Emburse vs Weel:Which is more popular by branded search in New Zealand?
In August 2026, Emburse had more branded searches than Weel among expense management software in New Zealand. Emburse was estimated to have 70 branded searches compared to Weel’s 20, and held a 1.6% Share of Search versus Weel’s 0.47%.
Follow Emburse vs Weel and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Emburse or Weel?
Compare the expense, receipt and spend management tools New Zealand businesses use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Emburse, Weel. The figures are in the table below the chart.
View monthly share of search table
| Month | SAP Concur | Dext | Expensify | Emburse | Weel |
|---|---|---|---|---|---|
| Oct 2025 | 55.3% | 29.9% | 13.2% | 1.1% | 0.43% |
| Nov 2025 | 58.9% | 25.2% | 13.9% | 1.6% | 0.45% |
| Dec 2025 | 59.8% | 23.1% | 15.2% | 1.4% | 0.48% |
| Jan 2026 | 56.3% | 25.8% | 16.6% | 0.82% | 0.54% |
| Feb 2026 | 53.6% | 28% | 16.3% | 1.6% | 0.52% |
| Mar 2026 | 58% | 26.1% | 14.1% | 1.5% | 0.38% |
| Apr 2026 | 57.2% | 26% | 14.7% | 1.7% | 0.48% |
| May 2026 | 58.2% | 25.1% | 15% | 1.2% | 0.48% |
| Jun 2026 | 59.6% | 24.9% | 14.1% | 0.92% | 0.46% |
| Jul 2026 | 59.5% | 25.7% | 12.5% | 2.2% | 0.24% |
| Aug 2026 | 60.2% | 25.6% | 12.1% | 1.6% | 0.47% |
| Sep 2026 | — | — | — | — | — |
How has the Emburse and Weel comparison changed over the last 12 months?
3 findings
- Emburse was ahead of Weel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Emburse’s estimated Share of Search among expense management software in New Zealand moved from 1.1% to 1.6%, and its estimated monthly branded searches moved from 50 to 70.
- Across the 11 months ending August 2026, Weel’s estimated Share of Search among expense management software in New Zealand moved from 0.43% to 0.47%, and its estimated monthly branded searches held steady at 20.
How did search popularity change for New Zealand expense management software in August 2026?
1 change
In August 2026, Emburse lost estimated Share of Search among expense management software in New Zealand, from 2.2% to 1.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Emburse’s and Weel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.