How popular isThe Embassy Theatre in search?
In August 2026, there were an estimated 330 branded searches for The Embassy Theatre in New Zealand which is up 94.1% over the last 11 months. The Embassy Theatre holds 0.04% estimated Share of Search among New Zealand cinemas and is ranked 8th of 8 competitors for search popularity.
Hoyts36.8%
Event Cinemas27.1%
Silky Otter14.8%Reading Cinemas14.3%
Lido Cinema3.1%
Academy Cinemas2.6%- Lighthouse Cinema1.4%
- The Embassy Theatre0.04%
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Which cinemas compete with The Embassy Theatre?
Share of Search by month for Hoyts, Event Cinemas, Silky Otter, Reading Cinemas, Lido Cinema, Academy Cinemas, The Embassy Theatre. The figures are in the table below the chart.
View monthly share of search table
| Month | Hoyts | Event Cinemas | Silky Otter | Reading Cinemas | Lido Cinema | Academy Cinemas | Lighthouse Cinema | The Embassy Theatre |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.2% | 24.8% | 18.7% | 12.9% | 4% | 2.6% | 1.7% | 0.03% |
| Nov 2025 | 38% | 24.4% | 17.3% | 12.9% | 3.1% | 2.6% | 1.7% | 0.03% |
| Dec 2025 | 40.2% | 25.3% | 15.5% | 13.1% | 2.8% | 1.7% | 1.4% | 0.02% |
| Jan 2026 | 38.2% | 21.6% | 18.9% | 13.5% | 4.1% | 2.2% | 1.4% | 0.03% |
| Feb 2026 | 36% | 22.3% | 19.5% | 13.6% | 4.1% | 2.7% | 1.8% | 0.03% |
| Mar 2026 | 38.5% | 24.3% | 17.1% | 11.9% | 3.9% | 2.8% | 1.5% | 0.05% |
| Apr 2026 | 37.2% | 25.8% | 16% | 13.4% | 3.4% | 2.7% | 1.5% | 0.05% |
| May 2026 | 35.8% | 24.1% | 17.4% | 15.1% | 3.7% | 2.5% | 1.3% | 0.04% |
| Jun 2026 | 36.1% | 25.5% | 17.1% | 13.4% | 3.3% | 3.3% | 1.2% | 0.04% |
| Jul 2026 | 37.3% | 26.9% | 15.3% | 14.6% | 2.7% | 2.2% | 0.98% | 0.06% |
| Aug 2026 | 36.8% | 27.1% | 14.8% | 14.3% | 3.1% | 2.6% | 1.4% | 0.04% |
| Sep 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.8% | 274K | -15.6% | -0.5 points | |
| 2, held 2nd | 27.1% | 202K | -13.8% | +0.2 points | |
| 3, held 3rd | 14.8% | 111K | -16.9% | -0.5 points | |
| 4, held 4th | 14.3% | 106K | -16.5% | -0.4 points | |
| 5, held 5th | 3.1% | 23.2K | -0.68% | +0.4 points | |
| 6, held 6th | 2.6% | 19.1K | -1.5% | +0.3 points | |
| 7, held 7th | 1.4% | 10.2K | +20.1% | +0.4 points | |
| 8, held 8th | 0.04% | 330 | -31.3% | 0 points |
1.
Hoyts36.8%
held 1st · 274K estimated branded searches · -15.6% vs prior month · -0.5 points
27.1%
held 2nd · 202K estimated branded searches · -13.8% vs prior month · +0.2 points
14.8%
held 3rd · 111K estimated branded searches · -16.9% vs prior month · -0.5 points
14.3%
held 4th · 106K estimated branded searches · -16.5% vs prior month · -0.4 points
3.1%
held 5th · 23.2K estimated branded searches · -0.68% vs prior month · +0.4 points
2.6%
held 6th · 19.1K estimated branded searches · -1.5% vs prior month · +0.3 points
1.4%
held 7th · 10.2K estimated branded searches · +20.1% vs prior month · +0.4 points
0.04%
held 8th · 330 estimated branded searches · -31.3% vs prior month · 0 points
Compare search popularity between The Embassy Theatre and its closest rivals
- The Embassy Theatre vs Silky Otter: compare search popularity
- The Embassy Theatre vs Lido Cinema: compare search popularity
- The Embassy Theatre vs Academy Cinemas: compare search popularity
- The Embassy Theatre vs Lighthouse Cinema: compare search popularity
- Compare The Embassy Theatre with any brand
How has branded search demand for The Embassy Theatre changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Embassy Theatre in New Zealand rose from 170 to 330.
- Across the 11 months ending August 2026, The Embassy Theatre’s estimated Share of Search among cinemas in New Zealand held steady, from 0.03% to 0.04%.
How did search popularity change for New Zealand cinemas in August 2026?
6 changes
In August 2026, Hoyts lost estimated Share of Search among cinemas in New Zealand, from 37.3% to 36.8%.
Event Cinemas’ estimated Share of Search among cinemas in New Zealand has gained ground for 3 months in a row, from 24.1% to 27.1% in August 2026.
Silky Otter’s estimated Share of Search among cinemas in New Zealand has lost ground for 3 months in a row, from 17.4% to 14.8% in August 2026.
Estimated monthly branded searches for The Embassy Theatre in New Zealand rose 94.1% over 11 measured months, from 170 to 330 in August 2026.
Estimated monthly branded searches for Reading Cinemas in New Zealand rose 65.9% over 11 measured months, from 64.1K to 106K in August 2026.
Estimated monthly branded searches for Academy Cinemas in New Zealand rose 49% over 11 measured months, from 12.8K to 19.1K in August 2026.
How is The Embassy Theatre measured?
Brandwave collects information about searches that people make online using The Embassy Theatre’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- the embassy theatre
- the embassy theatre tickets
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Is The Embassy Theatre your brand?
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