How popular isRoofing Industries?
In October 2026, people searched for Roofing Industries by name about 3,030 times in New Zealand, a 19% decrease from the previous year. These searches made up 18.3% of all New Zealand roofing brand searches, placing Roofing Industries third out of six brands. When we asked both ChatGPT and Google AI Overviews about roofing brands, Roofing Industries appeared in two of the five answers and was the fourth most recommended of the six.
Roofing Industries is the third most searched of 6 competitors and the fourth most recommended in the AI answers we collected.
ColorsteelShare of searches 30%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st- Metalcraft RoofingShare of searches 29.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Roofing IndustriesShare of searches 18.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Dimond RoofingShare of searches 18.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
Steel & TubeShare of searches 4.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top roofing brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Roofing Industries was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Roofing Industries is the fourth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Colorsteel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Gerard Roofs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Dimond Roofing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Roofing Industries2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Metalcraft Roofing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Steel & Tube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about roofing brands
5 answers
Asked ChatGPT
“Which roofing brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best roofing brands in New Zealand?”
Asked ChatGPT
“What's the best roofing brand in New Zealand for a new roof?”
Searched Google, AI Overview
“roofing brands”
Searched Google, AI Overview
“roofing materials nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Roofing Industries compared with other New Zealand roofing brands?
Share of searches by month for Colorsteel, Metalcraft Roofing, Roofing Industries, Dimond Roofing, Steel & Tube. The figures are in the table below the chart.
View monthly share of searches table
| Month | Colorsteel | Metalcraft Roofing | Roofing Industries | Dimond Roofing | Steel & Tube | Gerard Roofs |
|---|---|---|---|---|---|---|
| Nov 2025 | 27.3% | 31.5% | 19.5% | 17.8% | 3.8% | 0.05% |
| Dec 2025 | 29% | 29.3% | 18.1% | 19.3% | 4.3% | 0.07% |
| Jan 2026 | 33.2% | 28.5% | 18.9% | 15.7% | 3.7% | 0.06% |
| Feb 2026 | 30.3% | 29.4% | 19.7% | 16.7% | 3.8% | 0.05% |
| Mar 2026 | 31.5% | 28.5% | 17.9% | 18% | 4.1% | 0.05% |
| Apr 2026 | 29% | 29.9% | 20.2% | 17% | 3.9% | 0.05% |
| May 2026 | 30.1% | 28.8% | 20.1% | 17% | 3.9% | 0.05% |
| Jun 2026 | 28.1% | 28.8% | 19.5% | 19.8% | 3.7% | 0.05% |
| Jul 2026 | 26.9% | 30% | 20.2% | 19% | 3.9% | 0.05% |
| Aug 2026 | 26.4% | 29.5% | 19.9% | 19.4% | 4.7% | 0.05% |
| Sep 2026 | 27.6% | 31.8% | 17.5% | 18% | 5% | 0.06% |
| Oct 2026 | 30% | 29.2% | 18.3% | 18.2% | 4.3% | 0.06% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 30% | 5K | +3.1% | +2.4 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 29.2% | 4.8K | -12.8% | -2.6 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 18.3% | 3K | -0.98% | +0.7 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 18.2% | 3K | -4.1% | +0.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 4.3% | 720 | -18.2% | -0.7 points | |
| 6, held 6th | 0.06% | 10 | 0% | 0 points |
30%
Moved from 2nd to 1st. 5K estimated branded searches, +3.1% vs prior month. Share +2.4 points.
29.2%
Moved from 1st to 2nd. 4.8K estimated branded searches, -12.8% vs prior month. Share -2.6 points.
18.3%
Moved from 4th to 3rd. 3K estimated branded searches, -0.98% vs prior month. Share +0.7 points.
18.2%
Moved from 3rd to 4th. 3K estimated branded searches, -4.1% vs prior month. Share +0.2 points.
4.3%
Held 5th. 720 estimated branded searches, -18.2% vs prior month. Share -0.7 points.
0.06%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Roofing Industries and its closest rivals
- Roofing Industries vs Colorsteel: compare popularity
- Roofing Industries vs Metalcraft Roofing: compare popularity
- Roofing Industries vs Dimond Roofing: compare popularity
- Roofing Industries vs Steel & Tube: compare popularity
- Roofing Industries vs Gerard Roofs: compare popularity
- Compare Roofing Industries with any brand
Every comparison with Roofing Industries
5 comparisons
How has branded search demand for Roofing Industries changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Roofing Industries in New Zealand fell from 3.7K to 3K.
- Across the 12 months ending October 2026, Roofing Industries’ share of searches among roofing brands in New Zealand decreased from 19.5% to 18.3%.
- Across the 12 months ending October 2026, Roofing Industries’ share of searches among roofing brands in New Zealand peaked at 20.2% in April 2026 and was lowest at 17.5% in September 2026.
How did search popularity change for New Zealand roofing brands in October 2026?
5 changes
In October 2026, Colorsteel overtook Metalcraft Roofing to become the leader among roofing brands in New Zealand, with 30% of the searches.
In October 2026, Roofing Industries overtook Dimond Roofing to rank 3rd among roofing brands in New Zealand, with 18.3% of the searches.
In October 2026, Metalcraft Roofing lost share of searches among roofing brands in New Zealand, from 31.8% to 29.2%.
In October 2026, Steel & Tube lost share of searches among roofing brands in New Zealand, from 5% to 4.3%.
Estimated monthly branded searches for Dimond Roofing in New Zealand fell 11.7% over 12 measured months, from 3.4K to 3K in October 2026.
How are Roofing Industries’ branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Roofing Industries’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- roofing industries
- roofing industries cromwell
- roofing industries ltd
- roofingindustries
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