How popular isWeel in search?
In August 2026, there were an estimated 20 branded searches for Weel in New Zealand which held steady over the last 11 months. Weel holds 0.47% estimated Share of Search among New Zealand expense management software and is ranked 5th of 5 competitors for search popularity.
SAP Concur60.2%
Dext25.6%
Expensify12.1%Emburse1.6%
Weel0.47%
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Which expense management software compete with Weel?
Share of Search by month for SAP Concur, Dext, Expensify, Weel. The figures are in the table below the chart.
View monthly share of search table
| Month | SAP Concur | Dext | Expensify | Emburse | Weel |
|---|---|---|---|---|---|
| Oct 2025 | 55.3% | 29.9% | 13.2% | 1.1% | 0.43% |
| Nov 2025 | 58.9% | 25.2% | 13.9% | 1.6% | 0.45% |
| Dec 2025 | 59.8% | 23.1% | 15.2% | 1.4% | 0.48% |
| Jan 2026 | 56.3% | 25.8% | 16.6% | 0.82% | 0.54% |
| Feb 2026 | 53.6% | 28% | 16.3% | 1.6% | 0.52% |
| Mar 2026 | 58% | 26.1% | 14.1% | 1.5% | 0.38% |
| Apr 2026 | 57.2% | 26% | 14.7% | 1.7% | 0.48% |
| May 2026 | 58.2% | 25.1% | 15% | 1.2% | 0.48% |
| Jun 2026 | 59.6% | 24.9% | 14.1% | 0.92% | 0.46% |
| Jul 2026 | 59.5% | 25.7% | 12.5% | 2.2% | 0.24% |
| Aug 2026 | 60.2% | 25.6% | 12.1% | 1.6% | 0.47% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.2% | 2.6K | +4.4% | +0.8 points | |
| 2, held 2nd | 25.6% | 1.1K | +2.8% | -0.1 points | |
| 3, held 3rd | 12.1% | 520 | 0% | -0.4 points | |
| 4, held 4th | 1.6% | 70 | -22.2% | -0.5 points | |
| 5, held 5th | 0.47% | 20 | +100% | +0.2 points |
60.2%
held 1st · 2.6K estimated branded searches · +4.4% vs prior month · +0.8 points
2.
Dext25.6%
held 2nd · 1.1K estimated branded searches · +2.8% vs prior month · -0.1 points
12.1%
held 3rd · 520 estimated branded searches · 0% vs prior month · -0.4 points
4.
1.6%
held 4th · 70 estimated branded searches · -22.2% vs prior month · -0.5 points
5.
Weel0.47%
held 5th · 20 estimated branded searches · +100% vs prior month · +0.2 points
Compare search popularity between Weel and its closest rivals
How has branded search demand for Weel changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Weel in New Zealand held steady at 20.
- Across the 11 months ending August 2026, Weel’s estimated Share of Search among expense management software in New Zealand held steady, from 0.43% to 0.47%.
How did search popularity change for New Zealand expense management software in August 2026?
4 changes
In August 2026, SAP Concur gained estimated Share of Search among expense management software in New Zealand, from 59.5% to 60.2%.
In August 2026, Emburse lost estimated Share of Search among expense management software in New Zealand, from 2.2% to 1.6%.
Expensify’s estimated Share of Search among expense management software in New Zealand has lost ground for 3 months in a row, from 15% to 12.1% in August 2026.
Estimated monthly branded searches for Dext in New Zealand fell 21.4% over 11 measured months, from 1.4K to 1.1K in August 2026.
How is Weel measured?
Brandwave collects information about searches that people make online using Weel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- weel card
- weel expense management
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Is Weel your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.