Brandwave

Docebo vs LearnUpon:Which is more popular?

In September 2026, Docebo had more branded searches than LearnUpon among business learning management systems in New Zealand. Docebo had about 70 branded searches, while LearnUpon had 50. Docebo made up 9.3% of all business learning management system searches we track, and LearnUpon accounted for 6.7%. When we asked ChatGPT and Google AI Overviews about business learning management systems, LearnUpon appeared in three of the five answers and Docebo in two. LearnUpon was mentioned before Docebo in every answer that named either.

Among business learning management systems in New Zealand in September 2026

Who do people search for more?

Docebo, about 40% more searches than LearnUpon

Docebo 70 searchesLearnUpon 50 searches

Who does AI mention more?

LearnUpon, mentioned in 3 of 5 answers, Docebo in 2

LearnUpon in 3 of 5Docebo in 2 of 5

Who does AI recommend more?

LearnUpon, named ahead of Docebo in 3 of 3 answers

LearnUpon first in 3Docebo never first

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Top business learning management systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, LearnUpon was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Docebo was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. LearnUpon was listed before Docebo in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LearnUpon1st
  2. Totara2nd
  3. TalentLMS3rd
  4. Docebo4th
  5. Intuto5th
  6. Absorb LMS6th
  7. 360Learning–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TalentLMS4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Totara3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LearnUpon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Intuto2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Docebo2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Absorb LMS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 360Learning0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business learning management systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Docebo or LearnUpon more popular in search?

This chart shows how often people search Google for Docebo and LearnUpon by name. Each line represents a brand's share of searches for all seven business learning management systems we track, month by month, from searches in New Zealand.

Docebo and LearnUpon among business learning management systems in New Zealand, by month

Share of searches by month for Docebo, LearnUpon. The figures are in the table below the chart.

View monthly share of searches table
MonthIntutoTalentLMSTotaraDoceboLearnUponAbsorb LMS360Learning
Oct 202536.8%24.1%19.5%10.3%3.4%4.6%1.1%
Nov 202538.6%20.5%20.5%8.4%4.8%6%1.2%
Dec 202540.6%21.9%17.2%7.8%4.7%4.7%3.1%
Jan 202641.6%18.2%14.3%11.7%5.2%6.5%2.6%
Feb 202641.9%18.3%18.3%7.5%7.5%4.3%2.2%
Mar 202636%23.6%19.1%7.9%4.5%5.6%3.4%
Apr 202639%25.6%13.4%8.5%4.9%6.1%2.4%
May 202640%21.3%17.5%8.8%5%6.3%1.3%
Jun 202634.8%28.3%15.2%7.6%5.4%7.6%1.1%
Jul 202636.6%23.9%15.5%9.9%7%5.6%1.4%
Aug 202639.4%21.2%16.7%7.6%7.6%6.1%1.5%
Sep 202634.7%28%14.7%9.3%6.7%5.3%1.3%

How has the Docebo and LearnUpon comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand business learning management systems in September 2026?

2 changes
  1. In September 2026, Docebo gained share of searches among business learning management systems in New Zealand, from 7.6% to 9.3%.

  2. In September 2026, LearnUpon lost share of searches among business learning management systems in New Zealand, from 7.6% to 6.7%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Docebo’s and LearnUpon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Docebo

1 branded search term

  • docebo

LearnUpon

2 branded search terms

  • learn upon
  • learnupon

How the Brand Demand Index is measured

Other head-to-heads among business learning management systems

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