Roofing brands in New Zealand:Which brands are most popular in search?
In August 2026, Colorsteel was the most searched among roofing brands in New Zealand, with an estimated 6.1K branded searches and 29.5% estimated Share of Search within this set.
Colorsteel29.5%- Metalcraft Roofing27.1%
Roofing Industries19.9%
Dimond Roofing19.4%
Gerard Roofs4.1%
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Share of SearchLeaderboard
Compare the roofing material and roofing company brands New Zealanders use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Colorsteel, Metalcraft Roofing, Roofing Industries, Dimond Roofing, Gerard Roofs. The figures are in the table below the chart.
View monthly share of search table
| Month | Colorsteel | Metalcraft Roofing | Roofing Industries | Dimond Roofing | Gerard Roofs |
|---|---|---|---|---|---|
| Oct 2025 | 36.4% | 25.1% | 18% | 16.5% | 4% |
| Nov 2025 | 32.6% | 26.4% | 19% | 17.8% | 4.2% |
| Dec 2025 | 33.6% | 24.4% | 18.2% | 19.1% | 4.7% |
| Jan 2026 | 36.7% | 25% | 18.2% | 15.1% | 5.1% |
| Feb 2026 | 34.2% | 25.2% | 19% | 16.1% | 5.5% |
| Mar 2026 | 35.6% | 24% | 17.7% | 17.7% | 4.9% |
| Apr 2026 | 32.7% | 25.9% | 20% | 16.2% | 5.2% |
| May 2026 | 34.3% | 24.5% | 20.1% | 16.6% | 4.5% |
| Jun 2026 | 31.6% | 25.3% | 19.4% | 19.5% | 4.1% |
| Jul 2026 | 30.2% | 26.3% | 20.3% | 18.8% | 4.4% |
| Aug 2026 | 29.5% | 27.1% | 19.9% | 19.4% | 4.1% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.5% | 6.1K | -0.49% | -0.7 points | |
| 2, held 2nd | 27.1% | 5.6K | +4.7% | +0.7 points | |
| 3, held 3rd | 19.9% | 4.1K | 0% | -0.4 points | |
| 4, held 4th | 19.4% | 4K | +5% | +0.6 points | |
| 5, held 5th | 4.1% | 850 | -5.6% | -0.3 points |
29.5%
held 1st · 6.1K estimated branded searches · -0.49% vs prior month · -0.7 points
27.1%
held 2nd · 5.6K estimated branded searches · +4.7% vs prior month · +0.7 points
19.9%
held 3rd · 4.1K estimated branded searches · 0% vs prior month · -0.4 points
19.4%
held 4th · 4K estimated branded searches · +5% vs prior month · +0.6 points
4.1%
held 5th · 850 estimated branded searches · -5.6% vs prior month · -0.3 points
Compare search popularity between leading brands
Colorsteel vs Metalcraft Roofing: compare search popularity
Colorsteel vs Roofing Industries: compare search popularity
Colorsteel vs Dimond Roofing: compare search popularity
Colorsteel vs Gerard Roofs: compare search popularity
Metalcraft Roofing vs Roofing Industries: compare search popularity
Metalcraft Roofing vs Dimond Roofing: compare search popularity
Metalcraft Roofing vs Gerard Roofs: compare search popularity
Roofing Industries vs Dimond Roofing: compare search popularity
Roofing Industries vs Gerard Roofs: compare search popularity
Dimond Roofing vs Gerard Roofs: compare search popularity- Compare any of these brands
Which brand is most popular in search among roofing brands in New Zealand?
5 brands
In August 2026, Colorsteel was the most searched among roofing brands in New Zealand, with an estimated 6.1K branded searches and 29.5% estimated Share of Search within this set. Metalcraft Roofing is in 2nd place, 2.4 percentage points behind at 27.1% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 36.4% → 29.5% | 36.7%Jan 2026 | 29.5%Aug 2026 | 1st | |
| Metalcraft Roofing | 25.1% → 27.1% | 27.1%Aug 2026 | 24%Mar 2026 | 2nd |
| 18% → 19.9% | 20.3%Jul 2026 | 17.7%Mar 2026 | 3rd | |
| 16.5% → 19.4% | 19.5%Jun 2026 | 15.1%Jan 2026 | 4th | |
| 4% → 4.1% | 5.5%Feb 2026 | 4%Oct 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Colorsteel’s estimated Share of Search among roofing brands in New Zealand decreased from 36.4% to 29.5%.
- Across the 11 months ending August 2026, Metalcraft Roofing’s estimated Share of Search among roofing brands in New Zealand increased from 25.1% to 27.1%.
- Across the 11 months ending August 2026, Roofing Industries’ estimated Share of Search among roofing brands in New Zealand increased from 18% to 19.9%.
- Across the 11 months ending August 2026, Dimond Roofing’s estimated Share of Search among roofing brands in New Zealand increased from 16.5% to 19.4%.
- Across the 11 months ending August 2026, Colorsteel’s estimated Share of Search among roofing brands in New Zealand peaked at 36.7% in January 2026 and was lowest at 29.5% in August 2026.
- Across the 11 months ending August 2026, Metalcraft Roofing’s estimated Share of Search among roofing brands in New Zealand peaked at 27.1% in August 2026 and was lowest at 24% in March 2026.
- Across the 11 months ending August 2026, Roofing Industries’ estimated Share of Search among roofing brands in New Zealand peaked at 20.3% in July 2026 and was lowest at 17.7% in March 2026.
- Across the 11 months ending August 2026, Dimond Roofing’s estimated Share of Search among roofing brands in New Zealand peaked at 19.5% in June 2026 and was lowest at 15.1% in January 2026.
- Across the 11 months ending August 2026, Gerard Roofs’ estimated Share of Search among roofing brands in New Zealand peaked at 5.5% in February 2026 and was lowest at 4% in October 2025.
- Across the 11 months ending August 2026, Gerard Roofs held steady: its estimated Share of Search among roofing brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand roofing brands in August 2026?
3 changes
In August 2026, Metalcraft Roofing gained estimated Share of Search among roofing brands in New Zealand, from 26.3% to 27.1%.

In August 2026, Dimond Roofing gained estimated Share of Search among roofing brands in New Zealand, from 18.8% to 19.4%.

In August 2026, Colorsteel lost estimated Share of Search among roofing brands in New Zealand, from 30.2% to 29.5%.

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