Brandwave

ProWritingAid vs Wordtune:Which is more popular by branded search in New Zealand?

In August 2026, ProWritingAid and Wordtune were level on Share of Search among writing assistants in New Zealand, with an estimated 320 versus 330 branded searches, at 0.33% and 0.34% estimated Share of Search.

Share of Search among writing assistants in New Zealand in August 2026Which is more popular in search, ProWritingAid or Wordtune?
ProWritingAid0.33%320 searches
vs
Wordtune0.34%330 searches

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Which is more popular in search, ProWritingAid or Wordtune?

Compare the grammar and AI writing tools New Zealanders write with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ProWritingAid and Wordtune among writing assistants in New Zealand, by month

Share of Search by month for Wordtune, ProWritingAid. The figures are in the table below the chart.

View monthly share of search table
MonthGrammarlyQuillBotHemingway EditorWordtuneProWritingAid
Oct 202557.3%41.4%0.45%0.43%0.45%
Nov 202562.4%36%0.51%0.55%0.55%
Dec 202566.2%31.7%0.58%0.75%0.75%
Jan 202668.4%29.4%0.75%0.65%0.82%
Feb 202663.8%34.6%0.7%0.46%0.51%
Mar 202656.4%42.6%0.42%0.29%0.29%
Apr 202660.2%38.6%0.54%0.36%0.38%
May 202655.5%43.3%0.51%0.32%0.32%
Jun 202657.7%41.1%0.53%0.31%0.37%
Jul 202662.3%36.1%0.57%0.47%0.55%
Aug 202656.2%42.6%0.45%0.34%0.33%
Sep 2026—————

How has the ProWritingAid and Wordtune comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Wordtune took it in August 2026.
  • Across the 11 months ending August 2026, ProWritingAid’s estimated Share of Search among writing assistants in New Zealand moved from 0.45% to 0.33%, and its estimated monthly branded searches moved from 500 to 320.
  • Across the 11 months ending August 2026, Wordtune’s estimated Share of Search among writing assistants in New Zealand moved from 0.43% to 0.34%, and its estimated monthly branded searches moved from 480 to 330.

How did search popularity change for New Zealand writing assistants in August 2026?

  1. In August 2026, Wordtune rose from 5th to 4th among writing assistants in New Zealand.

  2. In August 2026, ProWritingAid fell from 4th to 5th among writing assistants in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using ProWritingAid’s and Wordtune’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ProWritingAid

3 branded search terms

  • prowritingaid
  • prowritingaid com
  • prowritingaid online

Wordtune

4 branded search terms

  • wordtune
  • wordtune com
  • wordtune online
  • wordtune writing

How the Brand Demand Index is measured

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