Brandwave

How popular isMcLeod Real Estate in search?

In August 2026, there were an estimated 330 branded searches for McLeod Real Estate in New Zealand which held steady over the last 11 months. McLeod Real Estate holds 0.22% estimated Share of Search among New Zealand ashburton real estate agencies and is ranked 7th of 7 competitors for search popularity.

Share of Search, August 2026
  1. Ray White43.1%
  2. Harcourts23.3%
  3. Bayleys14.8%
  4. Property Brokers10.4%
  5. Arizto7.3%
  6. Total Realty0.89%
  7. McLeod Real Estate0.22%
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Which ashburton real estate agencies compete with McLeod Real Estate?

McLeod Real Estate against ashburton real estate agencies in New Zealand, by month

Share of Search by month for Ray White, Harcourts, Bayleys, Property Brokers, Arizto, McLeod Real Estate. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteHarcourtsBayleysProperty BrokersAriztoTotal RealtyMcLeod Real Estate
Oct 202541%24.9%16.9%10.6%5.6%0.85%0.18%
Nov 202543%22.9%17.1%10.9%5%0.79%0.29%
Dec 202544.7%23.2%16.3%9.8%5.1%0.68%0.15%
Jan 202644%22.8%14.9%11.3%6%0.76%0.2%
Feb 202642.5%22.2%16.1%11%7.1%0.86%0.21%
Mar 202643.4%23.4%15.5%10.1%6.7%0.72%0.12%
Apr 202645.8%22.4%14.3%9.8%6.7%0.82%0.16%
May 202642.4%22.6%15.6%11.5%6.9%0.76%0.18%
Jun 202644.6%23%14.8%10.1%6.6%0.68%0.23%
Jul 202645.7%21.8%14.6%10.5%6.4%0.73%0.25%
Aug 202643.1%23.3%14.8%10.4%7.3%0.89%0.22%
Sep 2026———————
  1. 1.Ray White

    43.1%

    held 1st · 63.6K estimated branded searches · -0.72% vs prior month · -2.6 points

  2. 2.Harcourts

    23.3%

    held 2nd · 34.5K estimated branded searches · +12.8% vs prior month · +1.6 points

  3. 3.Bayleys

    14.8%

    held 3rd · 21.8K estimated branded searches · +6.3% vs prior month · +0.2 points

  4. held 4th · 15.3K estimated branded searches · +4.3% vs prior month · -0.1 points

  5. 5.Arizto

    7.3%

    held 5th · 10.7K estimated branded searches · +18.6% vs prior month · +0.8 points

  6. held 6th · 1.3K estimated branded searches · +29.4% vs prior month · +0.2 points

  7. held 7th · 330 estimated branded searches · -5.7% vs prior month · 0 points

Compare search popularity between McLeod Real Estate and its closest rivals

How has branded search demand for McLeod Real Estate changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for McLeod Real Estate in New Zealand held steady, from 320 to 330.
  • Across the 11 months ending August 2026, McLeod Real Estate’s estimated Share of Search among ashburton real estate agencies in New Zealand held steady, from 0.18% to 0.22%.

How did search popularity change for New Zealand ashburton real estate agencies in August 2026?

  1. In August 2026, Harcourts gained estimated Share of Search among ashburton real estate agencies in New Zealand, from 21.8% to 23.3%.

  2. In August 2026, Arizto gained estimated Share of Search among ashburton real estate agencies in New Zealand, from 6.4% to 7.3%.

  3. In August 2026, Ray White lost estimated Share of Search among ashburton real estate agencies in New Zealand, from 45.7% to 43.1%.

  4. Estimated monthly branded searches for Bayleys in New Zealand fell 26.3% over 11 measured months, from 29.6K to 21.8K in August 2026.

  5. Estimated monthly branded searches for Property Brokers in New Zealand fell 17.4% over 11 measured months, from 18.6K to 15.3K in August 2026.

  6. Estimated monthly branded searches for Total Realty in New Zealand fell 11.4% over 11 measured months, from 1.5K to 1.3K in August 2026.

How is McLeod Real Estate measured?

Brandwave collects information about searches that people make online using McLeod Real Estate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • mcleod real estate
  • mcleod real estate ashburton

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How the Brand Demand Index is measured

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