Brandwave

How popular isWinder & Co in search?

In August 2026, there were an estimated 540 branded searches for Winder & Co in New Zealand which held steady over the last 11 months. Winder & Co holds 0.53% estimated Share of Search among New Zealand blenheim real estate agencies and is ranked 5th of 6 competitors for search popularity.

Share of Search, August 2026
  1. Ray White62.1%
  2. Harcourts33.6%
  3. Raine & Horne2.4%
  4. Total Realty1.3%
  5. Winder & Co0.53%
  6. Diane Parish Real Estate0.02%
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Which blenheim real estate agencies compete with Winder & Co?

Winder & Co against blenheim real estate agencies in New Zealand, by month

Share of Search by month for Ray White, Harcourts, Raine & Horne, Winder & Co. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteHarcourtsRaine & HorneTotal RealtyWinder & CoDiane Parish Real Estate
Oct 202559.5%36.2%2.6%1.2%0.46%<0.01%
Nov 202562.5%33.2%2.7%1.1%0.45%0.04%
Dec 202563.2%32.8%2.5%0.96%0.53%0.05%
Jan 202662.9%32.7%2.6%1.1%0.66%0.06%
Feb 202662.4%32.7%3.1%1.3%0.58%0.03%
Mar 202662.5%33.7%2.3%1%0.48%0.04%
Apr 202664.6%31.5%2.4%1.2%0.36%0.04%
May 202662.4%33.2%2.8%1.1%0.37%0.09%
Jun 202663.3%32.7%2.5%0.96%0.53%0.02%
Jul 202664.9%30.9%2.6%1%0.51%0.04%
Aug 202662.1%33.6%2.4%1.3%0.53%0.02%
Sep 2026——————
  1. 1.Ray White

    62.1%

    held 1st · 63.6K estimated branded searches · -0.72% vs prior month · -2.8 points

  2. 2.Harcourts

    33.6%

    held 2nd · 34.5K estimated branded searches · +12.8% vs prior month · +2.7 points

  3. held 3rd · 2.4K estimated branded searches · -3.6% vs prior month · -0.2 points

  4. held 4th · 1.3K estimated branded searches · +29.4% vs prior month · +0.3 points

  5. held 5th · 540 estimated branded searches · +8% vs prior month · 0 points

  6. held 6th · 20 estimated branded searches · -50% vs prior month · 0 points

Compare search popularity between Winder & Co and its closest rivals

How has branded search demand for Winder & Co changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Winder & Co in New Zealand held steady, from 560 to 540.
  • Across the 11 months ending August 2026, Winder & Co’s estimated Share of Search among blenheim real estate agencies in New Zealand held steady, from 0.46% to 0.53%.

How did search popularity change for New Zealand blenheim real estate agencies in August 2026?

  1. In August 2026, Harcourts gained estimated Share of Search among blenheim real estate agencies in New Zealand, from 30.9% to 33.6%.

  2. In August 2026, Ray White lost estimated Share of Search among blenheim real estate agencies in New Zealand, from 64.9% to 62.1%.

  3. Estimated monthly branded searches for Diane Parish Real Estate in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

  4. Estimated monthly branded searches for Raine & Horne in New Zealand fell 22% over 11 measured months, from 3.1K to 2.4K in August 2026.

  5. Estimated monthly branded searches for Total Realty in New Zealand fell 11.4% over 11 measured months, from 1.5K to 1.3K in August 2026.

How is Winder & Co measured?

Brandwave collects information about searches that people make online using Winder & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • winder & co
  • winder & co blenheim
  • winder and co
  • winder and co blenheim

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How the Brand Demand Index is measured

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