Business learning management systems in New Zealand:Which are most popular?
In September 2026, Intuto was the most searched business learning management system in New Zealand, accounting for 34.7% of all searches among the seven systems we track. When we checked with ChatGPT and Google AI Overviews, TalentLMS was mentioned most often, in four of the five answers. LearnUpon was recommended most often, coming first in two out of four responses that gave a list.
IntutoShare of searches 34.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
TalentLMSShare of searches 28%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
TotaraShare of searches 14.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
DoceboShare of searches 9.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
LearnUponShare of searches 6.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
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Top business learning management systems in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, TalentLMS was mentioned most often, in four of the five answers. LearnUpon was recommended most often, coming first in two out of four answers that gave a list. Totara was second, and TalentLMS was third. 360Learning, which ranked seventh in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
LearnUpon1st
Totara2nd
TalentLMS3rd
Docebo4th
Intuto5th
Absorb LMS6th
360Learning–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TalentLMS4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Totara3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LearnUpon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Intuto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Docebo2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Absorb LMS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
360Learning0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about business learning management systems
5 answers
Asked ChatGPT
“Which business learning management system should I use in New Zealand?”
Asked ChatGPT
“What are the best business learning management systems in New Zealand?”
Asked ChatGPT
“What's the best business learning management system in New Zealand for employee training?”
Searched Google, AI Overview
“learning management system nz”
Searched Google, AI Overview
“online training platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which business learning management systems do people search for most?
This chart shows how often people search Google for each business learning management system by name. Each line represents a brand's share of searches for all seven business learning management systems we track, month by month, from searches in New Zealand.
Share of searches by month for Intuto, TalentLMS, Totara, Docebo, LearnUpon, Absorb LMS. The figures are in the table below the chart.
View monthly share of searches table
| Month | Intuto | TalentLMS | Totara | Docebo | LearnUpon | Absorb LMS | 360Learning |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.8% | 24.1% | 19.5% | 10.3% | 3.4% | 4.6% | 1.1% |
| Nov 2025 | 38.6% | 20.5% | 20.5% | 8.4% | 4.8% | 6% | 1.2% |
| Dec 2025 | 40.6% | 21.9% | 17.2% | 7.8% | 4.7% | 4.7% | 3.1% |
| Jan 2026 | 41.6% | 18.2% | 14.3% | 11.7% | 5.2% | 6.5% | 2.6% |
| Feb 2026 | 41.9% | 18.3% | 18.3% | 7.5% | 7.5% | 4.3% | 2.2% |
| Mar 2026 | 36% | 23.6% | 19.1% | 7.9% | 4.5% | 5.6% | 3.4% |
| Apr 2026 | 39% | 25.6% | 13.4% | 8.5% | 4.9% | 6.1% | 2.4% |
| May 2026 | 40% | 21.3% | 17.5% | 8.8% | 5% | 6.3% | 1.3% |
| Jun 2026 | 34.8% | 28.3% | 15.2% | 7.6% | 5.4% | 7.6% | 1.1% |
| Jul 2026 | 36.6% | 23.9% | 15.5% | 9.9% | 7% | 5.6% | 1.4% |
| Aug 2026 | 39.4% | 21.2% | 16.7% | 7.6% | 7.6% | 6.1% | 1.5% |
| Sep 2026 | 34.7% | 28% | 14.7% | 9.3% | 6.7% | 5.3% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.7% | 260 | 0% | -4.7 points | |
| 2, held 2nd | 28% | 210 | +50% | +6.8 points | |
| 3, held 3rd | 14.7% | 110 | 0% | -2 points | |
| 4, held 4th | 9.3% | 70 | +40% | +1.8 points | |
| 5, held 5th | 6.7% | 50 | 0% | -0.9 points | |
| 6, held 6th | 5.3% | 40 | 0% | -0.7 points | |
| 7, held 7th | 1.3% | 10 | 0% | -0.2 points |
1.
Intuto34.7%
Held 1st. 260 estimated branded searches, 0% vs prior month. Share -4.7 points.
28%
Held 2nd. 210 estimated branded searches, +50% vs prior month. Share +6.8 points.
3.
Totara14.7%
Held 3rd. 110 estimated branded searches, 0% vs prior month. Share -2 points.
4.
Docebo9.3%
Held 4th. 70 estimated branded searches, +40% vs prior month. Share +1.8 points.
6.7%
Held 5th. 50 estimated branded searches, 0% vs prior month. Share -0.9 points.
5.3%
Held 6th. 40 estimated branded searches, 0% vs prior month. Share -0.7 points.
1.3%
Held 7th. 10 estimated branded searches, 0% vs prior month. Share -0.2 points.
