Brandwave

Anathoth Farm vs Barker's of Geraldine:Which is more popular?

In September 2026, Barker's of Geraldine had more branded searches than Anathoth Farm among sauce and condiment brands in New Zealand. Barker's of Geraldine had about 3,220 branded searches, while Anathoth Farm had 90. Barker's of Geraldine made up 18.1% of all sauce and condiment brand searches we track, and Anathoth Farm accounted for 0.51%. When we asked ChatGPT and Google AI Overviews about sauce and condiment brands, Anathoth Farm and Barker's of Geraldine each appeared in two of the five answers. Barker's of Geraldine was mentioned before Anathoth Farm in every answer that named either.

Among sauce and condiment brands in New Zealand in September 2026

Who do people search for more?

Barker's of Geraldine, about 36 searches for every 1 for Anathoth Farm

Barker's of Geraldine 3.2K searchesAnathoth Farm 90 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Anathoth Farm in 2 of 5Barker's of Geraldine in 2 of 5

Who does AI recommend more?

Barker's of Geraldine, named ahead of Anathoth Farm in 2 of 2 answers

Barker's of Geraldine first in 2Anathoth Farm never first

Follow Anathoth Farm vs Barker's of Geraldine and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top sauce and condiment brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Anathoth Farm and Barker's of Geraldine were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Barker's of Geraldine was listed before Anathoth Farm in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wattie's1st
  2. Kaitaia Fire2nd
  3. Barker's of Geraldine3rd
  4. Tuimato4th
  5. Anathoth Farm5th
  6. Kikkoman6th
  7. Kewpie–
  8. Heinz–
  9. Masterfoods–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wattie's4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Barker's of Geraldine2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kikkoman2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kaitaia Fire2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anathoth Farm2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tuimato2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kewpie0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Heinz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Masterfoods0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about sauce and condiment brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Anathoth Farm or Barker's of Geraldine more popular in search?

This chart shows how often people search Google for Anathoth Farm and Barker's of Geraldine by name. Each line represents a brand's share of searches for all nine sauce and condiment brands we track, month by month, from searches in New Zealand.

Anathoth Farm and Barker's of Geraldine among sauce and condiment brands in New Zealand, by month

Share of searches by month for Barker's of Geraldine, Anathoth Farm. The figures are in the table below the chart.

View monthly share of searches table
MonthKewpieWattie'sBarker's of GeraldineHeinzKikkomanKaitaia FireMasterfoodsAnathoth FarmTuimato
Oct 202521.9%30.6%23.9%12.3%5.2%3%2%0.54%0.54%
Nov 202522.2%26.7%28.9%11.1%4.6%3.2%2%0.86%0.55%
Dec 202518.6%21.7%36.8%11.5%4.3%3.2%2.4%1.1%0.44%
Jan 202622.2%27.5%23.9%12.8%6.2%3.7%2.4%0.67%0.55%
Feb 202623.8%28.1%20.6%13.6%7%3.4%2.3%0.72%0.46%
Mar 20268.9%68.4%7.7%9.2%2.9%1.5%0.93%0.34%0.12%
Apr 202625.1%30.3%17.9%11.4%9.1%2.8%2.4%0.51%0.4%
May 202622.6%31.2%16.3%10.9%13.6%2.5%2%0.46%0.35%
Jun 202625.1%23.2%15%13.5%17.4%2.8%2.3%0.51%0.28%
Jul 202626.6%26.7%16.3%13.2%10.5%2.9%2.8%0.54%0.42%
Aug 202623.7%30.5%17.2%12.6%9.1%3.4%2.5%0.59%0.37%
Sep 202630.7%26.9%18.1%11.4%6.9%2.9%2.3%0.51%0.28%

How has the Anathoth Farm and Barker's of Geraldine comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand sauce and condiment brands in September 2026?

1 change

  1. In September 2026, Barker's of Geraldine gained share of searches among sauce and condiment brands in New Zealand, from 17.2% to 18.1%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Anathoth Farm’s and Barker's of Geraldine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anathoth Farm

1 branded search term

  • anathoth farm

Barker's of Geraldine

2 branded search terms

  • barkers of geraldine
  • barkers sauce

How the Brand Demand Index is measured

Other head-to-heads among sauce and condiment brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free