Makita vs Ryobi:Which is more popular?
In September 2026, Makita had more branded searches than Ryobi among biscuit joiner brands in New Zealand. Makita had about 18,200 branded searches, while Ryobi had 13,000. Makita made up 34.2% of all biscuit joiner brand searches we track, and Ryobi accounted for 24.3%. When we asked ChatGPT and Google AI Overviews about biscuit joiner brands, Makita appeared in three of the five answers and Ryobi in two. Makita was mentioned before Ryobi in three out of four answers.
Who do people search for more?
Makita, about 41% more searches than Ryobi
Who does AI mention more?
Makita, mentioned in 3 of 5 answers, Ryobi in 2
Who does AI recommend more?
Makita, named ahead of Ryobi in 3 of 4 answers
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Top biscuit joiner brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ryobi was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Makita was listed before Ryobi in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
DeWalt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Makita3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Festool2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about biscuit joiner brands
5 answers
Asked ChatGPT
“Which biscuit joiner should I buy in New Zealand?”
Asked ChatGPT
“What are the best biscuit joiner brands in New Zealand?”
Asked ChatGPT
“What's the best biscuit joiner in New Zealand for woodworking projects?”
Searched Google, AI Overview
“biscuit joiner”
Searched Google, AI Overview
“wood biscuit joiner”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Makita or Ryobi more popular in search?
This chart shows how often people search Google for Makita and Ryobi by name. Each line represents a brand's share of searches for all six biscuit joiner brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Ryobi. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Ryobi | Festool | Milwaukee | Bosch |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.1% | 28.4% | 26.2% | 5.2% | 5.1% | 0.02% |
| Nov 2025 | 30.2% | 29.9% | 31.1% | 3.9% | 4.8% | 0.02% |
| Dec 2025 | 32% | 25.1% | 34.6% | 3.6% | 4.6% | 0.02% |
| Jan 2026 | 33.9% | 26.6% | 31.2% | 4% | 4.2% | 0.02% |
| Feb 2026 | 34.4% | 29% | 26.6% | 4.9% | 5.1% | 0.02% |
| Mar 2026 | 33% | 28.6% | 27.8% | 5.4% | 5.2% | 0.02% |
| Apr 2026 | 34.3% | 29.9% | 26.5% | 4.3% | 5% | 0.02% |
| May 2026 | 35.2% | 31.8% | 21.6% | 5.1% | 6.2% | 0.02% |
| Jun 2026 | 34% | 34.1% | 20.3% | 5.5% | 6.1% | 0.02% |
| Jul 2026 | 34.4% | 32.8% | 21.1% | 5.7% | 6% | 0.02% |
| Aug 2026 | 33.3% | 32.7% | 21.8% | 4.6% | 7.6% | 0.02% |
| Sep 2026 | 34.2% | 30.2% | 24.3% | 5.7% | 5.5% | 0.04% |
How has the Makita and Ryobi comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Ryobi took it in November 2025, Makita took it in January 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among biscuit joiner brands in New Zealand moved from 35.1% to 34.2%, and its estimated monthly branded searches moved from 15.1K to 18.2K.
- Across the 12 months ending September 2026, Ryobi’s share of searches among biscuit joiner brands in New Zealand moved from 26.2% to 24.3%, and its estimated monthly branded searches moved from 11.2K to 12.9K.
How did search popularity change for New Zealand biscuit joiner brands in September 2026?
2 changes
In September 2026, Ryobi gained share of searches among biscuit joiner brands in New Zealand, from 21.8% to 24.3%.
In September 2026, Makita gained share of searches among biscuit joiner brands in New Zealand, from 33.3% to 34.2%.
How are branded searches counted?
23 search terms
Brandwave collects information about searches that people make online using Makita’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Makita
13 branded search terms
- makita
- makita blower
- makita chainsaw
- makita chop saw
- makita hedge cutter
- makita impact wrench
- makita multi tool
- makita planer
- makita router
- makita sander
- makita skill saw
- makita tool
- makita track saw
Ryobi
10 branded search terms
- ryobi
- ryobi bench saw
- ryobi blower
- ryobi chainsaw
- ryobi hand blower
- ryobi hedge trimmer
- ryobi nailer
- ryobi power washers
- ryobi sander
- ryobi tool
Other head-to-heads among biscuit joiner brands
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