Brandwave

Grammarly vs Wordtune:Which is more popular by branded search in New Zealand?

In August 2026, Grammarly had more branded searches than Wordtune among writing assistants in New Zealand. Grammarly was estimated to have 54.3K branded searches compared to Wordtune’s 330, and held a 56.2% Share of Search versus Wordtune’s 0.34%.

Share of Search among writing assistants in New Zealand in August 2026Which is more popular in search, Grammarly or Wordtune?
Grammarly56.2%54.3K searches
vs
Wordtune0.34%330 searches

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Which is more popular in search, Grammarly or Wordtune?

Compare the grammar and AI writing tools New Zealanders write with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Grammarly and Wordtune among writing assistants in New Zealand, by month

Share of Search by month for Grammarly, Wordtune. The figures are in the table below the chart.

View monthly share of search table
MonthGrammarlyQuillBotHemingway EditorWordtuneProWritingAid
Oct 202557.3%41.4%0.45%0.43%0.45%
Nov 202562.4%36%0.51%0.55%0.55%
Dec 202566.2%31.7%0.58%0.75%0.75%
Jan 202668.4%29.4%0.75%0.65%0.82%
Feb 202663.8%34.6%0.7%0.46%0.51%
Mar 202656.4%42.6%0.42%0.29%0.29%
Apr 202660.2%38.6%0.54%0.36%0.38%
May 202655.5%43.3%0.51%0.32%0.32%
Jun 202657.7%41.1%0.53%0.31%0.37%
Jul 202662.3%36.1%0.57%0.47%0.55%
Aug 202656.2%42.6%0.45%0.34%0.33%
Sep 2026—————

How has the Grammarly and Wordtune comparison changed over the last 12 months?

  • Grammarly was ahead of Wordtune in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Grammarly’s estimated Share of Search among writing assistants in New Zealand moved from 57.3% to 56.2%, and its estimated monthly branded searches moved from 63.6K to 54.3K.
  • Across the 11 months ending August 2026, Wordtune’s estimated Share of Search among writing assistants in New Zealand moved from 0.43% to 0.34%, and its estimated monthly branded searches moved from 480 to 330.

How did search popularity change for New Zealand writing assistants in August 2026?

  1. In August 2026, Grammarly lost estimated Share of Search among writing assistants in New Zealand, from 62.3% to 56.2%.

  2. In August 2026, Wordtune rose from 5th to 4th among writing assistants in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Grammarly’s and Wordtune’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grammarly

20 branded search terms

  • grammarly
  • grammarly checker
  • grammarly com
  • grammarly correct
  • grammarly cost
  • grammarly for chrome
  • grammarly for mac
  • grammarly for microsoft word
  • grammarly for windows
  • grammarly for word
  • grammarly free
  • grammarly grammar
  • grammarly grammar check
  • grammarly nz
  • grammarly online
  • grammarly proofreading
  • grammarly student discount
  • grammarly web
  • grammarly writing
  • my grammarly

Wordtune

4 branded search terms

  • wordtune
  • wordtune com
  • wordtune online
  • wordtune writing

How the Brand Demand Index is measured

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