How popular isBoston Consulting Group in search?
In August 2026, there were an estimated 1.6K branded searches for Boston Consulting Group in New Zealand which is down 8.4% over the last 11 months. Boston Consulting Group holds 23.9% estimated Share of Search among New Zealand management consultancies and is ranked 2nd of 5 competitors for search popularity.
Accenture45.1%
Boston Consulting Group23.9%
McKinsey & Company20.2%
Bain & Company8.4%
Sapere2.3%
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Which management consultancies compete with Boston Consulting Group?
Share of Search by month for Accenture, Boston Consulting Group, McKinsey & Company, Bain & Company, Sapere. The figures are in the table below the chart.
View monthly share of search table
| Month | Accenture | Boston Consulting Group | McKinsey & Company | Bain & Company | Sapere |
|---|---|---|---|---|---|
| Oct 2025 | 46.8% | 23.6% | 18.6% | 9.5% | 1.6% |
| Nov 2025 | 46.6% | 24.8% | 17.7% | 9.3% | 1.6% |
| Dec 2025 | 43.3% | 24.4% | 19.6% | 11% | 1.7% |
| Jan 2026 | 40.2% | 25.6% | 20.3% | 12% | 2% |
| Feb 2026 | 41.3% | 25.9% | 17.6% | 12.9% | 2.2% |
| Mar 2026 | 42.5% | 22.8% | 23.5% | 9% | 2.2% |
| Apr 2026 | 43.8% | 26.5% | 17.6% | 9.5% | 2.7% |
| May 2026 | 37.9% | 29.6% | 20.7% | 9.4% | 2.3% |
| Jun 2026 | 43.6% | 24.5% | 19.5% | 9.6% | 2.8% |
| Jul 2026 | 51.1% | 20.3% | 17% | 9.2% | 2.5% |
| Aug 2026 | 45.1% | 23.9% | 20.2% | 8.4% | 2.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.1% | 3.1K | +0.98% | -6 points | |
| 2, held 2nd | 23.9% | 1.6K | +34.4% | +3.6 points | |
| 3, held 3rd | 20.2% | 1.4K | +36.3% | +3.3 points | |
| 4, held 4th | 8.4% | 580 | +5.5% | -0.7 points | |
| 5, held 5th | 2.3% | 160 | +6.7% | -0.2 points |
45.1%
held 1st · 3.1K estimated branded searches · +0.98% vs prior month · -6 points
23.9%
held 2nd · 1.6K estimated branded searches · +34.4% vs prior month · +3.6 points
20.2%
held 3rd · 1.4K estimated branded searches · +36.3% vs prior month · +3.3 points
8.4%
held 4th · 580 estimated branded searches · +5.5% vs prior month · -0.7 points
5.
Sapere2.3%
held 5th · 160 estimated branded searches · +6.7% vs prior month · -0.2 points
Compare search popularity between Boston Consulting Group and its closest rivals
- Boston Consulting Group vs Bain & Company: compare search popularity
- Boston Consulting Group vs Sapere: compare search popularity
- Compare Boston Consulting Group with any brand
How has branded search demand for Boston Consulting Group changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Boston Consulting Group in New Zealand fell from 1.8K to 1.6K.
- Across the 11 months ending August 2026, Boston Consulting Group’s estimated Share of Search among management consultancies in New Zealand peaked at 29.6% in May 2026 and was lowest at 20.3% in July 2026.
How did search popularity change for New Zealand management consultancies in August 2026?
5 changes
In August 2026, Boston Consulting Group gained estimated Share of Search among management consultancies in New Zealand, from 20.3% to 23.9%.
In August 2026, McKinsey & Company gained estimated Share of Search among management consultancies in New Zealand, from 17% to 20.2%.
In August 2026, Accenture lost estimated Share of Search among management consultancies in New Zealand, from 51.1% to 45.1%.
In August 2026, Bain & Company lost estimated Share of Search among management consultancies in New Zealand, from 9.2% to 8.4%.
Estimated monthly branded searches for Sapere in New Zealand rose 33.3% over 11 measured months, from 120 to 160 in August 2026.
How is Boston Consulting Group measured?
Brandwave collects information about searches that people make online using Boston Consulting Group’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
8 branded search terms
- bcg
- bcg com
- bcg consulting
- bcg consulting group
- boston consulting group near me
- boston consulting group nz
- boston consulting group strategy
- matrix bcg
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Is Boston Consulting Group your brand?
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