How popular isGerard Roofs?
In October 2026, people searched for Gerard Roofs by name about 10 times in New Zealand, about the same as the previous year. These searches made up 0.06% of all New Zealand roofing brand searches, placing Gerard Roofs sixth out of six brands. When we asked both ChatGPT and Google AI Overviews about roofing brands, Gerard Roofs appeared in four of the five answers and was the third most recommended of the six.
Gerard Roofs is the sixth most searched of 6 competitors and the third most recommended in the AI answers we collected.
ColorsteelShare of searches 30%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st- Metalcraft RoofingShare of searches 29.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Roofing IndustriesShare of searches 18.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Dimond RoofingShare of searches 18.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
Gerard RoofsShare of searches 0.06%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
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Top roofing brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Gerard Roofs was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Gerard Roofs is the third most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Colorsteel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Gerard Roofs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Dimond Roofing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Roofing Industries2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Metalcraft Roofing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Steel & Tube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about roofing brands
5 answers
Asked ChatGPT
“Which roofing brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best roofing brands in New Zealand?”
Asked ChatGPT
“What's the best roofing brand in New Zealand for a new roof?”
Searched Google, AI Overview
“roofing brands”
Searched Google, AI Overview
“roofing materials nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Gerard Roofs compared with other New Zealand roofing brands?
Share of searches by month for Colorsteel, Metalcraft Roofing, Roofing Industries, Dimond Roofing, Steel & Tube, Gerard Roofs. The figures are in the table below the chart.
View monthly share of searches table
| Month | Colorsteel | Metalcraft Roofing | Roofing Industries | Dimond Roofing | Steel & Tube | Gerard Roofs |
|---|---|---|---|---|---|---|
| Nov 2025 | 27.3% | 31.5% | 19.5% | 17.8% | 3.8% | 0.05% |
| Dec 2025 | 29% | 29.3% | 18.1% | 19.3% | 4.3% | 0.07% |
| Jan 2026 | 33.2% | 28.5% | 18.9% | 15.7% | 3.7% | 0.06% |
| Feb 2026 | 30.3% | 29.4% | 19.7% | 16.7% | 3.8% | 0.05% |
| Mar 2026 | 31.5% | 28.5% | 17.9% | 18% | 4.1% | 0.05% |
| Apr 2026 | 29% | 29.9% | 20.2% | 17% | 3.9% | 0.05% |
| May 2026 | 30.1% | 28.8% | 20.1% | 17% | 3.9% | 0.05% |
| Jun 2026 | 28.1% | 28.8% | 19.5% | 19.8% | 3.7% | 0.05% |
| Jul 2026 | 26.9% | 30% | 20.2% | 19% | 3.9% | 0.05% |
| Aug 2026 | 26.4% | 29.5% | 19.9% | 19.4% | 4.7% | 0.05% |
| Sep 2026 | 27.6% | 31.8% | 17.5% | 18% | 5% | 0.06% |
| Oct 2026 | 30% | 29.2% | 18.3% | 18.2% | 4.3% | 0.06% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 30% | 5K | +3.1% | +2.4 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 29.2% | 4.8K | -12.8% | -2.6 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 18.3% | 3K | -0.98% | +0.7 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 18.2% | 3K | -4.1% | +0.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 4.3% | 720 | -18.2% | -0.7 points | |
| 6, held 6th | 0.06% | 10 | 0% | 0 points |
30%
Moved from 2nd to 1st. 5K estimated branded searches, +3.1% vs prior month. Share +2.4 points.
29.2%
Moved from 1st to 2nd. 4.8K estimated branded searches, -12.8% vs prior month. Share -2.6 points.
18.3%
Moved from 4th to 3rd. 3K estimated branded searches, -0.98% vs prior month. Share +0.7 points.
18.2%
Moved from 3rd to 4th. 3K estimated branded searches, -4.1% vs prior month. Share +0.2 points.
4.3%
Held 5th. 720 estimated branded searches, -18.2% vs prior month. Share -0.7 points.
0.06%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Gerard Roofs and its closest rivals
Every comparison with Gerard Roofs
5 comparisons
How has branded search demand for Gerard Roofs changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Gerard Roofs in New Zealand held steady at 10.
- Across the 12 months ending October 2026, Gerard Roofs’ share of searches among roofing brands in New Zealand held steady, from 0.05% to 0.06%.
How did search popularity change for New Zealand roofing brands in October 2026?
5 changes
In October 2026, Colorsteel overtook Metalcraft Roofing to become the leader among roofing brands in New Zealand, with 30% of the searches.
In October 2026, Roofing Industries overtook Dimond Roofing to rank 3rd among roofing brands in New Zealand, with 18.3% of the searches.
In October 2026, Metalcraft Roofing lost share of searches among roofing brands in New Zealand, from 31.8% to 29.2%.
In October 2026, Steel & Tube lost share of searches among roofing brands in New Zealand, from 5% to 4.3%.
Estimated monthly branded searches for Dimond Roofing in New Zealand fell 11.7% over 12 measured months, from 3.4K to 3K in October 2026.
How are Gerard Roofs’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Gerard Roofs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- gerardroofs
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