Brandwave

How popular isBundaberg?

In September 2026, people searched for Bundaberg by name about 3,900 times in New Zealand, about the same as the previous year. These searches made up 45.6% of all New Zealand tonic and mixer brand searches, placing Bundaberg first out of five brands. When we asked both ChatGPT and Google AI Overviews about tonic and mixer brands, Bundaberg did not appear in any of the answers.

Search and AI answers in September 2026

Bundaberg is the most searched of 5 competitors and not listed in any AI answer.

  1. BundabergShare of searches 45.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. SchweppesShare of searches 32.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  3. Fever-TreeShare of searches 15.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. East ImperialShare of searches 3.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. Phoenix OrganicShare of searches 2.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top tonic and mixer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bundaberg did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fever-Tree1st
  2. East Imperial2nd
  3. Schweppes3rd
  4. Bundaberg–
  5. Phoenix Organic–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Schweppes4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fever-Tree4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • East Imperial4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bundaberg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Phoenix Organic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tonic and mixer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which tonic and mixer brands compete with Bundaberg?

Bundaberg against tonic and mixer brands in New Zealand, by month

Share of searches by month for Bundaberg, Schweppes, Fever-Tree, East Imperial, Phoenix Organic. The figures are in the table below the chart.

View monthly share of searches table
MonthBundabergSchweppesFever-TreeEast ImperialPhoenix Organic
Oct 202545.5%29.4%17.3%5.4%2.4%
Nov 202543.7%29.4%18.8%5.8%2.3%
Dec 202543.1%29%20.4%5.2%2.3%
Jan 202646%29.7%17.2%4.8%2.4%
Feb 202647.9%29.5%16.3%4.5%2%
Mar 202656.5%24.1%12.9%4%2.4%
Apr 202645.7%34.9%14%3.4%1.9%
May 202651.9%28.1%14.3%4%1.7%
Jun 202653.2%28.5%13.2%3.3%1.8%
Jul 202647.7%31.4%14.6%4.2%2.1%
Aug 202646.7%33.5%14.8%2.9%2%
Sep 202645.6%32.5%15.8%3.7%2.4%
  1. 1.Bundaberg

    45.6%

    Held 1st. 3.2K estimated branded searches, 0% vs prior month. Share -1.1 points.

  2. 2.Schweppes

    32.5%

    Held 2nd. 2.3K estimated branded searches, -0.43% vs prior month. Share -1 points.

  3. 3.Fever-Tree

    15.8%

    Held 3rd. 1.1K estimated branded searches, +8.8% vs prior month. Share +0.9 points.

  4. Held 4th. 260 estimated branded searches, +30% vs prior month. Share +0.8 points.

  5. Held 5th. 170 estimated branded searches, +21.4% vs prior month. Share +0.4 points.

Compare popularity between Bundaberg and its closest rivals

Every comparison with Bundaberg

11 comparisons

How has branded search demand for Bundaberg changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Bundaberg in New Zealand held steady at 3.9K.
  • Across the 12 months ending September 2026, Bundaberg’s share of searches among tonic and mixer brands in New Zealand peaked at 56.5% in March 2026 and was lowest at 43.1% in December 2025.

How did search popularity change for New Zealand tonic and mixer brands in September 2026?

4 changes
  1. In September 2026, Fever-Tree gained share of searches among tonic and mixer brands in New Zealand, from 14.8% to 15.8%.

  2. In September 2026, East Imperial gained share of searches among tonic and mixer brands in New Zealand, from 2.9% to 3.7%.

  3. In September 2026, Bundaberg lost share of searches among tonic and mixer brands in New Zealand, from 46.7% to 45.6%.

  4. In September 2026, Schweppes lost share of searches among tonic and mixer brands in New Zealand, from 33.5% to 32.5%.

How are Bundaberg’s branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using Bundaberg’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • brisbane to bundaberg
  • bundaberg
  • bundaberg airport
  • bundaberg brisbane
  • bundaberg cans
  • bundaberg central
  • bundaberg city
  • bundaberg drink
  • bundaberg mixer
  • bundaberg soft drink
  • bundaberg tonic water

Do you work for Bundaberg? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Bundaberg compete?

Bundaberg is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Soft drink brands4th of 79.2%Show ranking
Tonic and mixer brands1st of 545.6%Shown above
Spiced rum brands1st of 448.5%Show ranking
Creator with pink hair and a pink jacket

Is Bundaberg your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.