Brandwave

How popular isPinocchio?

In September 2026, people searched for Pinocchio by name about 20 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 0.35% of all New Zealand Greytown restaurant searches, placing Pinocchio sixth out of seven restaurants. When we asked both ChatGPT and Google AI Overviews about Greytown restaurants, Pinocchio did not appear in any of the answers.

Search and AI answers in September 2026

Pinocchio is the sixth most searched of 7 competitors and not listed in any AI answer.

  1. The White Swan GreytownShare of searches 40.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. Aroma IndiaShare of searches 22.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
  3. The OfferingShare of searches 22.6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th
  4. Aperitif Wine Bar & EateryShare of searches 10.3%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  5. PinocchioShare of searches 0.35%Mentioned in 0 of 3 AI answersPlace in AI recommendations –

+2 more

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Top Greytown restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions, Pinocchio did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Aperitif Wine Bar & Eatery1st
  2. Aroma India2nd
  3. Cuckoo Pizza3rd
  4. 1860 Restaurant4th
  5. The Offering5th
  6. The White Swan Greytown–
  7. Pinocchio–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Greytown restaurants

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Greytown restaurants compete with Pinocchio?

Pinocchio against Greytown restaurants in New Zealand, by month

Share of searches by month for The White Swan Greytown, Aroma India, The Offering, Aperitif Wine Bar & Eatery, Cuckoo Pizza, Pinocchio. The figures are in the table below the chart.

View monthly share of searches table
MonthThe White Swan GreytownAroma IndiaThe OfferingAperitif Wine Bar & EateryCuckoo PizzaPinocchio1860 Restaurant
Oct 202538.8%25.6%19.4%11.4%4.1%0.58%0.19%
Nov 202543.3%25.5%12.8%12.8%4.5%0.65%0.43%
Dec 202542.1%27.1%11.7%14.3%4.2%0.32%0.32%
Jan 202646.1%19.9%14%14%5.1%0.48%0.48%
Feb 202644.2%21.1%17%12.2%4.4%0.51%0.51%
Mar 202644.1%19.7%22%10%3.6%0.51%0.17%
Apr 202638.6%21.5%26.8%8.1%4.4%0.5%0.17%
May 202639.7%21.2%22.5%12.4%3.6%0.35%0.17%
Jun 202640.5%19.7%22.9%12.7%3.7%0.35%0.18%
Jul 202644.6%18.1%24.2%9.2%3.3%0.26%0.26%
Aug 202634.6%19.9%32.9%8.3%3.6%0.35%0.35%
Sep 202640.1%22.8%22.6%10.3%3.7%0.35%0.17%
  1. Held 1st. 2.3K estimated branded searches, +15% vs prior month. Share +5.5 points.

  2. Moved from 3rd to 2nd. 1.3K estimated branded searches, +13.9% vs prior month. Share +2.9 points.

  3. Moved from 2nd to 3rd. 1.3K estimated branded searches, -31.6% vs prior month. Share -10.2 points.

  4. Held 4th. 590 estimated branded searches, +22.9% vs prior month. Share +2 points.

  5. Held 5th. 210 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Pinocchio

    0.35%

    Moved from 7th to 6th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

  7. Moved from 6th to 7th. 10 estimated branded searches, -50% vs prior month. Share -0.2 points.

Compare popularity between Pinocchio and its closest rivals

How has branded search demand for Pinocchio changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Pinocchio in New Zealand fell from 30 to 20.
  • Across the 12 months ending September 2026, Pinocchio’s share of searches among Greytown restaurants in New Zealand held steady, from 0.58% to 0.35%.

How did search popularity change for New Zealand Greytown restaurants in September 2026?

6 changes
  1. In September 2026, Aroma India overtook The Offering to rank 2nd among Greytown restaurants in New Zealand, with 22.8% of the searches.

  2. In September 2026, The White Swan Greytown gained share of searches among Greytown restaurants in New Zealand, from 34.6% to 40.1%.

  3. In September 2026, Aperitif Wine Bar & Eatery gained share of searches among Greytown restaurants in New Zealand, from 8.3% to 10.3%.

  4. In September 2026, The Offering lost share of searches among Greytown restaurants in New Zealand, from 32.9% to 22.6%.

  5. In September 2026, Pinocchio rose from 7th to 6th among Greytown restaurants in New Zealand.

  6. In September 2026, 1860 Restaurant fell from 6th to 7th among Greytown restaurants in New Zealand.

How are Pinocchio’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Pinocchio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • pinocchio greytown
  • pinocchio greytown menu
  • pinocchio restaurant greytown

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How the Brand Demand Index is measured

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Is Pinocchio your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.