Aurum Hairstylists vs Bellissima Hair:Which is more popular by branded search in New Zealand?
In August 2026, Aurum Hairstylists had more branded searches than Bellissima Hair among dunedin hair salons in New Zealand. Aurum Hairstylists was estimated to have 210 branded searches compared to Bellissima Hair’s 10, and held a 0.6% Share of Search versus Bellissima Hair’s 0.03%.
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Which is more popular in search, Aurum Hairstylists or Bellissima Hair?
Compare Dunedin hair salons using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Aurum Hairstylists, Bellissima Hair. The figures are in the table below the chart.
View monthly share of search table
| Month | Vivo Hair | Klone Hair | Headquarters Hairdressing | Zaibatsu Hair Art | Aurum Hairstylists | HairVn Hairdressing | Bellissima Hair |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 95.7% | 0.94% | 0.96% | 1.2% | 0.65% | 0.51% | 0.05% |
| Nov 2025 | 96.8% | 0.86% | 0.71% | 0.64% | 0.57% | 0.44% | 0.02% |
| Dec 2025 | 97% | 0.8% | 0.62% | 0.47% | 0.65% | 0.42% | 0.02% |
| Jan 2026 | 96.6% | 0.94% | 0.94% | 0.48% | 0.63% | 0.39% | 0.05% |
| Feb 2026 | 96.6% | 0.98% | 0.79% | 0.43% | 0.64% | 0.49% | 0.03% |
| Mar 2026 | 96.3% | 1.4% | 0.77% | 0.37% | 0.48% | 0.71% | 0.03% |
| Apr 2026 | 96.9% | 1.1% | 0.75% | 0.2% | 0.47% | 0.53% | 0.03% |
| May 2026 | 96.8% | 0.89% | 0.75% | 0.36% | 0.59% | 0.56% | 0.03% |
| Jun 2026 | 96.8% | 1.1% | 0.66% | 0.19% | 0.72% | 0.47% | 0.06% |
| Jul 2026 | 96.5% | 1.1% | 0.97% | 0.28% | 0.66% | 0.5% | 0.03% |
| Aug 2026 | 96.2% | 1.1% | 0.8% | 0.65% | 0.6% | 0.57% | 0.03% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Aurum Hairstylists and Bellissima Hair comparison changed over the last 12 months?
3 findings
- Aurum Hairstylists was ahead of Bellissima Hair in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Aurum Hairstylists’ estimated Share of Search among dunedin hair salons in New Zealand moved from 0.65% to 0.6%, and its estimated monthly branded searches moved from 270 to 210.
- Across the 11 months ending August 2026, Bellissima Hair’s estimated Share of Search among dunedin hair salons in New Zealand moved from 0.05% to 0.03%, and its estimated monthly branded searches moved from 20 to 10.
How did search popularity change for New Zealand dunedin hair salons in August 2026?
2 changes
In August 2026, Aurum Hairstylists fell from 4th to 5th among dunedin hair salons in New Zealand.

Estimated monthly branded searches for Bellissima Hair in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Aurum Hairstylists’ and Bellissima Hair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aurum Hairstylists
3 branded search terms
- aurum hair
- aurum hair dunedin
- aurum hairstylists
Bellissima Hair
1 branded search term
- bellissima hair dunedin

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.