Brandwave

How popular isBuilderscrack in search?

In August 2026, there were an estimated 4.5K branded searches for Builderscrack in New Zealand which is down 18.7% over the last 11 months. Builderscrack holds 47.6% estimated Share of Search among New Zealand tradie finder sites and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Builderscrack47.6%
  2. Airtasker17.1%
  3. NoCowboys13.7%
  4. Yellow12.3%
  5. Hire a Hubby9.3%
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Which tradie finder sites compete with Builderscrack?

Builderscrack against tradie finder sites in New Zealand, by month

Share of Search by month for Builderscrack, Airtasker, NoCowboys, Yellow, Hire a Hubby. The figures are in the table below the chart.

View monthly share of search table
MonthBuilderscrackAirtaskerNoCowboysYellowHire a Hubby
Oct 202547.9%12.3%15.9%15.5%8.5%
Nov 202549.6%12.7%16.4%12.8%8.4%
Dec 202545.2%18.4%13.1%13.9%9.3%
Jan 202650%17.4%13.9%10.5%8.2%
Feb 202652.8%13.1%14.4%10.9%8.9%
Mar 202649.8%16.1%13.6%10.3%10.2%
Apr 202646.9%14.8%15.6%12.1%10.5%
May 202647.1%14.9%15.9%12.2%9.9%
Jun 202647.3%14.9%15.8%12.7%9.4%
Jul 202647.9%17.2%15.1%12.4%7.4%
Aug 202647.6%17.1%13.7%12.3%9.3%
Sep 2026—————

  1. 1.Builderscrack

    47.6%

    held 1st · 4.5K estimated branded searches · -0.88% vs prior month · -0.4 points

  2. 2.Airtasker

    17.1%

    held 2nd · 1.6K estimated branded searches · -0.62% vs prior month · -0.1 points

  3. 3.NoCowboys

    13.7%

    held 3rd · 1.3K estimated branded searches · -9.2% vs prior month · -1.4 points

  4. 4.Yellow

    12.3%

    held 4th · 1.2K estimated branded searches · -0.85% vs prior month · -0.1 points

  5. 5.Hire a Hubby

    9.3%

    held 5th · 880 estimated branded searches · +25.7% vs prior month · +1.9 points

Compare search popularity between Builderscrack and its closest rivals

How has branded search demand for Builderscrack changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Builderscrack in New Zealand fell from 5.5K to 4.5K.
  • Across the 11 months ending August 2026, Builderscrack’s estimated Share of Search among tradie finder sites in New Zealand peaked at 52.8% in February 2026 and was lowest at 45.2% in December 2025.

How did search popularity change for New Zealand tradie finder sites in August 2026?

  1. In August 2026, Hire a Hubby gained estimated Share of Search among tradie finder sites in New Zealand, from 7.4% to 9.3%.

  2. In August 2026, NoCowboys lost estimated Share of Search among tradie finder sites in New Zealand, from 15.1% to 13.7%.

  3. Estimated monthly branded searches for Airtasker in New Zealand rose 14.2% over 11 measured months, from 1.4K to 1.6K in August 2026.

  4. Estimated monthly branded searches for Yellow in New Zealand fell 34.8% over 11 measured months, from 1.8K to 1.2K in August 2026.

  5. Estimated monthly branded searches for Builderscrack in New Zealand fell 18.7% over 11 measured months, from 5.5K to 4.5K in August 2026.

How is Builderscrack measured?

Brandwave collects information about searches that people make online using Builderscrack’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • builderscrack
  • builderscrack new zealand
  • builderscrack reviews

Do you work for Builderscrack? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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