Brush hog brands in New Zealand:Which are most popular?
In September 2026, John Deere was the most searched brush hog brand in New Zealand, accounting for 65.4% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, Fieldmaster was mentioned most often, in four of the five answers.
John DeereShare of searches 65.4%Mentioned in 0 of 5 AI answers
KubotaShare of searches 29.4%Mentioned in 0 of 5 AI answers
BobcatShare of searches 2.7%Mentioned in 0 of 5 AI answers
FieldmasterShare of searches 2.5%Mentioned in 4 of 5 AI answers
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Top brush hog brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Fieldmaster was mentioned most often, in four of the five answers. John Deere, which ranked first in searches, was not mentioned at all.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Fieldmaster4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kubota0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bobcat0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about brush hog brands
5 answers
Asked ChatGPT
“Which brush hog brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best brush hog brands in New Zealand?”
Asked ChatGPT
“What's the best brush hog brand in New Zealand for rough ground?”
Searched Google, AI Overview
“brush hog for tractor”
Searched Google, AI Overview
“brush hog brands nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which brush hog brands do people search for most?
This chart shows how often people search Google for each brush hog brand by name. Each line represents a brand's share of searches for all four brush hog brands we track, month by month, from searches in New Zealand.
Share of searches by month for John Deere, Kubota, Bobcat, Fieldmaster. The figures are in the table below the chart.
View monthly share of searches table
| Month | John Deere | Kubota | Bobcat | Fieldmaster |
|---|---|---|---|---|
| Oct 2025 | 69.4% | 24.5% | 2.7% | 3.4% |
| Nov 2025 | 65% | 28.2% | 2.7% | 4.1% |
| Dec 2025 | 69.7% | 24.5% | 1.5% | 4.3% |
| Jan 2026 | 64.9% | 27.9% | 2.1% | 5.2% |
| Feb 2026 | 60.3% | 33.1% | 2% | 4.7% |
| Mar 2026 | 53.5% | 40.9% | 2.2% | 3.4% |
| Apr 2026 | 62% | 32.9% | 2% | 3.1% |
| May 2026 | 61.5% | 33.8% | 2.5% | 2.2% |
| Jun 2026 | 58% | 36.7% | 2.9% | 2.4% |
| Jul 2026 | 66.3% | 27.7% | 3.3% | 2.8% |
| Aug 2026 | 64.9% | 29.9% | 3.3% | 1.9% |
| Sep 2026 | 65.4% | 29.4% | 2.7% | 2.5% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.4% | 3.4K | +1.5% | +0.5 points | |
| 2, held 2nd | 29.4% | 1.5K | -0.65% | -0.4 points | |
| 3, held 3rd | 2.7% | 140 | -17.6% | -0.6 points | |
| 4, held 4th | 2.5% | 130 | +30% | +0.6 points |
65.4%
Held 1st. 3.4K estimated branded searches, +1.5% vs prior month. Share +0.5 points.
2.
Kubota29.4%
Held 2nd. 1.5K estimated branded searches, -0.65% vs prior month. Share -0.4 points.
3.
Bobcat2.7%
Held 3rd. 140 estimated branded searches, -17.6% vs prior month. Share -0.6 points.
2.5%
Held 4th. 130 estimated branded searches, +30% vs prior month. Share +0.6 points.
Which brand is most popular in search among brush hog brands in New Zealand?
4 brands
In September 2026, John Deere was the most searched among brush hog brands in New Zealand, with an estimated 3.4K branded searches, 65.4% of all searches for the four we track. Kubota is in 2nd place, 35.9 percentage points behind at 29.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 69.4% → 65.4% | 69.7%Dec 2025 | 53.5%Mar 2026 | 1st | |
| 24.5% → 29.4% | 40.9%Mar 2026 | 24.5%Oct 2025 | 2nd | |
| 2.7% | 3.3%Aug 2026 | 1.5%Dec 2025 | 4th → 3rd | |
| 3.4% → 2.5% | 5.2%Jan 2026 | 1.9%Aug 2026 | 3rd → 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, John Deere’s share of searches among brush hog brands in New Zealand decreased from 69.4% to 65.4%.
- Across the 12 months ending September 2026, Kubota’s share of searches among brush hog brands in New Zealand increased from 24.5% to 29.4%.
- Across the 12 months ending September 2026, Fieldmaster’s share of searches among brush hog brands in New Zealand decreased from 3.4% to 2.5%.
- Across the 12 months ending September 2026, John Deere’s share of searches among brush hog brands in New Zealand peaked at 69.7% in December 2025 and was lowest at 53.5% in March 2026.
- Across the 12 months ending September 2026, Kubota’s share of searches among brush hog brands in New Zealand peaked at 40.9% in March 2026 and was lowest at 24.5% in October 2025.
- Across the 12 months ending September 2026, Bobcat’s share of searches among brush hog brands in New Zealand peaked at 3.3% in August 2026 and was lowest at 1.5% in December 2025.
- Across the 12 months ending September 2026, Fieldmaster’s share of searches among brush hog brands in New Zealand peaked at 5.2% in January 2026 and was lowest at 1.9% in August 2026.
- Across the 12 months ending September 2026, Bobcat rose from 4th to 3rd among brush hog brands in New Zealand.
- Across the 12 months ending September 2026, Fieldmaster fell from 3rd to 4th among brush hog brands in New Zealand.
How did search popularity change for New Zealand brush hog brands in September 2026?
3 changes

In September 2026, Fieldmaster gained share of searches among brush hog brands in New Zealand, from 1.9% to 2.5%.

In September 2026, Bobcat lost share of searches among brush hog brands in New Zealand, from 3.3% to 2.7%.

Estimated monthly branded searches for John Deere in New Zealand fell 20.6% over 12 measured months, from 4.3K to 3.4K in September 2026.
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