Glimp vs interest.co.nz:Which is more popular by branded search in New Zealand?
In August 2026, interest.co.nz had more branded searches than Glimp among financial comparison sites in New Zealand. interest.co.nz was estimated to have 32K branded searches compared to Glimp’s 480, and held an 81.3% Share of Search versus Glimp’s 1.2%.
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Which is more popular in search, Glimp or interest.co.nz?
Compare the sites New Zealanders use to compare mortgage rates, savings rates, insurance and cards. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for interest.co.nz, Glimp. The figures are in the table below the chart.
View monthly share of search table
| Month | interest.co.nz | MoneyHub | Canstar | Glimp |
|---|---|---|---|---|
| Oct 2025 | 85.7% | 9.8% | 2.1% | 2.3% |
| Nov 2025 | 86.4% | 9.5% | 1.8% | 2.4% |
| Dec 2025 | 88% | 8.3% | 1.6% | 2.1% |
| Jan 2026 | 82.7% | 12.4% | 2% | 2.9% |
| Feb 2026 | 85.4% | 10.4% | 1.8% | 2.4% |
| Mar 2026 | 86.6% | 9.7% | 1.6% | 2.1% |
| Apr 2026 | 87.1% | 9.8% | 1.8% | 1.3% |
| May 2026 | 83.2% | 13.3% | 2% | 1.5% |
| Jun 2026 | 83.2% | 13.2% | 2.1% | 1.5% |
| Jul 2026 | 77.4% | 9.2% | 12.1% | 1.3% |
| Aug 2026 | 81.3% | 10.9% | 6.6% | 1.2% |
| Sep 2026 | — | — | — | — |
How has the Glimp and interest.co.nz comparison changed over the last 12 months?
3 findings
- interest.co.nz was ahead of Glimp in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Glimp’s estimated Share of Search among financial comparison sites in New Zealand moved from 2.3% to 1.2%, and its estimated monthly branded searches moved from 1.1K to 480.
- Across the 11 months ending August 2026, interest.co.nz’s estimated Share of Search among financial comparison sites in New Zealand moved from 85.7% to 81.3%, and its estimated monthly branded searches moved from 39.6K to 32K.
How did search popularity change for New Zealand financial comparison sites in August 2026?
2 changes

In August 2026, interest.co.nz gained estimated Share of Search among financial comparison sites in New Zealand, from 77.4% to 81.3%.
Estimated monthly branded searches for Glimp in New Zealand fell 54.7% over 11 measured months, from 1.1K to 480 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Glimp’s and interest.co.nz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Glimp
5 branded search terms
- glimp
- glimp co nz
- glimp near me
- glimp new zealand
- glimp nz
interest.co.nz
7 branded search terms
- interest co nz
- interest co nz mortgage rates
- interest co nz term deposit
- interest co nz term deposit rates
- interest nz
- interest.co.nz
- www interest co nz

Put your own brand in this comparison
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