Brandwave

How popular isThe White Swan Greytown?

In September 2026, people searched for The White Swan Greytown by name about 2,300 times in New Zealand, a 15% increase from the previous year. These searches made up 40.1% of all New Zealand Greytown restaurant searches, placing The White Swan Greytown first out of seven restaurants. When we asked both ChatGPT and Google AI Overviews about Greytown restaurants, The White Swan Greytown did not appear in any of the answers.

Search and AI answers in September 2026

The White Swan Greytown is the most searched of 7 competitors and not listed in any AI answer.

  1. The White Swan GreytownShare of searches 40.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. Aroma IndiaShare of searches 22.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
  3. The OfferingShare of searches 22.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th
  4. Aperitif Wine Bar & EateryShare of searches 10.3%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  5. Cuckoo PizzaShare of searches 3.7%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd

+2 more

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Top Greytown restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions, The White Swan Greytown did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Aperitif Wine Bar & Eatery1st
  2. Aroma India2nd
  3. Cuckoo Pizza3rd
  4. 1860 Restaurant4th
  5. The Offering5th
  6. The White Swan Greytown–
  7. Pinocchio–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Greytown restaurants

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Greytown restaurants compete with The White Swan Greytown?

The White Swan Greytown against Greytown restaurants in New Zealand, by month

Share of searches by month for The White Swan Greytown, Aroma India, The Offering, Aperitif Wine Bar & Eatery, Cuckoo Pizza. The figures are in the table below the chart.

View monthly share of searches table
MonthThe White Swan GreytownAroma IndiaThe OfferingAperitif Wine Bar & EateryCuckoo PizzaPinocchio1860 Restaurant
Oct 202538.8%25.6%19.4%11.4%4.1%0.58%0.19%
Nov 202543.3%25.5%12.8%12.8%4.5%0.65%0.43%
Dec 202542.1%27.1%11.7%14.3%4.2%0.32%0.32%
Jan 202646.1%19.9%14%14%5.1%0.48%0.48%
Feb 202644.2%21.1%17%12.2%4.4%0.51%0.51%
Mar 202644.1%19.7%22%10%3.6%0.51%0.17%
Apr 202638.6%21.5%26.8%8.1%4.4%0.5%0.17%
May 202639.7%21.2%22.5%12.4%3.6%0.35%0.17%
Jun 202640.5%19.7%22.9%12.7%3.7%0.35%0.18%
Jul 202644.6%18.1%24.2%9.2%3.3%0.26%0.26%
Aug 202634.6%19.9%32.9%8.3%3.6%0.35%0.35%
Sep 202640.1%22.8%22.6%10.3%3.7%0.35%0.17%
  1. Held 1st. 2.3K estimated branded searches, +15% vs prior month. Share +5.5 points.

  2. Moved from 3rd to 2nd. 1.3K estimated branded searches, +13.9% vs prior month. Share +2.9 points.

  3. Moved from 2nd to 3rd. 1.3K estimated branded searches, -31.6% vs prior month. Share -10.2 points.

  4. Held 4th. 590 estimated branded searches, +22.9% vs prior month. Share +2 points.

  5. Held 5th. 210 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Pinocchio

    0.35%

    Moved from 7th to 6th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

  7. Moved from 6th to 7th. 10 estimated branded searches, -50% vs prior month. Share -0.2 points.

Compare popularity between The White Swan Greytown and its closest rivals

Every comparison with The White Swan Greytown

9 comparisons

How has branded search demand for The White Swan Greytown changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for The White Swan Greytown in New Zealand rose from 2K to 2.3K.
  • Across the 12 months ending September 2026, The White Swan Greytown’s share of searches among Greytown restaurants in New Zealand increased from 38.8% to 40.1%.
  • Across the 12 months ending September 2026, The White Swan Greytown’s share of searches among Greytown restaurants in New Zealand peaked at 46.1% in January 2026 and was lowest at 34.6% in August 2026.

How did search popularity change for New Zealand Greytown restaurants in September 2026?

6 changes
  1. In September 2026, Aroma India overtook The Offering to rank 2nd among Greytown restaurants in New Zealand, with 22.8% of the searches.

  2. In September 2026, The White Swan Greytown gained share of searches among Greytown restaurants in New Zealand, from 34.6% to 40.1%.

  3. In September 2026, Aperitif Wine Bar & Eatery gained share of searches among Greytown restaurants in New Zealand, from 8.3% to 10.3%.

  4. In September 2026, The Offering lost share of searches among Greytown restaurants in New Zealand, from 32.9% to 22.6%.

  5. In September 2026, Pinocchio rose from 7th to 6th among Greytown restaurants in New Zealand.

  6. In September 2026, 1860 Restaurant fell from 6th to 7th among Greytown restaurants in New Zealand.

How are The White Swan Greytown’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using The White Swan Greytown’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • the white swan greytown
  • white swan greytown

Do you work for The White Swan Greytown? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does The White Swan Greytown compete?

The White Swan Greytown is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Wairarapa hotels and accommodation3rd of 616.6%Show ranking
Greytown restaurants1st of 740.1%Shown above
Creator with pink hair and a pink jacket

Is The White Swan Greytown your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.