Brandwave

How popular isAnathoth Farm in search?

In August 2026, there were an estimated 720 branded searches for Anathoth Farm in New Zealand which is up 71.4% over the last 11 months. Anathoth Farm holds 69.9% estimated Share of Search among New Zealand jam and preserve brands and is ranked 1st of 3 competitors for search popularity.

Share of Search, August 2026
  1. Anathoth Farm69.9%
  2. St Dalfour29.1%
  3. IXL0.97%
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Which jam and preserve brands compete with Anathoth Farm?

Anathoth Farm against jam and preserve brands in New Zealand, by month

Share of Search by month for Anathoth Farm, St Dalfour. The figures are in the table below the chart.

View monthly share of search table
MonthAnathoth FarmSt DalfourIXL
Oct 202564.6%33.8%1.5%
Nov 202575%23.6%1.4%
Dec 202577.6%21.1%1.3%
Jan 202676.1%22.5%1.4%
Feb 202675.4%23.2%1.4%
Mar 202672.7%25.8%1.5%
Apr 202667.1%31.5%1.4%
May 202665.6%33.3%1.1%
Jun 202669%29.6%1.4%
Jul 202661%36.6%2.4%
Aug 202669.9%29.1%0.97%
Sep 2026———
  1. held 1st · 720 estimated branded searches · +44% vs prior month · +8.9 points

  2. 2.St Dalfour

    29.1%

    held 2nd · 300 estimated branded searches · 0% vs prior month · -7.5 points

  3. 3.IXL

    0.97%

    held 3rd · 10 estimated branded searches · -50% vs prior month · -1.5 points

Compare search popularity between Anathoth Farm and its closest rivals

How has branded search demand for Anathoth Farm changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Anathoth Farm in New Zealand rose from 420 to 720.
  • Across the 11 months ending August 2026, Anathoth Farm’s estimated Share of Search among jam and preserve brands in New Zealand increased from 64.6% to 69.9%.
  • Across the 11 months ending August 2026, Anathoth Farm’s estimated Share of Search among jam and preserve brands in New Zealand peaked at 77.6% in December 2025 and was lowest at 61% in July 2026.

How did search popularity change for New Zealand jam and preserve brands in August 2026?

  1. In August 2026, Anathoth Farm gained estimated Share of Search among jam and preserve brands in New Zealand, from 61% to 69.9%.

  2. In August 2026, St Dalfour lost estimated Share of Search among jam and preserve brands in New Zealand, from 36.6% to 29.1%.

  3. In August 2026, IXL lost estimated Share of Search among jam and preserve brands in New Zealand, from 2.4% to 0.97%.

How is Anathoth Farm measured?

Brandwave collects information about searches that people make online using Anathoth Farm’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • anathoth farm
  • anathoth farm jam
  • anathoth jam

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How the Brand Demand Index is measured

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Is Anathoth Farm your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.