How popular isStreamlabs in search?
In August 2026, there were an estimated 1.1K branded searches for Streamlabs in New Zealand which is down 37.3% over the last 11 months. Streamlabs holds 11.3% estimated Share of Search among New Zealand live streaming software and is ranked 2nd of 5 competitors for search popularity.
OBS Studio77.7%
Streamlabs11.3%Restream5.4%
StreamYard4.3%
vMix1.3%
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Which live streaming software compete with Streamlabs?
Share of Search by month for OBS Studio, Streamlabs, Restream, StreamYard. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Streamlabs | Restream | StreamYard | vMix |
|---|---|---|---|---|---|
| Oct 2025 | 70.4% | 16.7% | 5.8% | 5.6% | 1.4% |
| Nov 2025 | 71.8% | 15.2% | 5.6% | 5.4% | 2% |
| Dec 2025 | 70.6% | 15.7% | 6.8% | 5.5% | 1.3% |
| Jan 2026 | 73.2% | 15.5% | 6% | 4.4% | 0.97% |
| Feb 2026 | 78% | 12.1% | 4.7% | 3.7% | 1.5% |
| Mar 2026 | 78.4% | 10.3% | 5.2% | 4.8% | 1.4% |
| Apr 2026 | 77.7% | 9.6% | 4.7% | 6.4% | 1.6% |
| May 2026 | 79.4% | 9.3% | 4.7% | 5.2% | 1.3% |
| Jun 2026 | 77.3% | 10.8% | 4.4% | 6% | 1.5% |
| Jul 2026 | 76.5% | 11.2% | 4.4% | 6.7% | 1.1% |
| Aug 2026 | 77.7% | 11.3% | 5.4% | 4.3% | 1.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.7% | 7.6K | -2.4% | +1.2 points | |
| 2, held 2nd | 11.3% | 1.1K | -3.5% | +0.1 points | |
| 3, moved from 4th to 3rd | 5.4% | 530 | +17.8% | +1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 4.3% | 420 | -39.1% | -2.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.3% | 130 | +18.2% | +0.2 points |
77.7%
held 1st · 7.6K estimated branded searches · -2.4% vs prior month · +1.2 points
11.3%
held 2nd · 1.1K estimated branded searches · -3.5% vs prior month · +0.1 points
3.
5.4%
moved from 4th to 3rd · 530 estimated branded searches · +17.8% vs prior month · +1 points
4.3%
moved from 3rd to 4th · 420 estimated branded searches · -39.1% vs prior month · -2.5 points
5.
vMix1.3%
held 5th · 130 estimated branded searches · +18.2% vs prior month · +0.2 points
Compare search popularity between Streamlabs and its closest rivals
How has branded search demand for Streamlabs changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Streamlabs in New Zealand fell from 1.8K to 1.1K.
- Across the 11 months ending August 2026, Streamlabs’ estimated Share of Search among live streaming software in New Zealand decreased from 16.7% to 11.3%.
- Across the 11 months ending August 2026, Streamlabs’ estimated Share of Search among live streaming software in New Zealand peaked at 16.7% in October 2025 and was lowest at 9.3% in May 2026.
How did search popularity change for New Zealand live streaming software in August 2026?
5 changes
In August 2026, Restream overtook StreamYard to rank 3rd among live streaming software in New Zealand, at 5.4%.
In August 2026, OBS Studio gained estimated Share of Search among live streaming software in New Zealand, from 76.5% to 77.7%.
In August 2026, StreamYard lost estimated Share of Search among live streaming software in New Zealand, from 6.7% to 4.3%.
Streamlabs’ estimated Share of Search among live streaming software in New Zealand has gained ground for 3 months in a row, from 9.3% to 11.3% in August 2026.
Estimated monthly branded searches for vMix in New Zealand fell 13.3% over 11 measured months, from 150 to 130 in August 2026.
How is Streamlabs measured?
Brandwave collects information about searches that people make online using Streamlabs’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
8 branded search terms
- streamlabs
- streamlabs com
- streamlabs download
- streamlabs live stream
- streamlabs multistream
- streamlabs ob
- streamlabs online
- streamlabs streaming software
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Is Streamlabs your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.