HackerRank vs Scratch:Which is more popular in New Zealand?
In October 2026, Scratch had more branded searches than HackerRank among coding practice platforms in New Zealand. Scratch had about 890 branded searches, while HackerRank had 260. Scratch made up 25.7% of all coding practice platform searches we track, and HackerRank accounted for 7.5%. When we asked ChatGPT and Google AI Overviews about coding practice platforms, HackerRank appeared in all five answers and Scratch in two. HackerRank was mentioned before Scratch in every answer.
Who do people search for more?
Scratch, about 3 searches for every 1 for HackerRank
Who does AI mention more?
HackerRank, mentioned in every answer we collected
Who does AI recommend more?
HackerRank, named ahead of Scratch in every answer
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Top coding practice platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, HackerRank appeared in all five answers. Scratch was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. HackerRank was listed before Scratch in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
LeetCode1st
HackerRank2nd
Exercism3rd
Codewars4th
freeCodeCamp5th
Project Euler6th
The Odin Project7th
Scratch8th
Codecademy–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
LeetCode5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
HackerRank5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Exercism4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Codewars4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Scratch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
freeCodeCamp2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
The Odin Project2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Project Euler2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Codecademy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about coding practice platforms
5 answers
Asked ChatGPT
“Which coding practice platform should I use in New Zealand?”
Asked ChatGPT
“What are the best coding practice platforms in New Zealand?”
Asked ChatGPT
“What's the best coding practice platform in New Zealand for interview prep?”
Searched Google, AI Overview
“coding practice platform”
Searched Google, AI Overview
“best coding practice”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is HackerRank or Scratch more popular in search?
This chart shows how often people search Google for HackerRank and Scratch by name. Each line represents a brand's share of searches for all nine coding practice platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Scratch, HackerRank. The figures are in the table below the chart.
View monthly share of searches table
| Month | LeetCode | Scratch | Codecademy | freeCodeCamp | HackerRank | Exercism | Codewars | The Odin Project | Project Euler |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.4% | 28.8% | 17.7% | 8.5% | 7.2% | 2.5% | 3% | 3% | 0.88% |
| Dec 2025 | 29.3% | 21% | 19.9% | 13.2% | 6% | 2.5% | 3.4% | 3.1% | 1.6% |
| Jan 2026 | 35.6% | 8.2% | 22.3% | 13.1% | 7.5% | 3.1% | 4% | 4.6% | 1.5% |
| Feb 2026 | 23.2% | 17.4% | 33.3% | 10.5% | 7.2% | 2.5% | 3.2% | 1.9% | 0.88% |
| Mar 2026 | 23.1% | 32.9% | 18.5% | 8.4% | 7.1% | 2.4% | 3.8% | 2.4% | 1.3% |
| Apr 2026 | 25.2% | 25% | 19.1% | 11.5% | 7.8% | 4% | 3.4% | 2.7% | 1.3% |
| May 2026 | 26% | 34.9% | 14.1% | 9.5% | 6.4% | 2.7% | 3.5% | 1.8% | 1.1% |
| Jun 2026 | 23.7% | 37.7% | 14.7% | 9.1% | 6% | 2.5% | 2.6% | 3% | 0.73% |
| Jul 2026 | 27.7% | 25.2% | 18.7% | 10.4% | 7.1% | 3.5% | 3.5% | 2.9% | 1% |
| Aug 2026 | 26.5% | 26.3% | 17.6% | 10.3% | 6.7% | 3.4% | 4.4% | 3.4% | 1.4% |
| Sep 2026 | 29.5% | 27% | 16.1% | 9.6% | 7.1% | 3.8% | 3.3% | 2.5% | 1.1% |
| Oct 2026 | 28.9% | 25.7% | 17.1% | 9.2% | 7.5% | 4% | 3.2% | 3.2% | 1.2% |
How has branded search for HackerRank and Scratch changed in New Zealand over the last 12 months?
3 findings
- Scratch was ahead of HackerRank in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, HackerRank’s share of searches among coding practice platforms in New Zealand moved from 7.2% to 7.5%, and its estimated monthly branded searches moved from 410 to 260.
- Across the 12 months ending October 2026, Scratch’s share of searches among coding practice platforms in New Zealand moved from 28.8% to 25.7%, and its estimated monthly branded searches moved from 1.6K to 890.
How did search popularity change for New Zealand coding practice platforms in October 2026?
2 changes

In October 2026, Scratch lost share of searches among coding practice platforms in New Zealand, from 27% to 25.7%.

Estimated monthly branded searches for HackerRank in New Zealand fell 36.6% over 12 measured months, from 410 to 260 in October 2026.
How are HackerRank’s and Scratch’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using HackerRank’s and Scratch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
HackerRank
3 branded search terms
- hackerrank
- hackerrank coding challenges
- hackerrank coding practice
Scratch
3 branded search terms
- scratch coding
- scratch coding challenges
- scratch mit
Other head-to-heads among coding practice platforms

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