Brandwave

How popular isRaiser's Edge in search?

In August 2026, there were an estimated 60 branded searches for Raiser's Edge in New Zealand which is up 50% over the last 11 months. Raiser's Edge holds 60% estimated Share of Search among New Zealand fundraising CRM platforms and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Raiser's Edge60%
  2. DonorPerfect20%
  3. Keela10%
  4. Neon CRM10%
  5. Bloomerang0%
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Which fundraising CRM platforms compete with Raiser's Edge?

Raiser's Edge against fundraising CRM platforms in New Zealand, by month

Share of Search by month for Raiser's Edge, DonorPerfect, Keela, Neon CRM. The figures are in the table below the chart.

View monthly share of search table
MonthRaiser's EdgeDonorPerfectKeelaNeon CRMBloomerang
Oct 202536.4%18.2%9.1%18.2%18.2%
Nov 202545.5%9.1%18.2%18.2%9.1%
Dec 202533.3%16.7%16.7%16.7%16.7%
Jan 202616.7%41.7%16.7%16.7%8.3%
Feb 202637.5%25%12.5%25%0%
Mar 202635.7%14.3%14.3%14.3%21.4%
Apr 202611.1%33.3%11.1%22.2%22.2%
May 202630%20%20%20%10%
Jun 202638.5%30.8%7.7%15.4%7.7%
Jul 202640%26.7%13.3%13.3%6.7%
Aug 202660%20%10%10%0%
Sep 2026—————
  1. held 1st · 60 estimated branded searches · 0% vs prior month · +20 points

  2. held 2nd · 20 estimated branded searches · -50% vs prior month · -6.7 points

  3. 3.Keela

    10%

    held 3rd · 10 estimated branded searches · -50% vs prior month · -3.3 points

  4. held 4th · 10 estimated branded searches · -50% vs prior month · -3.3 points

  5. held 5th · 0 estimated branded searches · -100% vs prior month · -6.7 points

Compare search popularity between Raiser's Edge and its closest rivals

How has branded search demand for Raiser's Edge changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Raiser's Edge in New Zealand rose from 40 to 60.
  • Across the 11 months ending August 2026, Raiser's Edge’s estimated Share of Search among fundraising CRM platforms in New Zealand increased from 36.4% to 60%.
  • Across the 11 months ending August 2026, Raiser's Edge’s estimated Share of Search among fundraising CRM platforms in New Zealand peaked at 60% in August 2026 and was lowest at 11.1% in April 2026.

How did search popularity change for New Zealand fundraising CRM platforms in August 2026?

  1. In August 2026, Raiser's Edge gained estimated Share of Search among fundraising CRM platforms in New Zealand, from 40% to 60%.

  2. In August 2026, DonorPerfect lost estimated Share of Search among fundraising CRM platforms in New Zealand, from 26.7% to 20%.

  3. In August 2026, Bloomerang lost estimated Share of Search among fundraising CRM platforms in New Zealand, from 6.7% to 0%.

  4. In August 2026, Keela lost estimated Share of Search among fundraising CRM platforms in New Zealand, from 13.3% to 10%.

  5. In August 2026, Neon CRM lost estimated Share of Search among fundraising CRM platforms in New Zealand, from 13.3% to 10%.

How is Raiser's Edge measured?

Brandwave collects information about searches that people make online using Raiser's Edge’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • raisers edge
  • raisers edge 7
  • raisers edge cost
  • raisers edge crm
  • raisers edge database
  • raisers edge demo
  • raisers edge fundraising
  • raisers edge nxt
  • raisers edge pricing
  • raisers edge program
  • raisers edge software
  • the raisers edge

How the Brand Demand Index is measured

Who owns Raiser's Edge?

Raiser's Edge is owned by Blackbaud. Brandwave also tracks Blackbaud Grantmaking, owned by the same company, in New Zealand.

Do you work for Raiser's Edge? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Raiser's Edge your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.