How popular isPrezzy Card in search?
In August 2026, there were an estimated 35.3K branded searches for Prezzy Card in New Zealand which is down 19% over the last 11 months. Prezzy Card holds 22.8% estimated Share of Search among New Zealand credit card providers and is ranked 3rd of 5 competitors for search popularity.
Gem by Latitude35.6%
American Express25.2%
Prezzy Card22.8%
Q Mastercard14.3%
Farmers Mastercard2.2%
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Which credit card providers compete with Prezzy Card?
Share of Search by month for Gem by Latitude, American Express, Prezzy Card, Q Mastercard, Farmers Mastercard. The figures are in the table below the chart.
View monthly share of search table
| Month | Gem by Latitude | American Express | Prezzy Card | Q Mastercard | Farmers Mastercard |
|---|---|---|---|---|---|
| Oct 2025 | 34.7% | 21% | 26% | 16.2% | 2% |
| Nov 2025 | 34.8% | 20.1% | 25.8% | 16.9% | 2.4% |
| Dec 2025 | 27.4% | 13.5% | 46.5% | 11% | 1.6% |
| Jan 2026 | 33.7% | 19.8% | 29.4% | 15% | 2.1% |
| Feb 2026 | 35.3% | 20.5% | 25.3% | 16.8% | 2.1% |
| Mar 2026 | 36.4% | 21.2% | 25.7% | 14.7% | 2% |
| Apr 2026 | 36.4% | 19.9% | 25% | 16.5% | 2.3% |
| May 2026 | 36.6% | 21.5% | 23.8% | 15.7% | 2.4% |
| Jun 2026 | 37.4% | 22.6% | 19.8% | 17.7% | 2.5% |
| Jul 2026 | 33.6% | 26.7% | 23% | 14.4% | 2.2% |
| Aug 2026 | 35.6% | 25.2% | 22.8% | 14.3% | 2.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.6% | 55.1K | +6.4% | +1.9 points | |
| 2, held 2nd | 25.2% | 39.1K | -5% | -1.5 points | |
| 3, held 3rd | 22.8% | 35.3K | -0.23% | -0.2 points | |
| 4, held 4th | 14.3% | 22.2K | -0.23% | -0.1 points | |
| 5, held 5th | 2.2% | 3.4K | -0.59% | 0 points |
35.6%
held 1st · 55.1K estimated branded searches · +6.4% vs prior month · +1.9 points
25.2%
held 2nd · 39.1K estimated branded searches · -5% vs prior month · -1.5 points
22.8%
held 3rd · 35.3K estimated branded searches · -0.23% vs prior month · -0.2 points
14.3%
held 4th · 22.2K estimated branded searches · -0.23% vs prior month · -0.1 points
2.2%
held 5th · 3.4K estimated branded searches · -0.59% vs prior month · 0 points
Compare search popularity between Prezzy Card and its closest rivals
How has branded search demand for Prezzy Card changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Prezzy Card in New Zealand fell from 43.6K to 35.3K.
- Across the 11 months ending August 2026, Prezzy Card’s estimated Share of Search among credit card providers in New Zealand decreased from 26% to 22.8%.
- Across the 11 months ending August 2026, Prezzy Card’s estimated Share of Search among credit card providers in New Zealand peaked at 46.5% in December 2025 and was lowest at 19.8% in June 2026.
- Across the 11 months ending August 2026, Prezzy Card fell from 2nd to 3rd among credit card providers in New Zealand.
How did search popularity change for New Zealand credit card providers in August 2026?
4 changes
In August 2026, Gem by Latitude gained estimated Share of Search among credit card providers in New Zealand, from 33.6% to 35.6%.
In August 2026, American Express lost estimated Share of Search among credit card providers in New Zealand, from 26.7% to 25.2%.
Estimated monthly branded searches for Prezzy Card in New Zealand fell 19% over 11 measured months, from 43.6K to 35.3K in August 2026.
Estimated monthly branded searches for Q Mastercard in New Zealand fell 18.4% over 11 measured months, from 27.2K to 22.2K in August 2026.
How is Prezzy Card measured?
Brandwave collects information about searches that people make online using Prezzy Card’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
22 branded search terms
- activating prezzy card
- ami prezzy card
- buy prezzy card
- buy prezzy card online
- digital prezzy card
- kmart prezzy card
- my prezzy card
- online prezzy card
- prezzy card
- prezzy card how to use
- prezzy card near me
- prezzy card nz
- prezzy card online
- prezzy card warehouse
- prezzy card where to buy
- prezzycard
- prezzycard co nz
- prezzycard nz
- virtual prezzy card
- visa prezzy card
- www prezzycard
- www prezzycard co nz
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Is Prezzy Card your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.