Brandwave

How popular isAurum Hairstylists in search?

In August 2026, there were an estimated 210 branded searches for Aurum Hairstylists in New Zealand which is down 22.2% over the last 11 months. Aurum Hairstylists holds 0.6% estimated Share of Search among New Zealand dunedin hair salons and is ranked 5th of 7 competitors for search popularity.

Share of Search, August 2026
  1. Vivo Hair96.2%
  2. Klone Hair1.1%
  3. Headquarters Hairdressing0.8%
  4. Zaibatsu Hair Art0.65%
  5. Aurum Hairstylists0.6%
  6. HairVn Hairdressing0.57%
  7. Bellissima Hair0.03%
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Which dunedin hair salons compete with Aurum Hairstylists?

Aurum Hairstylists against dunedin hair salons in New Zealand, by month

Share of Search by month for Vivo Hair, Aurum Hairstylists. The figures are in the table below the chart.

View monthly share of search table
MonthVivo HairKlone HairHeadquarters HairdressingZaibatsu Hair ArtAurum HairstylistsHairVn HairdressingBellissima Hair
Oct 202595.7%0.94%0.96%1.2%0.65%0.51%0.05%
Nov 202596.8%0.86%0.71%0.64%0.57%0.44%0.02%
Dec 202597%0.8%0.62%0.47%0.65%0.42%0.02%
Jan 202696.6%0.94%0.94%0.48%0.63%0.39%0.05%
Feb 202696.6%0.98%0.79%0.43%0.64%0.49%0.03%
Mar 202696.3%1.4%0.77%0.37%0.48%0.71%0.03%
Apr 202696.9%1.1%0.75%0.2%0.47%0.53%0.03%
May 202696.8%0.89%0.75%0.36%0.59%0.56%0.03%
Jun 202696.8%1.1%0.66%0.19%0.72%0.47%0.06%
Jul 202696.5%1.1%0.97%0.28%0.66%0.5%0.03%
Aug 202696.2%1.1%0.8%0.65%0.6%0.57%0.03%
Sep 2026———————

  1. 1.Vivo Hair

    96.2%

    held 1st · 33.8K estimated branded searches · -3.1% vs prior month · -0.2 points

  2. 2.Klone Hair

    1.1%

    held 2nd · 390 estimated branded searches · 0% vs prior month · 0 points

  3. 3.Headquarters Hairdressing

    0.8%

    held 3rd · 280 estimated branded searches · -20% vs prior month · -0.2 points

  4. 4.Zaibatsu Hair Art

    0.65%

    moved from 6th to 4th · 230 estimated branded searches · +130% vs prior month · +0.4 points

  5. 5.Aurum Hairstylists

    0.6%

    moved from 4th to 5th · 210 estimated branded searches · -12.5% vs prior month · -0.1 points

  6. 6.HairVn Hairdressing

    0.57%

    moved from 5th to 6th · 200 estimated branded searches · +11.1% vs prior month · +0.1 points

  7. 7.Bellissima Hair

    0.03%

    held 7th · 10 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Aurum Hairstylists and its closest rivals

How has branded search demand for Aurum Hairstylists changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Aurum Hairstylists in New Zealand fell from 270 to 210.
  • Across the 11 months ending August 2026, Aurum Hairstylists’ estimated Share of Search among dunedin hair salons in New Zealand held steady, from 0.65% to 0.6%.

How did search popularity change for New Zealand dunedin hair salons in August 2026?

  1. In August 2026, Zaibatsu Hair Art rose from 6th to 4th among dunedin hair salons in New Zealand.

  2. In August 2026, Aurum Hairstylists fell from 4th to 5th among dunedin hair salons in New Zealand.

  3. In August 2026, HairVn Hairdressing fell from 5th to 6th among dunedin hair salons in New Zealand.

  4. Estimated monthly branded searches for Bellissima Hair in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.

  5. Estimated monthly branded searches for Headquarters Hairdressing in New Zealand fell 30% over 11 measured months, from 400 to 280 in August 2026.

  6. Estimated monthly branded searches for Vivo Hair in New Zealand fell 14.8% over 11 measured months, from 39.7K to 33.8K in August 2026.

How is Aurum Hairstylists measured?

Brandwave collects information about searches that people make online using Aurum Hairstylists’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • aurum hair
  • aurum hair dunedin
  • aurum hairstylists

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How the Brand Demand Index is measured

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