ServiceM8 vs Simpro:Which is more popular by branded search in New Zealand?
In August 2026, Simpro had more branded searches than ServiceM8 among trade and field-service job management software in New Zealand. Simpro was estimated to have 2.4K branded searches compared to ServiceM8’s 1K, and held a 23.1% Share of Search versus ServiceM8’s 10%.
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Which is more popular in search, ServiceM8 or Simpro?
Compare job management software used by trade and field-service businesses to quote, schedule, and invoice work, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Simpro, ServiceM8. The figures are in the table below the chart.
View monthly share of search table
| Month | Tradify | Simpro | ServiceM8 | Fergus | AroFlo | NextMinute |
|---|---|---|---|---|---|---|
| Oct 2025 | 43.6% | 22.8% | 11.3% | 9.2% | 6.6% | 6.4% |
| Nov 2025 | 40.7% | 25.1% | 10.7% | 9.8% | 7.5% | 6.2% |
| Dec 2025 | 43.8% | 22.9% | 12.7% | 8.8% | 6.3% | 5.5% |
| Jan 2026 | 49.2% | 21.1% | 10.7% | 8.4% | 4.5% | 6.1% |
| Feb 2026 | 46.5% | 23.1% | 10% | 9.7% | 5.1% | 5.7% |
| Mar 2026 | 46.8% | 23.1% | 10.7% | 7.6% | 6.2% | 5.7% |
| Apr 2026 | 45.9% | 22.7% | 12.6% | 7% | 6.2% | 5.6% |
| May 2026 | 50.8% | 21.5% | 9.1% | 7.6% | 5.8% | 5.2% |
| Jun 2026 | 44.1% | 22.9% | 12.3% | 8.2% | 7.1% | 5.4% |
| Jul 2026 | 46.7% | 23.3% | 10.2% | 8.8% | 6.2% | 4.7% |
| Aug 2026 | 45.7% | 23.1% | 10% | 7.9% | 7.7% | 5.7% |
| Sep 2026 | — | — | — | — | — | — |
How has the ServiceM8 and Simpro comparison changed over the last 12 months?
3 findings
- Simpro was ahead of ServiceM8 in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ServiceM8’s estimated Share of Search among trade and field-service job management software in New Zealand moved from 11.3% to 10%, and its estimated monthly branded searches held steady at 1K.
- Across the 11 months ending August 2026, Simpro’s estimated Share of Search among trade and field-service job management software in New Zealand moved from 22.8% to 23.1%, and its estimated monthly branded searches moved from 2.1K to 2.4K.
How did search popularity change for New Zealand trade and field-service job management software in August 2026?
1 change
Estimated monthly branded searches for Simpro in New Zealand rose 13.3% over 11 measured months, from 2.1K to 2.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using ServiceM8’s and Simpro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ServiceM8
5 branded search terms
- service m8
- service m8 pricing
- ServiceM8
- servicem8 app
- servicem8 pricing
Simpro
18 branded search terms
- Simpro
- simpro app
- simpro digital forms
- simpro eforms
- simpro estimating
- simpro group
- simpro help
- simpro job management software
- simpro mobile
- simpro mobile app
- simpro near me
- simpro nz
- simpro online
- simpro pricing
- simpro software
- Simpro Suite
- simprogroup
- simprogroup com
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