How popular isSapere in search?
In August 2026, there were an estimated 160 branded searches for Sapere in New Zealand which is up 33.3% over the last 11 months. Sapere holds 2.3% estimated Share of Search among New Zealand management consultancies and is ranked 5th of 5 competitors for search popularity.
Accenture45.1%
Boston Consulting Group23.9%
McKinsey & Company20.2%
Bain & Company8.4%
Sapere2.3%
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Which management consultancies compete with Sapere?
Share of Search by month for Accenture, Boston Consulting Group, McKinsey & Company, Bain & Company, Sapere. The figures are in the table below the chart.
View monthly share of search table
| Month | Accenture | Boston Consulting Group | McKinsey & Company | Bain & Company | Sapere |
|---|---|---|---|---|---|
| Oct 2025 | 46.8% | 23.6% | 18.6% | 9.5% | 1.6% |
| Nov 2025 | 46.6% | 24.8% | 17.7% | 9.3% | 1.6% |
| Dec 2025 | 43.3% | 24.4% | 19.6% | 11% | 1.7% |
| Jan 2026 | 40.2% | 25.6% | 20.3% | 12% | 2% |
| Feb 2026 | 41.3% | 25.9% | 17.6% | 12.9% | 2.2% |
| Mar 2026 | 42.5% | 22.8% | 23.5% | 9% | 2.2% |
| Apr 2026 | 43.8% | 26.5% | 17.6% | 9.5% | 2.7% |
| May 2026 | 37.9% | 29.6% | 20.7% | 9.4% | 2.3% |
| Jun 2026 | 43.6% | 24.5% | 19.5% | 9.6% | 2.8% |
| Jul 2026 | 51.1% | 20.3% | 17% | 9.2% | 2.5% |
| Aug 2026 | 45.1% | 23.9% | 20.2% | 8.4% | 2.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.1% | 3.1K | +0.98% | -6 points | |
| 2, held 2nd | 23.9% | 1.6K | +34.4% | +3.6 points | |
| 3, held 3rd | 20.2% | 1.4K | +36.3% | +3.3 points | |
| 4, held 4th | 8.4% | 580 | +5.5% | -0.7 points | |
| 5, held 5th | 2.3% | 160 | +6.7% | -0.2 points |
45.1%
held 1st · 3.1K estimated branded searches · +0.98% vs prior month · -6 points
23.9%
held 2nd · 1.6K estimated branded searches · +34.4% vs prior month · +3.6 points
20.2%
held 3rd · 1.4K estimated branded searches · +36.3% vs prior month · +3.3 points
8.4%
held 4th · 580 estimated branded searches · +5.5% vs prior month · -0.7 points
5.
Sapere2.3%
held 5th · 160 estimated branded searches · +6.7% vs prior month · -0.2 points
Compare search popularity between Sapere and its closest rivals
How has branded search demand for Sapere changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sapere in New Zealand rose from 120 to 160.
- Across the 11 months ending August 2026, Sapere’s estimated Share of Search among management consultancies in New Zealand increased from 1.6% to 2.3%.
- Across the 11 months ending August 2026, Sapere’s estimated Share of Search among management consultancies in New Zealand peaked at 2.8% in June 2026 and was lowest at 1.6% in November 2025.
How did search popularity change for New Zealand management consultancies in August 2026?
5 changes
In August 2026, Boston Consulting Group gained estimated Share of Search among management consultancies in New Zealand, from 20.3% to 23.9%.
In August 2026, McKinsey & Company gained estimated Share of Search among management consultancies in New Zealand, from 17% to 20.2%.
In August 2026, Accenture lost estimated Share of Search among management consultancies in New Zealand, from 51.1% to 45.1%.
In August 2026, Bain & Company lost estimated Share of Search among management consultancies in New Zealand, from 9.2% to 8.4%.
Estimated monthly branded searches for Sapere in New Zealand rose 33.3% over 11 measured months, from 120 to 160 in August 2026.
How is Sapere measured?
Brandwave collects information about searches that people make online using Sapere’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- sapere consulting
- sapere research
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Is Sapere your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.