search among customer success platforms in New Zealand peaked at 48% in November 2025 and was lowest at 20% in June 2026.
  • Across the 11 months ending August 2026, ChurnZero’s estimated Share of Search among customer success platforms in New Zealand peaked at 21.4% in July 2026 and was lowest at 8% in November 2025.
  • Across the 11 months ending August 2026, Planhat’s estimated Share of Search among customer success platforms in New Zealand peaked at 18.8% in March 2026 and was lowest at 7.1% in April 2026.
  • Across the 11 months ending August 2026, Odie’s estimated Share of Search among customer success platforms in New Zealand peaked at 14.3% in July 2026 and was lowest at 4.8% in December 2025.
  • Across the 11 months ending August 2026, Vitally rose from 2nd to 1st among customer success platforms in New Zealand.
  • Across the 11 months ending August 2026, Gainsight fell from 1st to 2nd among customer success platforms in New Zealand.
  • Across the 11 months ending August 2026, Planhat rose from 5th to 4th among customer success platforms in New Zealand.
  • Across the 11 months ending August 2026, Odie fell from 4th to 5th among customer success platforms in New Zealand.
  • Across the 11 months ending August 2026, ChurnZero held steady: its estimated Share of Search among customer success platforms in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand customer success platforms in August 2026?

  1. In August 2026, Planhat overtook Odie to rank 4th among customer success platforms in New Zealand, at 15.8%.

  2. In August 2026, Vitally gained estimated Share of Search among customer success platforms in New Zealand, from 35.7% to 42.1%.

  3. In August 2026, Odie lost estimated Share of Search among customer success platforms in New Zealand, from 14.3% to 5.3%.

  4. In August 2026, ChurnZero lost estimated Share of Search among customer success platforms in New Zealand, from 21.4% to 15.8%.

  5. In August 2026, Gainsight rose from 3rd to 2nd among customer success platforms in New Zealand.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.