Brandwave

How popular isLendal Mortgages in search?

In August 2026, there were an estimated 1.3K branded searches for Lendal Mortgages in New Zealand which is up 80.6% over the last 11 months. Lendal Mortgages holds 16.4% estimated Share of Search among New Zealand wellington mortgage advisers and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. NZHL80.5%
  2. Lendal Mortgages16.4%
  3. The Mortgage Advice Company2.7%
  4. Capital Advice0.38%
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Which wellington mortgage advisers compete with Lendal Mortgages?

Lendal Mortgages against wellington mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Lendal Mortgages, The Mortgage Advice Company. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLLendal MortgagesThe Mortgage Advice CompanyCapital Advice
Oct 202588.4%8.9%1.7%0.87%
Nov 202590%7.4%2%0.63%
Dec 202587.2%9.8%2.7%0.33%
Jan 202687.9%9.7%1.9%0.54%
Feb 202690%7.5%2%0.51%
Mar 202687.4%8.9%2.6%1.1%
Apr 202687.5%9%2.7%0.76%
May 202684.2%12.9%2.3%0.64%
Jun 202682.4%13%3.8%0.74%
Jul 202679.4%16.1%4%0.5%
Aug 202680.5%16.4%2.7%0.38%
Sep 2026————

  1. 1.NZHL

    80.5%

    held 1st · 6.4K estimated branded searches · -0.47% vs prior month · +1.1 points

  2. 2.Lendal Mortgages

    16.4%

    held 2nd · 1.3K estimated branded searches · 0% vs prior month · +0.3 points

  3. 3.The Mortgage Advice Company

    2.7%

    held 3rd · 210 estimated branded searches · -34.4% vs prior month · -1.3 points

  4. 4.Capital Advice

    0.38%

    held 4th · 30 estimated branded searches · -25% vs prior month · -0.1 points

Compare search popularity between Lendal Mortgages and its closest rivals

How has branded search demand for Lendal Mortgages changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lendal Mortgages in New Zealand rose from 720 to 1.3K.
  • Across the 11 months ending August 2026, Lendal Mortgages’ estimated Share of Search among wellington mortgage advisers in New Zealand increased from 8.9% to 16.4%.
  • Across the 11 months ending August 2026, Lendal Mortgages’ estimated Share of Search among wellington mortgage advisers in New Zealand peaked at 16.4% in August 2026 and was lowest at 7.4% in November 2025.

How did search popularity change for New Zealand wellington mortgage advisers in August 2026?

  1. In August 2026, NZHL gained estimated Share of Search among wellington mortgage advisers in New Zealand, from 79.4% to 80.5%.

  2. In August 2026, The Mortgage Advice Company lost estimated Share of Search among wellington mortgage advisers in New Zealand, from 4% to 2.7%.

  3. Lendal Mortgages’ estimated Share of Search among wellington mortgage advisers in New Zealand has gained ground for 3 months in a row, from 12.9% to 16.4% in August 2026.

  4. Estimated monthly branded searches for Capital Advice in New Zealand fell 57.1% over 11 measured months, from 70 to 30 in August 2026.

How is Lendal Mortgages measured?

Brandwave collects information about searches that people make online using Lendal Mortgages’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • lendal mortgages

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How the Brand Demand Index is measured

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