Which brand is most popular in search among business learning management systems in New Zealand?
7 brands
In September 2026, Intuto was the most searched among business learning management systems in New Zealand, with an estimated 260 branded searches, 34.7% of all searches for the seven we track. TalentLMS is in 2nd place, 6.7 percentage points behind at 28%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 36.8% → 34.7% | 41.9%Feb 2026 | 34.7%Sep 2026 | 1st | |
| 24.1% → 28% | 28.3%Jun 2026 | 18.2%Jan 2026 | 2nd | |
| 19.5% → 14.7% | 20.5%Nov 2025 | 13.4%Apr 2026 | 3rd | |
| 10.3% → 9.3% | 11.7%Jan 2026 | 7.5%Feb 2026 | 4th | |
| 3.4% → 6.7% | 7.6%Aug 2026 | 3.4%Oct 2025 | 6th → 5th | |
| 4.6% → 5.3% | 7.6%Jun 2026 | 4.3%Feb 2026 | 5th → 6th | |
| 1.1% → 1.3% | 3.4%Mar 2026 | 1.1%Jun 2026 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Intuto’s share of searches among business learning management systems in New Zealand decreased from 36.8% to 34.7%.
- Across the 12 months ending September 2026, TalentLMS’s share of searches among business learning management systems in New Zealand increased from 24.1% to 28%.
- Across the 12 months ending September 2026, Totara’s share of searches among business learning management systems in New Zealand decreased from 19.5% to 14.7%.
- Across the 12 months ending September 2026, Docebo’s share of searches among business learning management systems in New Zealand decreased from 10.3% to 9.3%.
- Across the 12 months ending September 2026, LearnUpon’s share of searches among business learning management systems in New Zealand increased from 3.4% to 6.7%.
- Across the 12 months ending September 2026, Absorb LMS’s share of searches among business learning management systems in New Zealand increased from 4.6% to 5.3%.
- Across the 12 months ending September 2026, Intuto’s share of searches among business learning management systems in New Zealand peaked at 41.9% in February 2026 and was lowest at 34.7% in September 2026.
- Across the 12 months ending September 2026, TalentLMS’s share of searches among business learning management systems in New Zealand peaked at 28.3% in June 2026 and was lowest at 18.2% in January 2026.
- Across the 12 months ending September 2026, Totara’s share of searches among business learning management systems in New Zealand peaked at 20.5% in November 2025 and was lowest at 13.4% in April 2026.
- Across the 12 months ending September 2026, Docebo’s share of searches among business learning management systems in New Zealand peaked at 11.7% in January 2026 and was lowest at 7.5% in February 2026.
- Across the 12 months ending September 2026, LearnUpon’s share of searches among business learning management systems in New Zealand peaked at 7.6% in August 2026 and was lowest at 3.4% in October 2025.
- Across the 12 months ending September 2026, Absorb LMS’s share of searches among business learning management systems in New Zealand peaked at 7.6% in June 2026 and was lowest at 4.3% in February 2026.
- Across the 12 months ending September 2026, 360Learning’s share of searches among business learning management systems in New Zealand peaked at 3.4% in March 2026 and was lowest at 1.1% in June 2026.
- Across the 12 months ending September 2026, LearnUpon rose from 6th to 5th among business learning management systems in New Zealand.
- Across the 12 months ending September 2026, Absorb LMS fell from 5th to 6th among business learning management systems in New Zealand.
- Across the 12 months ending September 2026, 360Learning held steady: its share of searches among business learning management systems in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand business learning management systems in September 2026?
6 changes

In September 2026, TalentLMS gained share of searches among business learning management systems in New Zealand, from 21.2% to 28%.

In September 2026, Docebo gained share of searches among business learning management systems in New Zealand, from 7.6% to 9.3%.

In September 2026, Intuto lost share of searches among business learning management systems in New Zealand, from 39.4% to 34.7%.

In September 2026, Totara lost share of searches among business learning management systems in New Zealand, from 16.7% to 14.7%.

In September 2026, LearnUpon lost share of searches among business learning management systems in New Zealand, from 7.6% to 6.7%.

In September 2026, Absorb LMS lost share of searches among business learning management systems in New Zealand, from 6.1% to 5.3%.
Compare popularity between leading brands

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TalentLMS vs Docebo: compare popularity
TalentLMS vs LearnUpon: compare popularity
Totara vs Docebo: compare popularity
Totara vs LearnUpon: compare popularity
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