How popular isWordtune?
In October 2026, people searched for Wordtune by name about 260 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 0.4% of all New Zealand writing assistant searches, placing Wordtune fourth out of five assistants. When we asked both ChatGPT and Google AI Overviews about writing assistants, Wordtune did not appear in any of the answers.
Wordtune is the fourth most searched of 5 competitors and not named in the AI answers we collected.
GrammarlyShare of searches 65%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
QuillBotShare of searches 33.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
Hemingway EditorShare of searches 0.55%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
WordtuneShare of searches 0.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
ProWritingAidShare of searches 0.33%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
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Top writing assistants in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Wordtune did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Grammarly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ProWritingAid3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hemingway Editor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
QuillBot1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wordtune0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about writing assistants
5 answers
Asked ChatGPT
“Which writing assistant should I use in New Zealand?”
Asked ChatGPT
“What are the best writing assistants in New Zealand?”
Asked ChatGPT
“What's the best writing assistant in New Zealand for better writing?”
Searched Google, AI Overview
“writing assistant”
Searched Google, AI Overview
“ai writing tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
How often do people search for Wordtune compared with other New Zealand writing assistants?
Share of searches by month for Grammarly, QuillBot, Wordtune. The figures are in the table below the chart.
View monthly share of searches table
| Month | Grammarly | QuillBot | Hemingway Editor | Wordtune | ProWritingAid |
|---|---|---|---|---|---|
| Nov 2025 | 61.6% | 36.8% | 0.49% | 0.55% | 0.55% |
| Dec 2025 | 65.7% | 32.3% | 0.56% | 0.73% | 0.73% |
| Jan 2026 | 67.8% | 30.1% | 0.71% | 0.66% | 0.81% |
| Feb 2026 | 63.1% | 35.3% | 0.69% | 0.43% | 0.52% |
| Mar 2026 | 55.8% | 43.2% | 0.41% | 0.28% | 0.28% |
| Apr 2026 | 59.5% | 39.2% | 0.52% | 0.36% | 0.36% |
| May 2026 | 54.7% | 44.1% | 0.49% | 0.32% | 0.32% |
| Jun 2026 | 56.8% | 41.9% | 0.53% | 0.3% | 0.37% |
| Jul 2026 | 61.3% | 37.2% | 0.55% | 0.45% | 0.55% |
| Aug 2026 | 55.4% | 43.5% | 0.45% | 0.33% | 0.33% |
| Sep 2026 | 56.3% | 42.3% | 0.54% | 0.43% | 0.43% |
| Oct 2026 | 65% | 33.7% | 0.55% | 0.4% | 0.33% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65% | 41.7K | +0.12% | +8.7 points | |
| 2, held 2nd | 33.7% | 21.7K | -30.8% | -8.5 points | |
| 3, held 3rd | 0.55% | 350 | -12.5% | 0 points | |
| 4, moved from 5th to 4th | 0.4% | 260 | -18.8% | 0 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 0.33% | 210 | -34.4% | -0.1 pointsmoved from 4th to 5th |
65%
Held 1st. 41.7K estimated branded searches, +0.12% vs prior month. Share +8.7 points.
2.
QuillBot33.7%
Held 2nd. 21.7K estimated branded searches, -30.8% vs prior month. Share -8.5 points.
0.55%
Held 3rd. 350 estimated branded searches, -12.5% vs prior month. Share 0 points.
4.
Wordtune0.4%
Moved from 5th to 4th. 260 estimated branded searches, -18.8% vs prior month. Share 0 points.
0.33%
Moved from 4th to 5th. 210 estimated branded searches, -34.4% vs prior month. Share -0.1 points.
Compare popularity between Wordtune and its closest rivals
Every comparison with Wordtune
4 comparisons
How has branded search demand for Wordtune changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Wordtune in New Zealand fell from 390 to 260.
- Across the 12 months ending October 2026, Wordtune’s share of searches among writing assistants in New Zealand held steady, from 0.55% to 0.4%.
How did search popularity change for New Zealand writing assistants in October 2026?
4 changes

In October 2026, Grammarly gained share of searches among writing assistants in New Zealand, from 56.3% to 65%.

In October 2026, QuillBot lost share of searches among writing assistants in New Zealand, from 42.3% to 33.7%.

In October 2026, Wordtune rose from 5th to 4th among writing assistants in New Zealand.

In October 2026, ProWritingAid fell from 4th to 5th among writing assistants in New Zealand.
How are Wordtune’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Wordtune’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- wordtune
- wordtune writing
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