Brandwave

AJ Hackett Bungy vs NZONE Skydive:Which is more popular?

In September 2026, NZONE Skydive had more branded searches than AJ Hackett Bungy among adventure activity operators in New Zealand. NZONE Skydive had about 11,500 branded searches, while AJ Hackett Bungy had 3,800. NZONE Skydive made up 27.5% of all adventure activity operator searches we track, and AJ Hackett Bungy accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about adventure activity operators, AJ Hackett Bungy appeared in all three answers and NZONE Skydive in none.

Among adventure activity operators in New Zealand in September 2026

Who do people search for more?

NZONE Skydive, about 3 searches for every 1 for AJ Hackett Bungy

NZONE Skydive 11.5K searchesAJ Hackett Bungy 3.8K searches

Who does AI mention more?

AJ Hackett Bungy, mentioned in every answer we collected

AJ Hackett Bungy in 3 of 3NZONE Skydive in 0 of 3

Who does AI recommend more?

AJ Hackett Bungy, the only one of the two named

AJ Hackett Bungy first in 3NZONE Skydive never named

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Top adventure activity operators in ChatGPT and Google AI Overviews

In three ChatGPT questions, AJ Hackett Bungy appeared in all three answers. NZONE Skydive did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. AJ Hackett Bungy1st
  2. Shotover Jet2nd
  3. Skydive Auckland2nd
  4. Abel Tasman Canyons4th
  5. NZONE Skydive–
  6. Skydive Wanaka–
  7. Huka Falls Jet–
  8. Skydive Taupō–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about adventure activity operators

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is AJ Hackett Bungy or NZONE Skydive more popular in search?

This chart shows how often people search Google for AJ Hackett Bungy and NZONE Skydive by name. Each line represents a brand's share of searches for all eight adventure activity operators we track, month by month, from searches in New Zealand.

AJ Hackett Bungy and NZONE Skydive among adventure activity operators in New Zealand, by month

Share of searches by month for NZONE Skydive, AJ Hackett Bungy. The figures are in the table below the chart.

View monthly share of searches table
MonthShotover JetNZONE SkydiveSkydive WanakaAJ Hackett BungyHuka Falls JetSkydive TaupōAbel Tasman CanyonsSkydive Auckland
Oct 202546.5%24.4%8.2%10.4%6.7%2.9%0.88%0%
Nov 202549.9%24%4.5%10.6%6.6%3%1.3%0%
Dec 202545.6%25.9%6.1%8%9.5%3.3%1.4%0.01%
Jan 202647%18.5%9.5%8.2%11.4%3.4%1.9%0.01%
Feb 202641.8%25.1%13.5%7.8%7.7%2.7%1.5%0.02%
Mar 202646.7%23.6%10%8.6%6.5%3%1.6%0.02%
Apr 202644.9%26.8%9.6%8.3%6.8%2.8%0.85%0.02%
May 202637.8%30.9%10.7%11.2%5.8%3.1%0.41%0.02%
Jun 202644.9%24%8.3%13.4%6.1%2.9%0.26%0.03%
Jul 202653.1%18%6.2%9.9%9.3%3.3%0.28%0.03%
Aug 202644.9%26.8%9.1%9.6%6.6%2.5%0.43%0.03%
Sep 202643%27.5%10.6%9.1%6.7%2.4%0.62%0%

How has the AJ Hackett Bungy and NZONE Skydive comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand adventure activity operators in September 2026?

3 changes

  1. In September 2026, Skydive Wanaka overtook AJ Hackett Bungy to rank 3rd among adventure activity operators in New Zealand, with 10.6% of the searches.

  2. In September 2026, NZONE Skydive gained share of searches among adventure activity operators in New Zealand, from 26.8% to 27.5%.

  3. AJ Hackett Bungy’s share of searches among adventure activity operators in New Zealand has lost ground for 3 months in a row, from 13.4% to 9.1% in September 2026.

How are branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using AJ Hackett Bungy’s and NZONE Skydive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AJ Hackett Bungy

6 branded search terms

  • aj hackett
  • aj hackett bridge
  • aj hackett bungy nevis
  • aj hackett kawarau
  • aj hackett kawarau bridge
  • aj hackett nevis

NZONE Skydive

6 branded search terms

  • nzone
  • nzone drop zone
  • nzone skydive
  • nzone skydive dropzone
  • nzone wanaka
  • nzoneskydive

How the Brand Demand Index is measured

Other head-to-heads among adventure activity operators

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