How popular isinterest.co.nz?
In September 2026, people searched for interest.co.nz by name about 36,000 times in New Zealand, about the same as the previous year. These searches made up 92.1% of all New Zealand financial comparison site searches, placing interest.co.nz first out of five sites. When we asked both ChatGPT and Google AI Overviews about financial comparison sites, interest.co.nz appeared in three of the five answers and was the fourth most recommended of the five.
interest.co.nz is the most searched of 5 competitors and the fourth most recommended in AI answers.
interest.co.nzShare of searches 92.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
MoneyHubShare of searches 6.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
CanstarShare of searches 1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
GlimpShare of searches 0.67%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Money CompareShare of searches 0.05%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
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Top financial comparison sites in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, interest.co.nz was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. interest.co.nz is the fourth most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Canstar1st
MoneyHub2nd
Money Compare3rd
interest.co.nz4th
Glimp–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Canstar4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Money Compare4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
interest.co.nz3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MoneyHub2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Glimp0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about financial comparison sites
5 answers
Asked ChatGPT
“Which financial comparison site should I use in New Zealand?”
Asked ChatGPT
“What are the best financial comparison sites in New Zealand?”
Asked ChatGPT
“What's the best financial comparison site in New Zealand for better rates?”
Searched Google, AI Overview
“mortgage rate comparison”
Searched Google, AI Overview
“insurance comparison nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which financial comparison sites compete with interest.co.nz?
Share of searches by month for interest.co.nz, MoneyHub. The figures are in the table below the chart.
View monthly share of searches table
| Month | interest.co.nz | MoneyHub | Canstar | Glimp | Money Compare |
|---|---|---|---|---|---|
| Oct 2025 | 90.2% | 7% | 1% | 1.7% | 0.05% |
| Nov 2025 | 90.1% | 7.1% | 0.96% | 1.8% | 0.05% |
| Dec 2025 | 91.7% | 5.9% | 0.84% | 1.5% | 0.03% |
| Jan 2026 | 87.9% | 8.8% | 1.2% | 2.2% | 0.03% |
| Feb 2026 | 89.9% | 7.3% | 1% | 1.8% | 0.03% |
| Mar 2026 | 90.4% | 7.3% | 0.8% | 1.5% | 0.03% |
| Apr 2026 | 90.6% | 7.4% | 1% | 1% | 0.03% |
| May 2026 | 87.2% | 10.6% | 0.98% | 1.2% | 0.03% |
| Jun 2026 | 87% | 10.6% | 1.2% | 1.2% | 0.03% |
| Jul 2026 | 78.6% | 7.6% | 12.7% | 1% | 0.03% |
| Aug 2026 | 84.5% | 8.2% | 6.4% | 0.9% | 0.03% |
| Sep 2026 | 92.1% | 6.1% | 1% | 0.67% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 92.1% | 36K | +20% | +7.6 points | |
| 2, held 2nd | 6.1% | 2.4K | -17.2% | -2 points | |
| 3, held 3rd | 1% | 400 | -82.5% | -5.4 points | |
| 4, held 4th | 0.67% | 260 | -18.8% | -0.2 points | |
| 5, held 5th | 0.05% | 20 | +100% | 0 points |
92.1%
Held 1st. 36K estimated branded searches, +20% vs prior month. Share +7.6 points.
2.
MoneyHub6.1%
Held 2nd. 2.4K estimated branded searches, -17.2% vs prior month. Share -2 points.
3.
Canstar1%
Held 3rd. 400 estimated branded searches, -82.5% vs prior month. Share -5.4 points.
4.
Glimp0.67%
Held 4th. 260 estimated branded searches, -18.8% vs prior month. Share -0.2 points.
0.05%
Held 5th. 20 estimated branded searches, +100% vs prior month. Share 0 points.
Compare popularity between interest.co.nz and its closest rivals
Every comparison with interest.co.nz
13 comparisons
- 1News vs interest.co.nz
- interest.co.nz vs NZ Herald
- interest.co.nz vs Otago Daily Times
- interest.co.nz vs RNZ
- interest.co.nz vs Stuff
- interest.co.nz vs The Press
- interest.co.nz vs The Spinoff
- interest.co.nz vs The Post
- interest.co.nz vs Newsroom
- BusinessDesk vs interest.co.nz
- interest.co.nz vs MoneyHub
- Canstar vs interest.co.nz
- Glimp vs interest.co.nz
How has branded search demand for interest.co.nz changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for interest.co.nz in New Zealand held steady, from 37.5K to 36K.
- Across the 12 months ending September 2026, interest.co.nz’s share of searches among financial comparison sites in New Zealand increased from 90.2% to 92.1%.
- Across the 12 months ending September 2026, interest.co.nz’s share of searches among financial comparison sites in New Zealand peaked at 92.1% in September 2026 and was lowest at 78.6% in July 2026.
How did search popularity change for New Zealand financial comparison sites in September 2026?
4 changes

In September 2026, interest.co.nz gained share of searches among financial comparison sites in New Zealand, from 84.5% to 92.1%.

In September 2026, Canstar lost share of searches among financial comparison sites in New Zealand, from 6.4% to 1%.

In September 2026, MoneyHub lost share of searches among financial comparison sites in New Zealand, from 8.2% to 6.1%.

Estimated monthly branded searches for Glimp in New Zealand fell 63.9% over 12 measured months, from 720 to 260 in September 2026.
How are interest.co.nz’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using interest.co.nz’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- interest co nz
- interest nz
- interest.co.nz
Do you work for interest.co.nz? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does interest.co.nz compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| news publishers | 6th of 11 | 1.1% | Show ranking |
| Financial comparison sites | 1st of 5 | 92.1% | Shown above |

Is interest.co.nz your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.