Brandwave

Greenworks vs Husqvarna:Which is more popular?

In September 2026, Husqvarna had more branded searches than Greenworks among brush cutter brands in New Zealand. Husqvarna had about 7,400 branded searches, while Greenworks had 10. Husqvarna made up 29.6% of all brush cutter brand searches we track, and Greenworks accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about brush cutter brands, Husqvarna appeared in four of the five answers and Greenworks in one. Husqvarna was mentioned before Greenworks in every answer.

Among brush cutter brands in New Zealand in September 2026

Who do people search for more?

Husqvarna, about 740 searches for every 1 for Greenworks

Husqvarna 7.4K searchesGreenworks 10 searches

Who does AI mention more?

Husqvarna, mentioned in 4 of 5 answers, Greenworks in 1

Husqvarna in 4 of 5Greenworks in 1 of 5

Who does AI recommend more?

Husqvarna, named ahead of Greenworks in every answer

Husqvarna first in 4Greenworks never first

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Top brush cutter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Husqvarna was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Greenworks was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Husqvarna was listed before Greenworks in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stihl1st
  2. Husqvarna2nd
  3. ECHO3rd
  4. Makita4th
  5. Greenworks5th
  6. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stihl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Husqvarna4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ECHO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Makita2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about brush cutter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Greenworks or Husqvarna more popular in search?

This chart shows how often people search Google for Greenworks and Husqvarna by name. Each line represents a brand's share of searches for all six brush cutter brands we track, month by month, from searches in New Zealand.

Greenworks and Husqvarna among brush cutter brands in New Zealand, by month

Share of searches by month for Husqvarna, Greenworks. The figures are in the table below the chart.

View monthly share of searches table
MonthStihlMakitaHusqvarnaECHOBoschGreenworks
Oct 202535.7%24.6%39.2%0.45%0.04%0.04%
Nov 202540.3%22.7%36.4%0.48%0.07%0.03%
Dec 202541.8%24.6%33%0.52%0.04%0.04%
Jan 202641.2%24.9%33.3%0.49%0.08%0.04%
Feb 202641.3%24.7%33.4%0.41%0.04%0.04%
Mar 202638%26.4%35%0.48%0.04%0.04%
Apr 202638.7%26.3%34.5%0.4%0.04%0.04%
May 202642.4%24.9%32.1%0.53%0.04%0.04%
Jun 202639.5%28.8%31.1%0.52%0.04%0%
Jul 202639.9%29.1%30.5%0.44%0.04%0.04%
Aug 202640.2%28.9%30.3%0.53%0.04%0.04%
Sep 202637.3%32.4%29.6%0.56%0.04%0.04%

How has the Greenworks and Husqvarna comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand brush cutter brands in September 2026?

2 changes
  1. In September 2026, Makita overtook Husqvarna to rank 2nd among brush cutter brands in New Zealand, with 32.4% of the searches.

  2. In September 2026, Husqvarna lost share of searches among brush cutter brands in New Zealand, from 30.3% to 29.6%.

How are branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using Greenworks’ and Husqvarna’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Greenworks

1 branded search term

  • greenworks brush cutter

Husqvarna

11 branded search terms

  • husqvarna
  • husqvarna 236
  • husqvarna 395xp
  • husqvarna 450
  • husqvarna 562xp
  • husqvarna automower
  • husqvarna concrete saw
  • husqvarna hamilton
  • husqvarna hedge cutter
  • husqvarna motorbike
  • husqvarna weed eater

How the Brand Demand Index is measured

Other head-to-heads among brush cutter brands

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