How popular isSimpro?
In September 2026, people searched for Simpro by name about 2,190 times in New Zealand, about the same as 11 months earlier. These searches made up 12.7% of all New Zealand construction software searches, placing Simpro second out of eight brands. When we asked both ChatGPT and Google AI Overviews about construction software, Simpro appeared in one of the five answers and was the seventh most recommended of the eight.
Simpro is the second most searched of 8 competitors and the seventh most recommended in the AI answers we collected.
ProcoreShare of searches 59.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
SimproShare of searches 12.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
BuildertrendShare of searches 11.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
Rave BuildShare of searches 5.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
FergusShare of searches 4.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
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Top construction software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Simpro was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Simpro is the seventh most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Buildxact1st
NextMinute2nd
Procore3rd
Rave Build4th
Fergus5th
Buildertrend6th
Simpro7th
Archistar–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Procore4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Buildxact4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
NextMinute3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rave Build2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Simpro1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Buildertrend1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fergus1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Archistar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about construction software
5 answers
Asked ChatGPT
“Which construction software should I use in New Zealand?”
Asked ChatGPT
“What are the best construction software tools in New Zealand?”
Asked ChatGPT
“What's the best construction software in New Zealand for a building business?”
Searched Google, AI Overview
“construction software”
Searched Google, AI Overview
“job costing software for builders”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Simpro compared with other New Zealand construction software?
Share of searches by month for Procore, Simpro, Buildertrend, Rave Build, Fergus, Buildxact, NextMinute. The figures are in the table below the chart.
View monthly share of searches table
| Month | Procore | Simpro | Buildertrend | Rave Build | Fergus | Buildxact | NextMinute | Archistar |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 53.6% | 14.2% | 12.4% | 5.9% | 5.8% | 3.8% | 3.8% | 0.39% |
| Dec 2025 | 55% | 14.9% | 10.1% | 6% | 5.9% | 3.9% | 3.9% | 0.2% |
| Jan 2026 | 52.1% | 14.3% | 12.5% | 5.8% | 5.9% | 4.6% | 4.6% | 0.23% |
| Feb 2026 | 53.4% | 14% | 12.3% | 5.9% | 6.1% | 3.9% | 3.8% | 0.52% |
| Mar 2026 | 55.4% | 14.7% | 10.4% | 6.1% | 4.9% | 4% | 4% | 0.55% |
| Apr 2026 | 54.5% | 14.5% | 10.6% | 6.9% | 4.5% | 4.8% | 3.9% | 0.4% |
| May 2026 | 52.9% | 14.2% | 12.1% | 7.7% | 5.2% | 3.8% | 3.8% | 0.32% |
| Jun 2026 | 57.2% | 12.8% | 10.8% | 6.8% | 4.7% | 4.1% | 3.4% | 0.23% |
| Jul 2026 | 59.6% | 12.8% | 9.5% | 6.5% | 4.9% | 3.5% | 2.9% | 0.36% |
| Aug 2026 | 58.5% | 12.6% | 11.1% | 6.4% | 4.3% | 3.5% | 3.5% | 0.23% |
| Sep 2026 | 59.1% | 12.7% | 11.1% | 5.7% | 4.9% | 3.4% | 2.8% | 0.29% |
| Oct 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.1% | 10.2K | +1.5% | +0.6 points | |
| 2, held 2nd | 12.7% | 2.2K | +1.4% | +0.1 points | |
| 3, held 3rd | 11.1% | 1.9K | 0% | -0.1 points | |
| 4, held 4th | 5.7% | 980 | -10.1% | -0.7 points | |
| 5, held 5th | 4.9% | 840 | +15.1% | +0.6 points | |
| 6, held 6th | 3.4% | 590 | 0% | 0 points | |
| 7, held 7th | 2.8% | 480 | -18.6% | -0.7 points | |
| 8, held 8th | 0.29% | 50 | +25% | +0.1 points |
1.
Procore59.1%
Held 1st. 10.2K estimated branded searches, +1.5% vs prior month. Share +0.6 points.
2.
Simpro12.7%
Held 2nd. 2.2K estimated branded searches, +1.4% vs prior month. Share +0.1 points.
11.1%
Held 3rd. 1.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
5.7%
Held 4th. 980 estimated branded searches, -10.1% vs prior month. Share -0.7 points.
5.
Fergus4.9%
Held 5th. 840 estimated branded searches, +15.1% vs prior month. Share +0.6 points.
3.4%
Held 6th. 590 estimated branded searches, 0% vs prior month. Share 0 points.
2.8%
Held 7th. 480 estimated branded searches, -18.6% vs prior month. Share -0.7 points.
0.29%
Held 8th. 50 estimated branded searches, +25% vs prior month. Share +0.1 points.
Compare popularity between Simpro and its closest rivals
Every comparison with Simpro
12 comparisons
How has branded search demand for Simpro changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending September 2026, estimated monthly branded searches for Simpro in New Zealand held steady at 2.2K.
- Across the 11 months ending September 2026, Simpro’s share of searches among construction software in New Zealand decreased from 14.2% to 12.7%.
- Across the 11 months ending September 2026, Simpro’s share of searches among construction software in New Zealand peaked at 14.9% in December 2025 and was lowest at 12.6% in August 2026.
How did search popularity change for New Zealand construction software in September 2026?
6 changes

In September 2026, Fergus gained share of searches among construction software in New Zealand, from 4.3% to 4.9%.

In September 2026, Procore gained share of searches among construction software in New Zealand, from 58.5% to 59.1%.

In September 2026, Rave Build lost share of searches among construction software in New Zealand, from 6.4% to 5.7%.

In September 2026, NextMinute lost share of searches among construction software in New Zealand, from 3.5% to 2.8%.

Buildxact’s share of searches among construction software in New Zealand has lost ground for 3 months in a row, from 4.1% to 3.4% in September 2026.

Estimated monthly branded searches for Archistar in New Zealand fell 16.7% over 11 measured months, from 60 to 50 in September 2026.
How are Simpro’s branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Simpro’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- Simpro
- simpro app
- simpro digital forms
- simpro eforms
- simpro estimating
- simpro group
- simpro mobile
- simpro mobile app
- simpro software
- Simpro Suite
- simprogroup
Do you work for Simpro? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Simpro compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Construction software | 2nd of 8 | 12.7% | Shown above |
| Field service management platforms | 2nd of 9 | 21.9% | Show ranking |
| trade and field-service job management software | 2nd of 6 | 22.7% | Show ranking |

Is Simpro your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.