Brandwave

Napier funeral directors in New Zealand:Which brands are most popular in search?

In August 2026, Dunstalls was the most searched among napier funeral directors in New Zealand, with an estimated 880 branded searches and 58.7% estimated Share of Search within this set.

Share of Search, August 2026
  1. Dunstalls58.7%
  2. Beth Shan29.3%
  3. Howard & Gannon12%

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Share of SearchLeaderboard

Compare Napier funeral directors using branded searches made in Napier. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among napier funeral directors in New Zealand, by month

Share of Search by month for Dunstalls, Beth Shan, Howard & Gannon. The figures are in the table below the chart.

View monthly share of search table
MonthDunstallsBeth ShanHoward & Gannon
Oct 202548.3%42.4%9.3%
Nov 202547.9%40.5%11.6%
Dec 202549.6%41.7%8.7%
Jan 202644.8%46.7%8.5%
Feb 202666.3%27.9%5.8%
Mar 202655.4%34.5%10.1%
Apr 202654.5%39.6%6%
May 202652.9%40%7.1%
Jun 202660.4%32.1%7.5%
Jul 202655.2%37.9%6.9%
Aug 202658.7%29.3%12%
Sep 2026———

This month’s ranking, August 2026

  1. 1.Dunstalls

    58.7%

    held 1st · 880 estimated branded searches · +10% vs prior month · +3.5 points

  2. 2.Beth Shan

    29.3%

    held 2nd · 440 estimated branded searches · -20% vs prior month · -8.6 points

  3. held 3rd · 180 estimated branded searches · +80% vs prior month · +5.1 points

Compare search popularity between leading brands

Which brand is most popular in search among napier funeral directors in New Zealand?

In August 2026, Dunstalls was the most searched among napier funeral directors in New Zealand, with an estimated 880 branded searches and 58.7% estimated Share of Search within this set. Beth Shan is in 2nd place, 29.3 percentage points behind at 29.3% Share of Search.

New Zealand napier funeral directors, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Dunstalls48.3% → 58.7%66.3%Feb 202644.8%Jan 20261st
Beth Shan42.4% → 29.3%46.7%Jan 202627.9%Feb 20262nd
Howard & Gannon9.3% → 12%12%Aug 20265.8%Feb 20263rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Dunstalls’ estimated Share of Search among napier funeral directors in New Zealand increased from 48.3% to 58.7%.
  • Across the 11 months ending August 2026, Beth Shan’s estimated Share of Search among napier funeral directors in New Zealand decreased from 42.4% to 29.3%.
  • Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among napier funeral directors in New Zealand increased from 9.3% to 12%.
  • Across the 11 months ending August 2026, Dunstalls’ estimated Share of Search among napier funeral directors in New Zealand peaked at 66.3% in February 2026 and was lowest at 44.8% in January 2026.
  • Across the 11 months ending August 2026, Beth Shan’s estimated Share of Search among napier funeral directors in New Zealand peaked at 46.7% in January 2026 and was lowest at 27.9% in February 2026.
  • Across the 11 months ending August 2026, Howard & Gannon’s estimated Share of Search among napier funeral directors in New Zealand peaked at 12% in August 2026 and was lowest at 5.8% in February 2026.

How did search popularity change for New Zealand napier funeral directors in August 2026?

  1. In August 2026, Howard & Gannon gained estimated Share of Search among napier funeral directors in New Zealand, from 6.9% to 12%.

  2. In August 2026, Dunstalls gained estimated Share of Search among napier funeral directors in New Zealand, from 55.2% to 58.7%.

  3. In August 2026, Beth Shan lost estimated Share of Search among napier funeral directors in New Zealand, from 37.9% to 29.3%.

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