Brandwave

How popular isOneRoof in search?

In August 2026, there were an estimated 91K branded searches for OneRoof in New Zealand which held steady over the last 11 months. OneRoof holds 18.7% estimated Share of Search among New Zealand property websites and is ranked 3rd of 8 competitors for search popularity.

Share of Search, August 2026
  1. Trade Me Property42.9%
  2. Homes.co.nz27.9%
  3. OneRoof18.7%
  4. QV6.8%
  5. realestate.co.nz3%
  6. HouGarden0.39%
  7. Open2view0.18%
  8. HomeSell Go0.07%
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Which property websites compete with OneRoof?

OneRoof against property websites in New Zealand, by month

Share of Search by month for Trade Me Property, Homes.co.nz, OneRoof, QV, realestate.co.nz. The figures are in the table below the chart.

View monthly share of search table
MonthTrade Me PropertyHomes.co.nzOneRoofQVrealestate.co.nzHouGardenOpen2viewHomeSell Go
Oct 202543.8%28.6%17.5%7.5%1.9%0.36%0.25%0.1%
Nov 202546.7%27.3%16.6%7.1%1.5%0.35%0.24%0.07%
Dec 202545.5%28.5%17.3%6.6%1.5%0.23%0.17%0.1%
Jan 202645.6%28.5%17.4%6%1.9%0.31%0.19%0.1%
Feb 202645.1%28.2%17.2%6.6%2.3%0.36%0.25%0.1%
Mar 202645%28.2%17.2%6.6%2.3%0.36%0.24%0.1%
Apr 202643.7%28.4%19%6.5%1.7%0.33%0.21%0.11%
May 202642.1%30.1%18.3%7.2%1.6%0.32%0.2%0.16%
Jun 202645.3%29.4%16.1%6.8%1.8%0.35%0.22%0.09%
Jul 202646.7%27.3%16.6%6%2.7%0.36%0.22%0.1%
Aug 202642.9%27.9%18.7%6.8%3%0.39%0.18%0.07%
Sep 2026————————

  1. 1.Trade Me Property

    42.9%

    held 1st · 209K estimated branded searches · 0% vs prior month · -3.7 points

  2. 2.Homes.co.nz

    27.9%

    held 2nd · 136K estimated branded searches · +11.1% vs prior month · +0.6 points

  3. 3.OneRoof

    18.7%

    held 3rd · 91K estimated branded searches · +22.3% vs prior month · +2.1 points

  4. 4.QV

    6.8%

    held 4th · 33K estimated branded searches · +21.8% vs prior month · +0.7 points

  5. 5.realestate.co.nz

    3%

    held 5th · 14.8K estimated branded searches · +22.3% vs prior month · +0.3 points

  6. 6.HouGarden

    0.39%

    held 6th · 1.9K estimated branded searches · +18.8% vs prior month · 0 points

  7. 7.Open2view

    0.18%

    held 7th · 880 estimated branded searches · -12% vs prior month · 0 points

  8. 8.HomeSell Go

    0.07%

    held 8th · 360 estimated branded searches · -18.2% vs prior month · 0 points

Compare search popularity between OneRoof and its closest rivals

How has branded search demand for OneRoof changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for OneRoof in New Zealand held steady, from 91.1K to 91K.
  • Across the 11 months ending August 2026, OneRoof’s estimated Share of Search among property websites in New Zealand increased from 17.5% to 18.7%.
  • Across the 11 months ending August 2026, OneRoof’s estimated Share of Search among property websites in New Zealand peaked at 19% in April 2026 and was lowest at 16.1% in June 2026.

How did search popularity change for New Zealand property websites in August 2026?

  1. In August 2026, OneRoof gained estimated Share of Search among property websites in New Zealand, from 16.6% to 18.7%.

  2. In August 2026, QV gained estimated Share of Search among property websites in New Zealand, from 6% to 6.8%.

  3. In August 2026, Homes.co.nz gained estimated Share of Search among property websites in New Zealand, from 27.3% to 27.9%.

  4. In August 2026, Trade Me Property lost estimated Share of Search among property websites in New Zealand, from 46.7% to 42.9%.

  5. realestate.co.nz’s estimated Share of Search among property websites in New Zealand has gained ground for 3 months in a row, from 1.6% to 3% in August 2026.

  6. Estimated monthly branded searches for Open2view in New Zealand fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

How is OneRoof measured?

Brandwave collects information about searches that people make online using OneRoof’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • OneRoof
  • oneroof house prices
  • oneroof property values

Do you work for OneRoof? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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