Amazon Web Services vs Datacom:Which is more popular?
In September 2026, Amazon Web Services had more branded searches than Datacom among cloud computing platforms in New Zealand. Amazon Web Services had about 7,390 branded searches, while Datacom had 4,400. Amazon Web Services made up 24% of all cloud computing platform searches we track, and Datacom accounted for 14.3%. When we asked ChatGPT and Google AI Overviews about cloud computing platforms, Amazon Web Services appeared in all five answers and Datacom in two. Amazon Web Services was mentioned before Datacom in every answer.
Who do people search for more?
Amazon Web Services, about 68% more searches than Datacom
Who does AI mention more?
Amazon Web Services, mentioned in every answer we collected
Who does AI recommend more?
Amazon Web Services, named ahead of Datacom in every answer
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Top cloud computing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amazon Web Services appeared in all five answers. Datacom was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Amazon Web Services was listed before Datacom in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Microsoft Azure5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Amazon Web Services5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Google Cloud4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Catalyst Cloud3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Datacom2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DigitalOcean1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Oracle Cloud0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cloud computing platforms
5 answers
Asked ChatGPT
“Which cloud computing platform should I use in New Zealand?”
Asked ChatGPT
“What are the best cloud computing platforms in New Zealand?”
Asked ChatGPT
“What's the best cloud computing platform in New Zealand for hosting business apps?”
Searched Google, AI Overview
“best cloud platform”
Searched Google, AI Overview
“cloud hosting nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Amazon Web Services or Datacom more popular in search?
This chart shows how often people search Google for Amazon Web Services and Datacom by name. Each line represents a brand's share of searches for all seven cloud computing platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Amazon Web Services, Datacom. The figures are in the table below the chart.
View monthly share of searches table
| Month | Microsoft Azure | Amazon Web Services | Google Cloud | Datacom | DigitalOcean | Oracle Cloud | Catalyst Cloud |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.7% | 48.6% | 11.6% | 10.2% | 3% | 1.2% | 0.6% |
| Nov 2025 | 33.2% | 27.4% | 17.7% | 15.6% | 3.6% | 1.6% | 0.92% |
| Dec 2025 | 29.4% | 26% | 20.8% | 16.9% | 4.8% | 1.6% | 0.52% |
| Jan 2026 | 33.6% | 24.2% | 20.5% | 14% | 5.1% | 2.1% | 0.54% |
| Feb 2026 | 30.2% | 23.2% | 23.4% | 15.9% | 4.8% | 1.9% | 0.61% |
| Mar 2026 | 29.9% | 23.5% | 22.8% | 16% | 4.8% | 2.3% | 0.62% |
| Apr 2026 | 32.6% | 21.6% | 23.1% | 14.9% | 4.5% | 2.7% | 0.57% |
| May 2026 | 33% | 20.6% | 23.8% | 14.1% | 5.2% | 2.5% | 0.83% |
| Jun 2026 | 36.7% | 19.8% | 22.2% | 14.2% | 4.3% | 2.1% | 0.68% |
| Jul 2026 | 33.9% | 20.7% | 23.7% | 14.7% | 4.4% | 1.8% | 0.7% |
| Aug 2026 | 33% | 23.5% | 22.5% | 14% | 4.2% | 2.1% | 0.67% |
| Sep 2026 | 31.7% | 24% | 21.9% | 14.3% | 5.3% | 2.1% | 0.68% |
How has the Amazon Web Services and Datacom comparison changed over the last 12 months?
3 findings
- Amazon Web Services was ahead of Datacom in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Web Services’ share of searches among cloud computing platforms in New Zealand moved from 48.6% to 24%, and its estimated monthly branded searches moved from 21.1K to 7.4K.
- Across the 12 months ending September 2026, Datacom’s share of searches among cloud computing platforms in New Zealand moved from 10.2% to 14.3%, and its estimated monthly branded searches held steady at 4.4K.
How did search popularity change for New Zealand cloud computing platforms in September 2026?
1 change
Amazon Web Services’ share of searches among cloud computing platforms in New Zealand has gained ground for 3 months in a row, from 19.8% to 24% in September 2026.
How are branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using Amazon Web Services’ and Datacom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Web Services
11 branded search terms
- aws
- aws certified
- aws cloud
- aws console
- aws glue
- aws hosting
- aws lambda
- aws management console
- aws rds
- aws reinvent
- aws services
Datacom
1 branded search term
- datacom
Other head-to-heads among cloud computing platforms
- Microsoft Azure vs Amazon Web Services: compare popularity
- Microsoft Azure vs Google Cloud: compare popularity
- Microsoft Azure vs Datacom: compare popularity
- Microsoft Azure vs DigitalOcean: compare popularity
- Amazon Web Services vs Google Cloud: compare popularity
- Amazon Web Services vs DigitalOcean: compare popularity
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