Colorsteel vs Gerard Roofs:Which is more popular by branded search in New Zealand?
In August 2026, Colorsteel had more branded searches than Gerard Roofs among roofing brands in New Zealand. Colorsteel was estimated to have 6.1K branded searches compared to Gerard Roofs’ 850, and held a 29.5% Share of Search versus Gerard Roofs’ 4.1%.
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Which is more popular in search, Colorsteel or Gerard Roofs?
Compare the roofing material and roofing company brands New Zealanders use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Colorsteel, Gerard Roofs. The figures are in the table below the chart.
View monthly share of search table
| Month | Colorsteel | Metalcraft Roofing | Roofing Industries | Dimond Roofing | Gerard Roofs |
|---|---|---|---|---|---|
| Oct 2025 | 36.4% | 25.1% | 18% | 16.5% | 4% |
| Nov 2025 | 32.6% | 26.4% | 19% | 17.8% | 4.2% |
| Dec 2025 | 33.6% | 24.4% | 18.2% | 19.1% | 4.7% |
| Jan 2026 | 36.7% | 25% | 18.2% | 15.1% | 5.1% |
| Feb 2026 | 34.2% | 25.2% | 19% | 16.1% | 5.5% |
| Mar 2026 | 35.6% | 24% | 17.7% | 17.7% | 4.9% |
| Apr 2026 | 32.7% | 25.9% | 20% | 16.2% | 5.2% |
| May 2026 | 34.3% | 24.5% | 20.1% | 16.6% | 4.5% |
| Jun 2026 | 31.6% | 25.3% | 19.4% | 19.5% | 4.1% |
| Jul 2026 | 30.2% | 26.3% | 20.3% | 18.8% | 4.4% |
| Aug 2026 | 29.5% | 27.1% | 19.9% | 19.4% | 4.1% |
| Sep 2026 | — | — | — | — | — |
How has the Colorsteel and Gerard Roofs comparison changed over the last 12 months?
3 findings
- Colorsteel was ahead of Gerard Roofs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Colorsteel’s estimated Share of Search among roofing brands in New Zealand moved from 36.4% to 29.5%, and its estimated monthly branded searches moved from 7.9K to 6.1K.
- Across the 11 months ending August 2026, Gerard Roofs’ estimated Share of Search among roofing brands in New Zealand moved from 4% to 4.1%, and its estimated monthly branded searches moved from 870 to 850.
How did search popularity change for New Zealand roofing brands in August 2026?
1 change
In August 2026, Colorsteel lost estimated Share of Search among roofing brands in New Zealand, from 30.2% to 29.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Colorsteel’s and Gerard Roofs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Colorsteel
20 branded search terms
- colorsteel
- colorsteel co nz
- colorsteel colours
- colorsteel dridex
- colorsteel flashing
- colorsteel flaxpod
- colorsteel grey friars
- colorsteel ironsand
- colorsteel karaka
- colorsteel near me
- colorsteel new denim blue
- colorsteel nz
- colorsteel roof
- colorsteel roofing colors
- colorsteel roofing price list
- colorsteel sandstone grey
- colorsteel scoria
- colorsteel windsor grey
- flaxpod colorsteel
- new denim blue colorsteel
Gerard Roofs
4 branded search terms
- gerard roofs new zealand
- gerard roofs nz
- gerardroofs
- gerardroofs co nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.