How popular isThe Hills in search?
In August 2026, there were an estimated 1K branded searches for The Hills in New Zealand which is down 35% over the last 11 months. The Hills holds 5.5% estimated Share of Search among New Zealand golf courses and is ranked 5th of 6 competitors for search popularity.
Jack's Point30%- Tara Iti25.1%
Cape Kidnappers19%
Kauri Cliffs18.2%
The Hills5.5%
Gulf Harbour Country Club2.2%
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Which golf courses compete with The Hills?
Share of Search by month for Jack's Point, Tara Iti, Cape Kidnappers, Kauri Cliffs, The Hills, Gulf Harbour Country Club. The figures are in the table below the chart.
View monthly share of search table
| Month | Jack's Point | Tara Iti | Cape Kidnappers | Kauri Cliffs | The Hills | Gulf Harbour Country Club |
|---|---|---|---|---|---|---|
| Oct 2025 | 13.8% | 24.9% | 22.8% | 26.8% | 8.3% | 3.3% |
| Nov 2025 | 12.3% | 27.6% | 24.3% | 23.7% | 9.5% | 2.6% |
| Dec 2025 | 13.7% | 25.3% | 22.8% | 26.6% | 8% | 3.7% |
| Jan 2026 | 12.9% | 23.9% | 25.7% | 25.7% | 7.4% | 4.4% |
| Feb 2026 | 13.9% | 25.7% | 22.5% | 21.8% | 10.6% | 5.6% |
| Mar 2026 | 12.4% | 27.2% | 24.1% | 23.4% | 8.9% | 4% |
| Apr 2026 | 13.9% | 30.5% | 22.1% | 21.3% | 7.4% | 4.7% |
| May 2026 | 11.3% | 25.2% | 22.6% | 27% | 6.8% | 7.1% |
| Jun 2026 | 10.4% | 33.6% | 21.6% | 24.7% | 6.5% | 3.2% |
| Jul 2026 | 8.9% | 29.7% | 25.9% | 25.7% | 6.4% | 3.4% |
| Aug 2026 | 30% | 25.1% | 19% | 18.2% | 5.5% | 2.2% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 4th to 1st | 30% | 5.5K | +295% | +21.1 pointsmoved from 4th to 1st | |
| 2, moved from 1st to 2nd | 25.1% | 4.6K | -0.86% | -4.6 pointsmoved from 1st to 2nd | |
| 3, moved from 2nd to 3rd | 19% | 3.5K | -14% | -6.9 pointsmoved from 2nd to 3rd | |
| 4, moved from 3rd to 4th | 18.2% | 3.4K | -16.8% | -7.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 5.5% | 1K | +0.99% | -0.9 points | |
| 6, held 6th | 2.2% | 410 | -24.1% | -1.2 points |
30%
moved from 4th to 1st · 5.5K estimated branded searches · +295% vs prior month · +21.1 points
2.Tara Iti
25.1%
moved from 1st to 2nd · 4.6K estimated branded searches · -0.86% vs prior month · -4.6 points
19%
moved from 2nd to 3rd · 3.5K estimated branded searches · -14% vs prior month · -6.9 points
18.2%
moved from 3rd to 4th · 3.4K estimated branded searches · -16.8% vs prior month · -7.5 points
5.5%
held 5th · 1K estimated branded searches · +0.99% vs prior month · -0.9 points
held 6th · 410 estimated branded searches · -24.1% vs prior month · -1.2 points
Compare search popularity between The Hills and its closest rivals

The Hills vs Jack's Point: compare search popularity
The Hills vs Tara Iti: compare search popularity
The Hills vs Cape Kidnappers: compare search popularity
The Hills vs Kauri Cliffs: compare search popularity
The Hills vs Gulf Harbour Country Club: compare search popularity- Compare The Hills with any brand
How has branded search demand for The Hills changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Hills in New Zealand fell from 1.6K to 1K.
- Across the 11 months ending August 2026, The Hills’ estimated Share of Search among golf courses in New Zealand decreased from 8.3% to 5.5%.
- Across the 11 months ending August 2026, The Hills’ estimated Share of Search among golf courses in New Zealand peaked at 10.6% in February 2026 and was lowest at 5.5% in August 2026.
How did search popularity change for New Zealand golf courses in August 2026?
6 changes

In August 2026, Jack's Point overtook Kauri Cliffs to take the highest estimated Share of Search among golf courses in New Zealand, at 30%.

In August 2026, Kauri Cliffs lost estimated Share of Search among golf courses in New Zealand, from 25.7% to 18.2%.

In August 2026, Cape Kidnappers lost estimated Share of Search among golf courses in New Zealand, from 25.9% to 19%.
In August 2026, Tara Iti lost estimated Share of Search among golf courses in New Zealand, from 29.7% to 25.1%.

In August 2026, Gulf Harbour Country Club lost estimated Share of Search among golf courses in New Zealand, from 3.4% to 2.2%.

In August 2026, The Hills lost estimated Share of Search among golf courses in New Zealand, from 6.4% to 5.5%.
How is The Hills measured?
Brandwave collects information about searches that people make online using The Hills’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- the hills golf
- the hills golf club
- the hills golf course
- the hills green fees
- the hills queenstown
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Is The Hills your brand?
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