How popular isGreenlight Insurance Brokers?
In October 2026, people searched for Greenlight Insurance Brokers by name about 140 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 6.3% of all New Zealand Hamilton insurance broker searches, placing Greenlight Insurance Brokers fifth out of six brokers. When we asked both ChatGPT and Google AI Overviews about Hamilton insurance brokers, Greenlight Insurance Brokers appeared in one of the three answers and was the joint fourth most recommended of the six.
Greenlight Insurance Brokers is the fifth most searched of 6 competitors and the joint fourth most recommended in the AI answers we collected.
Gallagher InsuranceShare of searches 50%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
Frank Risk ManagementShare of searches 18.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
ICIB BROKERWEBShare of searches 12.5%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Rothbury Insurance BrokersShare of searches 9.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
Greenlight Insurance BrokersShare of searches 6.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 4th
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Top Hamilton insurance brokers in ChatGPT and Google AI Overviews
In three ChatGPT questions, Greenlight Insurance Brokers was mentioned in one out of three: in one of the three ChatGPT answers. Greenlight Insurance Brokers is the joint fourth most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Gallagher Insurance3 of 3Named in 3 of 3 ChatGPT answers
- Rothbury Insurance Brokers3 of 3Named in 3 of 3 ChatGPT answers
- Frank Risk Management2 of 3Named in 2 of 3 ChatGPT answers
LifeCovered2 of 3Named in 2 of 3 ChatGPT answers- Greenlight Insurance Brokers1 of 3Named in 1 of 3 ChatGPT answers
- ICIB BROKERWEB0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Hamilton insurance brokers
3 answers
Asked ChatGPT
“Which insurance broker should I hire in Hamilton, New Zealand?”
Asked ChatGPT
“What are the best insurance brokers in Hamilton, New Zealand?”
Asked ChatGPT
“What's the best insurance broker in Hamilton, New Zealand for business cover?”
Searched Google, AI Overview
“insurance brokers hamilton nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“commercial insurance hamilton”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Greenlight Insurance Brokers compared with other New Zealand Hamilton insurance brokers?
Share of searches by month for Gallagher Insurance, Frank Risk Management, ICIB BROKERWEB, Rothbury Insurance Brokers, Greenlight Insurance Brokers, LifeCovered. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gallagher Insurance | Frank Risk Management | ICIB BROKERWEB | Rothbury Insurance Brokers | Greenlight Insurance Brokers | LifeCovered |
|---|---|---|---|---|---|---|
| Nov 2025 | 48.5% | 15.2% | 12.1% | 15.2% | 6.1% | 3% |
| Dec 2025 | 46.2% | 11.5% | 15.4% | 11.5% | 11.5% | 3.8% |
| Jan 2026 | 50% | 12.5% | 9.4% | 15.6% | 9.4% | 3.1% |
| Feb 2026 | 50% | 18.8% | 12.5% | 12.5% | 3.1% | 3.1% |
| Mar 2026 | 54.3% | 17.1% | 11.4% | 11.4% | 5.7% | 0% |
| Apr 2026 | 43.3% | 20% | 13.3% | 13.3% | 10% | 0% |
| May 2026 | 37.9% | 13.8% | 17.2% | 17.2% | 10.3% | 3.4% |
| Jun 2026 | 46.4% | 17.9% | 17.9% | 10.7% | 3.6% | 3.6% |
| Jul 2026 | 41.9% | 19.4% | 16.1% | 12.9% | 6.5% | 3.2% |
| Aug 2026 | 51.5% | 18.2% | 9.1% | 15.2% | 3% | 3% |
| Sep 2026 | 52.8% | 13.9% | 11.1% | 13.9% | 5.6% | 2.8% |
| Oct 2026 | 50% | 18.8% | 12.5% | 9.4% | 6.3% | 3.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50% | 160 | -15.8% | -2.8 points | |
| 2, held 2nd | 18.8% | 60 | +20% | +4.9 points | |
| 3, moved from 4th to 3rd | 12.5% | 40 | 0% | +1.4 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 9.4% | 30 | -40% | -4.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 6.3% | 20 | 0% | +0.7 points | |
| 6, held 6th | 3.1% | 10 | 0% | +0.3 points |
50%
Held 1st. 160 estimated branded searches, -15.8% vs prior month. Share -2.8 points.
18.8%
Held 2nd. 60 estimated branded searches, +20% vs prior month. Share +4.9 points.
12.5%
Moved from 4th to 3rd. 40 estimated branded searches, 0% vs prior month. Share +1.4 points.
Moved from 3rd to 4th. 30 estimated branded searches, -40% vs prior month. Share -4.5 points.
Held 5th. 20 estimated branded searches, 0% vs prior month. Share +0.7 points.
3.1%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share +0.3 points.
Compare popularity between Greenlight Insurance Brokers and its closest rivals
- Greenlight Insurance Brokers vs Gallagher Insurance: compare popularity
- Greenlight Insurance Brokers vs Frank Risk Management: compare popularity
- Greenlight Insurance Brokers vs ICIB BROKERWEB: compare popularity
- Greenlight Insurance Brokers vs Rothbury Insurance Brokers: compare popularity
- Greenlight Insurance Brokers vs LifeCovered: compare popularity
- Compare Greenlight Insurance Brokers with any brand
Every comparison with Greenlight Insurance Brokers
5 comparisons
How has branded search demand for Greenlight Insurance Brokers changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Greenlight Insurance Brokers in New Zealand fell from 210 to 140.
- Across the 12 months ending October 2026, Greenlight Insurance Brokers’ share of searches among Hamilton insurance brokers in New Zealand peaked at 11.5% in December 2025 and was lowest at 3% in August 2026.
How did search popularity change for New Zealand Hamilton insurance brokers in October 2026?
5 changes
In October 2026, ICIB BROKERWEB overtook Rothbury Insurance Brokers to rank 3rd among Hamilton insurance brokers in New Zealand, with 12.5% of the searches.
In October 2026, Frank Risk Management gained share of searches among Hamilton insurance brokers in New Zealand, from 13.9% to 18.8%.
In October 2026, Greenlight Insurance Brokers gained share of searches among Hamilton insurance brokers in New Zealand, from 5.6% to 6.3%.
In October 2026, Rothbury Insurance Brokers lost share of searches among Hamilton insurance brokers in New Zealand, from 13.9% to 9.4%.
In October 2026, Gallagher Insurance lost share of searches among Hamilton insurance brokers in New Zealand, from 52.8% to 50%.
How are Greenlight Insurance Brokers’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Greenlight Insurance Brokers’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- greenlight insurance brokers
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