How popular isHoward & Gannon in search?
In August 2026, there were an estimated 520 branded searches for Howard & Gannon in New Zealand which is up 52.9% over the last 11 months. Howard & Gannon holds 17.2% estimated Share of Search among New Zealand hawkes bay funeral directors and is ranked 3rd of 4 competitors for search popularity.
Beth Shan47.5%
Dunstalls30.7%
Howard & Gannon17.2%
Terry Longley & Son4.6%
Follow Howard & Gannon and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which hawkes bay funeral directors compete with Howard & Gannon?
Share of Search by month for Beth Shan, Dunstalls, Howard & Gannon, Terry Longley & Son. The figures are in the table below the chart.
View monthly share of search table
| Month | Beth Shan | Dunstalls | Howard & Gannon | Terry Longley & Son |
|---|---|---|---|---|
| Oct 2025 | 54.8% | 27.2% | 12.5% | 5.5% |
| Nov 2025 | 54.7% | 25.8% | 15.1% | 4.4% |
| Dec 2025 | 58.4% | 26.2% | 12% | 3.4% |
| Jan 2026 | 61.5% | 25.2% | 11.3% | 2% |
| Feb 2026 | 42.4% | 44.6% | 10.1% | 2.9% |
| Mar 2026 | 50.9% | 30.8% | 15.4% | 2.9% |
| Apr 2026 | 54.2% | 33.1% | 8.8% | 4% |
| May 2026 | 58% | 26% | 10.7% | 5.3% |
| Jun 2026 | 48.6% | 33.7% | 8.8% | 8.8% |
| Jul 2026 | 52.6% | 29.8% | 9% | 8.7% |
| Aug 2026 | 47.5% | 30.7% | 17.2% | 4.6% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47.5% | 1.4K | -12.2% | -5 points | |
| 2, held 2nd | 30.7% | 930 | 0% | +0.9 points | |
| 3, held 3rd | 17.2% | 520 | +85.7% | +8.2 points | |
| 4, held 4th | 4.6% | 140 | -48.1% | -4 points |
47.5%
held 1st · 1.4K estimated branded searches · -12.2% vs prior month · -5 points
30.7%
held 2nd · 930 estimated branded searches · 0% vs prior month · +0.9 points
17.2%
held 3rd · 520 estimated branded searches · +85.7% vs prior month · +8.2 points
4.6%
held 4th · 140 estimated branded searches · -48.1% vs prior month · -4 points
Compare search popularity between Howard & Gannon and its closest rivals
How has branded search demand for Howard & Gannon changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Howard & Gannon in New Zealand rose from 340 to 520.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among hawkes bay funeral directors in New Zealand increased from 12.5% to 17.2%.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among hawkes bay funeral directors in New Zealand peaked at 17.2% in August 2026 and was lowest at 8.8% in April 2026.
How did search popularity change for New Zealand hawkes bay funeral directors in August 2026?
4 changes

In August 2026, Howard & Gannon gained estimated Share of Search among hawkes bay funeral directors in New Zealand, from 9% to 17.2%.

In August 2026, Dunstalls gained estimated Share of Search among hawkes bay funeral directors in New Zealand, from 29.8% to 30.7%.

In August 2026, Beth Shan lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 52.6% to 47.5%.

In August 2026, Terry Longley & Son lost estimated Share of Search among hawkes bay funeral directors in New Zealand, from 8.7% to 4.6%.
Which napier funeral directors compete with Howard & Gannon?
Share of Search by month for Beth Shan, Dunstalls, Howard & Gannon. The figures are in the table below the chart.
View monthly share of search table
| Month | Beth Shan | Dunstalls | Howard & Gannon |
|---|---|---|---|
| Oct 2025 | 58% | 28.8% | 13.2% |
| Nov 2025 | 57.2% | 27% | 15.8% |
| Dec 2025 | 60.4% | 27.1% | 12.4% |
| Jan 2026 | 62.7% | 25.8% | 11.5% |
| Feb 2026 | 43.7% | 45.9% | 10.4% |
| Mar 2026 | 52.5% | 31.7% | 15.8% |
| Apr 2026 | 56.4% | 34.4% | 9.1% |
| May 2026 | 61.3% | 27.4% | 11.3% |
| Jun 2026 | 53.3% | 37% | 9.7% |
| Jul 2026 | 57.5% | 32.6% | 9.8% |
| Aug 2026 | 49.8% | 32.2% | 18% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.8% | 1.4K | -12.2% | -7.7 points | |
| 2, held 2nd | 32.2% | 930 | 0% | -0.5 points | |
| 3, held 3rd | 18% | 520 | +85.7% | +8.2 points |
49.8%
held 1st · 1.4K estimated branded searches · -12.2% vs prior month · -7.7 points
32.2%
held 2nd · 930 estimated branded searches · 0% vs prior month · -0.5 points
18%
held 3rd · 520 estimated branded searches · +85.7% vs prior month · +8.2 points
Compare search popularity between Howard & Gannon and its closest rivals
How has branded search demand for Howard & Gannon changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among napier funeral directors in New Zealand increased from 13.2% to 18%.
- Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among napier funeral directors in New Zealand peaked at 18% in August 2026 and was lowest at 9.1% in April 2026.
How did search popularity change for New Zealand napier funeral directors in August 2026?
3 changes

In August 2026, Howard & Gannon gained estimated Share of Search among napier funeral directors in New Zealand, from 9.8% to 18%.

In August 2026, Beth Shan lost estimated Share of Search among napier funeral directors in New Zealand, from 57.5% to 49.8%.

Estimated monthly branded searches for Dunstalls in New Zealand rose 25.7% over 11 measured months, from 740 to 930 in August 2026.
How is Howard & Gannon measured?
Brandwave collects information about searches that people make online using Howard & Gannon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- howard & gannon funerals
- howard and gannon
Do you work for Howard & Gannon? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Howard & Gannon your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.