Huka Falls Jet vs Shotover Jet:Which is more popular?
In September 2026, Shotover Jet had more branded searches than Huka Falls Jet among adventure activity operators in New Zealand. Shotover Jet had about 17,900 branded searches, while Huka Falls Jet had 2,790. Shotover Jet made up 43% of all adventure activity operator searches we track, and Huka Falls Jet accounted for 6.7%. When we asked ChatGPT and Google AI Overviews about adventure activity operators, Shotover Jet appeared in one of the three answers and Huka Falls Jet in none.
Who do people search for more?
Shotover Jet, about 6 searches for every 1 for Huka Falls Jet
Who does AI mention more?
Shotover Jet, mentioned in 1 of 3 answers, Huka Falls Jet in 0
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Top adventure activity operators in ChatGPT and Google AI Overviews
In three ChatGPT questions, Shotover Jet was mentioned in one out of three: in one of the three ChatGPT answers. Huka Falls Jet did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
AJ Hackett Bungy3 of 3Named in 3 of 3 ChatGPT answers
Abel Tasman Canyons2 of 3Named in 2 of 3 ChatGPT answers
Skydive Auckland2 of 3Named in 2 of 3 ChatGPT answers- Shotover Jet1 of 3Named in 1 of 3 ChatGPT answers
NZONE Skydive0 of 3Named in 0 of 3 ChatGPT answers
Skydive Wanaka0 of 3Named in 0 of 3 ChatGPT answers
Huka Falls Jet0 of 3Named in 0 of 3 ChatGPT answers
Skydive Taupō0 of 3Named in 0 of 3 ChatGPT answers
See every answer about adventure activity operators
3 answers
Asked ChatGPT
“Which adventure activity operator should I book in New Zealand?”
Asked ChatGPT
“What are the best adventure activity operators in New Zealand?”
Asked ChatGPT
“What's the best adventure activity operator in New Zealand for thrill seekers?”
Searched Google, AI Overview
“bungy jump nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“jet boat nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Huka Falls Jet or Shotover Jet more popular in search?
This chart shows how often people search Google for Huka Falls Jet and Shotover Jet by name. Each line represents a brand's share of searches for all eight adventure activity operators we track, month by month, from searches in New Zealand.
Share of searches by month for Shotover Jet, Huka Falls Jet. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shotover Jet | NZONE Skydive | Skydive Wanaka | AJ Hackett Bungy | Huka Falls Jet | Skydive Taupō | Abel Tasman Canyons | Skydive Auckland |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 46.5% | 24.4% | 8.2% | 10.4% | 6.7% | 2.9% | 0.88% | 0% |
| Nov 2025 | 49.9% | 24% | 4.5% | 10.6% | 6.6% | 3% | 1.3% | 0% |
| Dec 2025 | 45.6% | 25.9% | 6.1% | 8% | 9.5% | 3.3% | 1.4% | 0.01% |
| Jan 2026 | 47% | 18.5% | 9.5% | 8.2% | 11.4% | 3.4% | 1.9% | 0.01% |
| Feb 2026 | 41.8% | 25.1% | 13.5% | 7.8% | 7.7% | 2.7% | 1.5% | 0.02% |
| Mar 2026 | 46.7% | 23.6% | 10% | 8.6% | 6.5% | 3% | 1.6% | 0.02% |
| Apr 2026 | 44.9% | 26.8% | 9.6% | 8.3% | 6.8% | 2.8% | 0.85% | 0.02% |
| May 2026 | 37.8% | 30.9% | 10.7% | 11.2% | 5.8% | 3.1% | 0.41% | 0.02% |
| Jun 2026 | 44.9% | 24% | 8.3% | 13.4% | 6.1% | 2.9% | 0.26% | 0.03% |
| Jul 2026 | 53.1% | 18% | 6.2% | 9.9% | 9.3% | 3.3% | 0.28% | 0.03% |
| Aug 2026 | 44.9% | 26.8% | 9.1% | 9.6% | 6.6% | 2.5% | 0.43% | 0.03% |
| Sep 2026 | 43% | 27.5% | 10.6% | 9.1% | 6.7% | 2.4% | 0.62% | 0% |
How has the Huka Falls Jet and Shotover Jet comparison changed over the last 12 months?
3 findings
- Shotover Jet was ahead of Huka Falls Jet in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Huka Falls Jet’s share of searches among adventure activity operators in New Zealand held steady at 6.7%, and its estimated monthly branded searches moved from 3K to 2.8K.
- Across the 12 months ending September 2026, Shotover Jet’s share of searches among adventure activity operators in New Zealand moved from 46.5% to 43%, and its estimated monthly branded searches moved from 20.6K to 17.9K.
How did search popularity change for New Zealand adventure activity operators in September 2026?
1 change
In September 2026, Shotover Jet lost share of searches among adventure activity operators in New Zealand, from 44.9% to 43%.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Huka Falls Jet’s and Shotover Jet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Huka Falls Jet
4 branded search terms
- huka falls jet ride
- huka jet
- huka jet boat
- hukafallsjet
Shotover Jet
6 branded search terms
- shotover jet
- shotover jet boat
- shotover jet book
- shotover jet queenstown
- shotoverjet
- the shotover jet
Other head-to-heads among adventure activity operators
- Shotover Jet vs NZONE Skydive: compare popularity
- Shotover Jet vs Skydive Wanaka: compare popularity
- Shotover Jet vs AJ Hackett Bungy: compare popularity
- NZONE Skydive vs Skydive Wanaka: compare popularity
- NZONE Skydive vs AJ Hackett Bungy: compare popularity
- NZONE Skydive vs Huka Falls Jet: compare popularity
Put your own brand in this comparison
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