How popular isService Foods in search?
In August 2026, there were an estimated 9.1K branded searches for Service Foods in New Zealand which held steady over the last 11 months. Service Foods holds 4.6% estimated Share of Search among New Zealand wholesale and cash and carry stores and is ranked 4th of 6 competitors for search popularity.
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Which wholesale and cash and carry stores compete with Service Foods?
Share of Search by month for Costco, Gilmours, Bidfood, Service Foods, Trents. The figures are in the table below the chart.
View monthly share of search table
| Month | Costco | Gilmours | Bidfood | Service Foods | Trents | Toops |
|---|---|---|---|---|---|---|
| Oct 2025 | 54.7% | 25.2% | 12.4% | 4.5% | 3% | 0.14% |
| Nov 2025 | 59.4% | 22.9% | 11.3% | 4.3% | 2.1% | 0.11% |
| Dec 2025 | 60.7% | 23.2% | 10.6% | 3.5% | 2% | 0.1% |
| Jan 2026 | 59.4% | 21.8% | 12.6% | 4.1% | 2.1% | 0.13% |
| Feb 2026 | 53.8% | 24.9% | 14.2% | 4.6% | 2.4% | 0.12% |
| Mar 2026 | 56% | 23.8% | 13.4% | 4.5% | 2.3% | 0.12% |
| Apr 2026 | 64.5% | 19.6% | 10.7% | 3.4% | 1.8% | 0.1% |
| May 2026 | 61.2% | 21% | 11.9% | 4.1% | 1.7% | 0.09% |
| Jun 2026 | 58.3% | 22.9% | 12.3% | 4.5% | 1.9% | 0.11% |
| Jul 2026 | 61.6% | 21.3% | 11.2% | 4.1% | 1.6% | 0.11% |
| Aug 2026 | 60.3% | 21.3% | 11.6% | 4.6% | 2% | 0.15% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.3% | 119K | -4.9% | -1.3 points | |
| 2, held 2nd | 21.3% | 41.9K | -3.2% | -0.1 points | |
| 3, held 3rd | 11.6% | 22.8K | +0.53% | +0.4 points | |
| 4, held 4th | 4.6% | 9.1K | +8.1% | +0.5 points | |
| 5, held 5th | 2% | 4K | +24.8% | +0.5 points | |
| 6, held 6th | 0.15% | 290 | +26.1% | 0 points |
1.
Costco60.3%
held 1st · 119K estimated branded searches · -4.9% vs prior month · -1.3 points
2.
Gilmours
21.3%
held 2nd · 41.9K estimated branded searches · -3.2% vs prior month · -0.1 points
3.
Bidfood
11.6%
held 3rd · 22.8K estimated branded searches · +0.53% vs prior month · +0.4 points
4.6%
held 4th · 9.1K estimated branded searches · +8.1% vs prior month · +0.5 points
5.
Trents2%
held 5th · 4K estimated branded searches · +24.8% vs prior month · +0.5 points
6.Toops
0.15%
held 6th · 290 estimated branded searches · +26.1% vs prior month · 0 points
Compare search popularity between Service Foods and its closest rivals
How has branded search demand for Service Foods changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Service Foods in New Zealand held steady, from 9K to 9.1K.
- Across the 11 months ending August 2026, Service Foods’ estimated Share of Search among wholesale and cash and carry stores in New Zealand peaked at 4.6% in February 2026 and was lowest at 3.4% in April 2026.
How did search popularity change for New Zealand wholesale and cash and carry stores in August 2026?
3 changes
In August 2026, Costco lost estimated Share of Search among wholesale and cash and carry stores in New Zealand, from 61.6% to 60.3%.
Estimated monthly branded searches for Trents in New Zealand fell 33.3% over 11 measured months, from 6K to 4K in August 2026.
Estimated monthly branded searches for Gilmours in New Zealand fell 17.2% over 11 measured months, from 50.5K to 41.9K in August 2026.
How is Service Foods measured?
Brandwave collects information about searches that people make online using Service Foods’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- service foods
- service foods near me
- service foods nz
- service foods online
- servicefoods
- servicefoods co nz
- servicefoods nz
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Is Service Foods your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.